Category: Household Products
Europe Household Products
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Polishes in Germany
... quicker and easier alternatives, causing traditional polishes, particularly for home use, to lose further popularity. Euromonitor International's Polishes in Germany market report offers a comprehensive guide to the size and shape of the market at ... Read More
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Laundry Care in Germany
... within laundry care was observed in liquid tablet detergents and concentrated liquid detergents, offering consumers enhanced convenience and efficiency in terms of dosage and storage. Euromonitor International's Laundry Care in Germany market report offers a ... Read More
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Home Care in Germany
... inflation and the cost-of-living crisis, which has been common across all major Western European markets since 2022. The ongoing impact of inflation continued to drive up the cost of everyday essentials such as home care, ... Read More
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Bleach in Germany
... of bleach have been declining. This shift in consumer behaviour is being driven by various factors, including an increasing awareness of the potential negative impacts of harsh chemicals on both personal health and the environment. ... Read More
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Surface Care in Germany
... levels. On the other hand, value sales continued to rise during the year, influenced by the ongoing impact of inflation, which forced players to increase their retail prices. The cost of raw materials such as ... Read More
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Dishwashing in Germany
... the highest value share, while dishwashing additives also experienced substantial value growth, driven by a notable rise in its average unit price. Euromonitor International's Dishwashing in Germany market report offers a comprehensive guide to the ... Read More
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Toilet Care in Germany
... care remained a significant priority for the majority of consumers in 2023. Euromonitor International's Toilet Care in Germany market report offers a comprehensive guide to the size and shape of the market at a national ... Read More
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Air Care in Germany
... mainly driven by replacements rather than new purchases, resulting in limited growth. Additionally, economic uncertainty and rising inflation led many consumers to cut back on air care usage as they prioritised essential spending over non-essential ... Read More
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Esterquats Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2031 - By Product, Technology, Grade, Application, End-user, Region: (North America, Europe, Asia Pacific, Latin America and Middle East and Africa)
... novel category of cationic surfactants, have emerged as pivotal ingredients in fabric care and personal care industries. These compounds, synthesized from long-chain fatty acids and substituted quaternary ammonium compounds, possess softening and conditioning properties, rendering ... Read More
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Wipes in Austria
... wipes remained highly popular with consumers, having recorded a more dynamic performance than home care wipes and floor cleaning systems. As such, the former continued to account for the bulk of retail value sales, with ... Read More
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Wipes in Switzerland
... travel resumed in 2023. Additionally, the growing trend towards more active lifestyles also contributed to the positive development of personal wipes, as consumers desire to feel fresh and clean on the go. Higher prices became ... Read More
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Wipes in Germany
... wipes meet the needs of busy consumers as they spend greater time outside of the home. Nevertheless, the cost-of-living crisis has forced many consumers to be more conversative with their spending on non-essentials, resulting in ... Read More
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Wipes in the United Kingdom
... result of low volume demand. While overall value growth was sustained by demand for some wipes in 2023, the main reason was due to rising costs for manufacturers and high inflation rates, thereby impacting unit ... Read More
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Home Care in Western Europe
... since struggled to record positive growth in either volume or real value terms. However, modest value growth was seen in 2023, albeit amidst an inflationary environment, with continued positive, if generally slow, value growth expected ... Read More
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Wipes in Ukraine
... deodorant wipes being a relatively small and emerging market. The surge in popularity can be attributed to the increasing availability of this product, its convenience and its portability. Nonetheless, it remains a niche market with ... Read More
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Wipes in Serbia
... been rising due to the soaring costs of raw materials, logistics and operations. Consequently, consumers prefer to buy larger wipes that offer a lower unit cost per sheet. Although there are pressures on budgets, busier ... Read More
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Wipes in Portugal
... well. The economic constraints and abandonment of cleaning routines compared to COVID-19 years led to a decline in the use of personal disinfection wipes, which negatively impacted categories such as general-purpose wipes. As a consequence, ... Read More
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Wipes in Sweden
... inflation, increased input prices, supply chain disruptions, high freight costs and higher labour costs equated to higher retail price points. As a result, consumers were more cautious regarding non-essential spending with volume sales of baby ... Read More
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Wipes in Slovakia
... COVID-19, with this helping to support the volume demand for a range of cleaning products for the home, for themselves and for their family. This has helped to sustain demand for wipes despite financial pressures ... Read More
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Wipes in Poland
... consumers increasingly appreciated the ease and convenience these products offered daily. With the fast-paced nature of modern society, consumers in 2023 were seeking easy solutions for various tasks, with general-purpose wipes offering a versatile and ... Read More
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Wipes in Norway
... or natural ingredients. This trend is driven by heightened household health awareness and a growing preference for products associated with personal wellness, particularly concerning skin health. Environmentally friendly claims, such as biodegradability, have become key ... Read More
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Wipes in Spain
... demand for wipes was associated with the prevailing economic uncertainty in Spain and the drop in disposable income which led many consumers to prioritise essential and necessity products. It also led to some people switching ... Read More
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Wipes in Romania
... and energy prices have impacted both consumers and manufacturers, compelling producers to adjust their pricing strategies to maintain profitability. In this environment, private label has experienced significant growth, capitalising on their ability to off... Euromonitor ... Read More
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Wipes in Italy
... products, which is notable through the expansion of retailers such as Risparmio Casa, Maury’s, and Action, along with many independent Chinese-operated stores. In these stores, consumers can find a wide range of private label and ... Read More
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Wipes in Ireland
... pre-pandemic levels. The largest category baby wipes saw a return to retail volume growth after a brief decline in 2022. Increasingly, baby wipes are used as an on-the-go solutions for cleaning hands and surfaces by ... Read More