Category: Household Products
Asia Household Products
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Home Care in Pakistan
... growth in 2023, despite economic challenges like high inflation and a rising US dollar exchange. Meanwhile, the high inflationary pressure on prices stimulated double-digit retail current value growth across categories. Euromonitor International's Home Care in ... Read More
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Dishwashing in Turkey
... of the currency during the year led to higher production, import, and distribution costs, causing a double-digit rise in the average unit prices of products in this category. With grocery retailers' staggering price rises in ... Read More
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Bleach in Georgia
... unit. Thus, bleach remains an attractive product among consumers looking to economise. The assortment of bleach products is extensive in terms of the variety of packaging sizes available. However, competition in the bleach category is ... Read More
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Bleach in Kazakhstan
... disinfectant despite its pungent odour, toxicity and questionable environmental impact. Bleach was also boosted during the COVID-29 pandemic, thanks to heightened hygiene habits. While sales of strong cleaning products have slowed since the time of ... Read More
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Bleach in Turkey
... economic conditions and reduced disposable incomes made 2023 a hard year for some products, bleach continued to grow in terms of retail volume. Many consumers consider bleach to be a basic and necessary product. This ... Read More
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Laundry Care in Vietnam
... in keeping with a rising consumer demand for greater convenience. Besides their time-saving qualities, consumers also gravitated towards two-in-one detergents as a way to save money, since their unit price was usually more affordable, compared ... Read More
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Surface Care in Pakistan
... on prices. Retail volume demand was driven by a continued focus on cleanliness and preventative hygiene in the aftermath of the COVID-19 pandemic. Heightened consumer awareness of illnesses and diseases, including flu and viral infections, ... Read More
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Air Care in Kazakhstan
... overall category, while electric air fresheners showed the most significant drop in volume sales with its products having been absent from store shelves for a long time. Euromonitor International's Air Care in Kazakhstan market report ... Read More
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Home Care in Turkey
... the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the ... Read More
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Dishwashing in Pakistan
... number of households and the cultural preference for hand dishwashing. Interestingly, even in households with domestic help and a dishwasher, hand dishwashing remained the preferred method. This trend cuts across various socioeconomic classes, encompassing also ... Read More
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Air Care in Azerbaijan
... continued economic uncertainty due to the war in nearby Ukraine, consumer purchasing power continued to fall. As such, consumers prioritised essential home care products and cut down on purchases of air care. Euromonitor International's Air ... Read More
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Air Care in Turkey
... these products, compelling manufacturers to raise their prices. Consequently, the affordability of these products declined for consumers. Despite this, air care products exhibited a positive retail volume performance despite the economic crisis. However, this was ... Read More
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Surface Care in Turkey
... Boost Power & Shine kitchen spray, which is available in a 750 ml size. It includes 70 ml mini packs with a concentrated formula that can be fixed to the closure of the 750 ml ... Read More
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Dishwashing in Azerbaijan
... with inflation sill continuing to be high, especially earlier in the year, automatic dishwashing registered a fall in volume sales, as it is still considered expensive in Azerbaijan. Euromonitor International's Dishwashing in Azerbaijan market report ... Read More
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Laundry Care in Turkey
... to consumer bulk purchases. Euromonitor International's Laundry Care in Turkey market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data ... Read More
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Bleach in Vietnam
... With a heightened demand for greater hygiene, formed as a result of the pandemic, bleach saw an increased demand as consumers sought effective solutions for surface disinfection. In certain regions, the practice of using a ... Read More
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Polishes in Malaysia
... For instance, younger home owners tend to prefer simple furniture that requires minimal care, as there is not enough time (or desire) to polish and care for furniture. Consumers would rather buy new low maintenance ... Read More
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Toilet Care in Thailand
... the nuanced dynamics of a niche category. The rise in the growth rate in 2023 can be attributed, in part, to a strategic price hike implemented in the previous year. Manufacturers, seeking to recalibrate pricing ... Read More
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Toilet Care in Indonesia
... residing in modern houses and apartments. This transition elevates consumers' living standards and also fosters a heightened sense of responsibility to maintain these spaces and ensure cleanliness – notably with seeking to keep bathrooms in ... Read More
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Air Care in Japan
... air quality improved along with much more time spent at home and increased awareness of hygiene, more consumers purchased high-end products. There had also been premiumisation in scents, to provide more value and to increase ... Read More
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Toilet Care in Singapore
... is a perceptible shift in consumer behaviour impacting the demand for toilet care. At the height of the pandemic, there was an increased emphasis on hygiene and sanitation, prompting heightened awareness and a surge in ... Read More
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Air Care in Singapore
... increasing awareness and preferences for products that prioritise health, wellbeing, and eco-consciousness. Euromonitor International's Air Care in Singapore market report offers a comprehensive guide to the size and shape of the market at a national ... Read More
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Home Care in Malaysia
... Although it is still unknown how overall consumer spending will be affected in the long term, local consumers have already started to feel the pinch. As rice is a daily staple, they are having to ... Read More
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Dishwashing in Indonesia
... is expected to maintain a robust trend over the forecast period. A notable trend is the increasing preference of consumers for liquid hand dishwashing products over traditional formats. This shift can be attributed to enhanced ... Read More
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Home Care in South Korea
... preference for sophisticated and specialised home care solutions, with many prioritising products that offer superior cleanliness and hygiene features. Moreover, there is a shift towards more specialised and effective solutions tailored to specific needs, such ... Read More
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