Category: Household Products
Bulgaria Household Products
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Toilet Care in Bulgaria
... distributors and retailers, driven by rising energy prices and higher wages. Performance varied across the category, with rim blocks and toilet liquids/foams leading growth. The success of rim blocks is attributed to their dual effect: ... Read More
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Laundry Care in Bulgaria
... than higher consumption. Although the annual rate of inflation decreased considerably from 2023, production and operational costs for retailers remained elevated. Manufacturers faced higher wage bills, and these costs were passed down through the distribution ... Read More
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Bleach in Bulgaria
... production costs, increased energy expenses, and rising salaries for retailers. The decline in volume also reflects an adjustment period, following the surge in demand during the COVID-19 pandemic, when consumers sought powerful yet affordable cleaning ... Read More
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Surface Care in Bulgaria
... routines drove sales to unprecedented levels. As daily cleaning habits return to pre-pandemic norms, segments that saw exceptional growth during this period, especially home care disinfectants, are now experiencing a natural decline. Euromonitor International's Surface ... Read More
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Polishes in Bulgaria
... in current value terms, as prices remained at elevated levels. Floor polish experienced the most significant value decline, driven by the growing penetration of locally produced options like Medix and the competitive pricing of private ... Read More
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Dishwashing in Bulgaria
... automatic dishwashing machines in local households. The shift towards dishwashers can be attributed to several factors, including increasing urbanisation, busier lifestyles, and the growing emphasis on time-saving technologies. The ability to clean dish... Euromonitor International's ... Read More
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Home Care in Bulgaria
... after experiencing exceptional growth in categories such as bleach and toilet care, spurred by heightened hygiene standards during the pandemic. Euromonitor International's Home Care in Bulgaria market report offers a comprehensive guide to the size ... Read More
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Air Care in Bulgaria
... This was due to a combination of market maturity and growing environmental concerns, with many consumers seeking to reduce their use of such products because of their carbon footprint and the waste they generate. Euromonitor ... Read More
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Wipes in Bulgaria
... since the COVID-19 pandemic, with categories like wet wipes being rediscovered. As people's lives returned to greater normality and more time was spent out of home, the convenience and advantages of personal wipes became more ... Read More
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