Category: Household Products
Portugal Household Products
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Wipes in Portugal
... well. The economic constraints and abandonment of cleaning routines compared to COVID-19 years led to a decline in the use of personal disinfection wipes, which negatively impacted categories such as general-purpose wipes. As a consequence, ... Read More
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Bleach in Portugal
... to human health and the environment - thereby falling foul of the prominent trends towards health and wellness and eco-consciousness. Moreover, the category saw demand further undermined by the waning consumer interest in products with ... Read More
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Laundry Care in Portugal
... decline in visible promotional activity, which was less frequent and saw less marked discounts than previously. However, consumers trading down to private label products and lower-priced brands in a challenging economic environment prevented a stronger ... Read More
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Surface Care in Portugal
... uncertain economic environment. The private label segment was a notable beneficiary of this trend. The challenging economic scenario also weakened volume sales, as many consumers rationalised their spending and cut back on items that were ... Read More
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Polishes in Portugal
... main challenge facing polishes is its niche status, with the category mostly appealing to older consumers. On the other hand, younger adult consumers tend to opt for multi-purpose products which can also be used for ... Read More
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Home Care in Portugal
... were already imposed by major players in the second half of 2022. The private label segment reinforced its position in 2023, following an already strong performance in the previous year. Private label continued to benefit ... Read More
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Toilet Care in Portugal
... during the year. On the other hand, consumers seemed willing to pay higher prices for products that they believed provided more of a guarantee of efficacy. Nonetheless, most categories saw volume sales fall. While this ... Read More
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Air Care in Portugal
... the review period, favouring the development of the air care category. Manufacturer activity remained dynamic with constant new launches and innovation offering a wide variety of scents, adapted to each season, and also expansion in ... Read More
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Dishwashing in Portugal
... from home to eat in the office and avoiding restaurants due to the difficult economic context. Hand dishwashing managed to outperform automatic dishwashing in both volume and value terms in 2023. Euromonitor International's Dishwashing in ... Read More
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Air Treatment Products in Portugal
... purifiers have maintained a negative performance in volume terms, following the strong boom registered during the COVID-19 pandemic. The fact that air conditioners and more advanced dehumidifiers also offer air purifying functions has affected category ... Read More
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Portugal: Dishwashing Detergents Market - Analysis, Size, Trends, Consumption, and Forecast
... it, and a forecast for the market development in the medium term. The report provides a strategic analysis of the dishwashing detergents market in Portugal and describes the main market participants, growth and demand drivers, ... Read More
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Portugal: Home and Laundry Care Industry - Analysis, Size, Trends, Consumption, and Forecast
... and a forecast for the industry development in the medium term (2024-2029). It is a comprehensive industry report, analyzing multiple products within the beer industry, segmented into several main categories. This research report provides a ... Read More
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Portugal: Dishwashing Machines Market - Analysis, Size, Trends, Consumption, and Forecast
... it, and a forecast for the market development in the medium term. The report provides a strategic analysis of the dishwashing machines market in Portugal and describes the main market participants, growth and demand drivers, ... Read More
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Portugal: Laundry Care Products Market - Analysis, Size, Trends, Consumption, and Forecast
... of COVID-19 on it, and a forecast for the market development in the medium term. The report provides a strategic analysis of the laundry care products market in Portugal and describes the main market participants, ... Read More
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Portugal: Household Cleaning Products Market - Analysis, Size, Trends, Consumption, and Forecast
... of COVID-19 on it, and a forecast for the market development in the medium term. The report provides a strategic analysis of the household cleaning products market in Portugal and describes the main market participants, ... Read More
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