Category: Household Products
Asia Household Products
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Air Care in India
... towards self-care and wellness also supported growth for the category. Consumers are increasingly investing in air care products such as diffusers and spray/aerosol fresheners, which aid in creating a relaxing and pleasant home environment. In ... Read More
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Home Care in India
... rural markets picked up, and the resumption of out-of-home activities supported demand in categories such as laundry care and polishes. During the year, prices in categories including laundry care and dishwashing stabilised due to the ... Read More
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Toilet Care in India
... While there was strong demand for products in the category during the pandemic years, due to the increased amount of time spent at home, and the heightened focus on toilet hygiene, it started to wane ... Read More
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Household Cleaning Products Markets in China
... Chinese economy maintains a high speed growth which has been stimulated by the consecutive increases of industrial output, import & export, consumer consumption and capital investment for over two decades. This new study examines China's ... Read More
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Household Cleaning Products Industry Forecasts - China Focus
... of the manufacturing capabilities and rising consumer consumptions in China have transformed China’s society and economy. China is one of the world’s major producers for industrial and consumer products. Far outpacing other economies in the ... Read More
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Household Cleaning Products Companies in China
... expansions of the manufacturing capabilities and rising consumer consumptions in China have transformed China’s society and economy. China is one of the world’s major producers for industrial and consumer products. Far outpacing other economies in ... Read More
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Wipes in Vietnam
... the country’s larger cities with young people in particular using wipes whenever they are going out to help them maintain clean and healthy skin. Nonetheless, due to the economic pressures facing many consumers at the ... Read More
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Wipes in Uzbekistan
... gained momentum during the pandemic, and which continues to exhibit consistent growth. Euromonitor International's Wipes in Uzbekistan report offers a comprehensive guide to the size and shape of the market at a national level. It ... Read More
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Wipes in Kazakhstan
... value sales and this was mainly baby wipes, followed by general purpose wipes, with general purpose wipes registering the highest volume growth. Euromonitor International's Wipes in Kazakhstan report offers a comprehensive guide to the size ... Read More
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Wipes in Thailand
... home. This increase in demand is reflective of evolving consumer lifestyles and preferences that prioritise convenience, hygiene, and on-the-go solutions. One significant driver behind the heightened demand was the increased use of wipes during travel ... Read More
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Wipes in Turkey
... wipes catering to specific needs and preferences of consumers. For instance, Uni Baby Soft, a brand offering baby wipes made from organic cotton and infused with organic olive oil, gained traction among discerning consumers seeking ... Read More
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Wipes in Taiwan
... moist toilet wipes in terms of volume growth during the year. Sales were boosted by continuing consumer concerns over personal hygiene, in the wake of the recent pandemic. In line with this trend, there was ... Read More
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Wipes in Malaysia
... women in the workforce (including in senior positions) and enjoying active, out-of-home lifestyles. For example, the Libresse brand in menstrual care (Vinda Malaysia Sdn Bhd) is cited to be promoting the sale of intimate wipes ... Read More
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Wipes in the Philippines
... the COVID-19 pandemic. There was also a persisting emphasis on personal hygiene, a legacy of the pandemic, which fuelled demand for these products. Euromonitor International's Wipes in Philippines report offers a comprehensive guide to the ... Read More
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Home Care in Asia Pacific
... inflationary backdrop. Tablet detergents continues to be one of the most dynamic products in the region, with Kao’s entry into this category in Japan likely to help drive further growth in the coming years. Laundry ... Read More
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Air Care in Hong Kong, China
... air care products to create a pleasant home environment, and by 2023 this habit had become entrenched amongst many consumers. Growth in demand was seen for the leading format, liquid air fresheners, as well as ... Read More
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Home Care in Hong Kong, China
... and deodorisation features, which added value to new product launches. Growth was primarily supported by innovations such as product formula upgrades and packaging design improvements amidst eco-friendly concerns. There were also several rounds of price ... Read More
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Toilet Care in Hong Kong, China
... rigorous cleaning routines and a hygienic bathroom area, including the toilet, to reduce the transmission of bacteria and viruses. As a result, toilet care continued to see growth and elevated demand compared with pre-pandemic in ... Read More
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Surface Care in Hong Kong, China
... to maintain a hygienic home, but as the pandemic ended, consumer concern eased, volume sales started to slow. Nevertheless, volume sales remained far higher than the pre-pandemic (2019) level. In 2023, multipurpose cleaners and home ... Read More
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Polishes in Hong Kong, China
... decline in Hong Kong in 2023 due to decreasing sales of leather shoes. This was driven in particular by younger consumers, who typically favour sneakers, which do not need polishing, rather than formal leather footwear. ... Read More
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Dishwashing in Hong Kong, China
... ended, a large proportion of Hong Kong’s population were still very sensitive to anything that could lead to the spread of bacteria and viruses. Thus, products that kill bacteria and viruses were popular with local ... Read More
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Laundry Care in Hong Kong, China
... up on laundry care products, which they continued to use up in 2023. The decrease in volume sales was also due to the removal of pandemic restrictions, as consumers relaxed and spent more time and ... Read More
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Bleach in Hong Kong, China
... spend more time outside of their homes. As a result, the number of consumers demanding bleach to help eliminate germs and maintain a hygienic living environment decreased, as less time was spent at home, and ... Read More
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Wipes in South Korea
... and sustained uptick in demand for wipes that align with eco-friendly practices. This green momentum reflects a broader societal shift towards sustainable choices, with consumers actively seeking products that minimise their environmental impact. Players’ response ... Read More
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Wipes in Georgia
... affordability over brand recognition. Large package sizes, particularly those containing 100-120 sheets, continue to be favoured by consumers seeking value for money. Additionally, there is a distinct preference among consumers for high-quality wipes for skin ... Read More
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