Category: Household Products
Georgia Household Products
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Wipes in Georgia
... affordability over brand recognition. Large package sizes, particularly those containing 100-120 sheets, continue to be favoured by consumers seeking value for money. Additionally, there is a distinct preference among consumers for high-quality wipes for skin ... Read More
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Dishwashing in Georgia
... development somewhat limited. By contrast, automatic dishwashing is developing at a pace, aided by the growing variety of products in this area. Retail volume growth of automatic dishwashing is growing from a small base alongside ... Read More
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Polishes in Georgia
... products. Thus, polishes are not very popular in Georgia. Shoe polish remains the largest product area in terms of volume and value sales, which has benefitted from the return to common lifestyles after the COVID-19 ... Read More
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Laundry Care in Georgia
... clean better, making them a more suitable option for family consumption. A large proportion of retail shelf space is devoted to powder detergents, particularly in larger pack formats of 2.5 to 3 kg. Liquid detergent ... Read More
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Surface Care in Georgia
... care, with consumers looking for more effective surface care products and well-known brands that are widely available in the modern channel. Nonetheless, price remains important as Georgians are still impacted by high costs of living, ... Read More
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Toilet Care in Georgia
... categories of toilet care. Rising hygiene standards and developments in modern retailing are driving sales of toilet care. Prices remain high in 2023, following the inflationary pressures seen in recent years, and many consumers are ... Read More
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Air Care in Georgia
... consumption of air care products in Georgia. Indeed, air care has become more accessible in regions and remote areas, giving brands an opportunity to target new consumers. The range of air care products in modern ... Read More
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Home Care in Georgia
... general and improved employment levels, which has raised purchasing power for some. However, the rising cost of production has urged producers and importers to increase retail prices. Intense competition between home care manufacturers and retailers ... Read More
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Bleach in Georgia
... unit. Thus, bleach remains an attractive product among consumers looking to economise. The assortment of bleach products is extensive in terms of the variety of packaging sizes available. However, competition in the bleach category is ... Read More
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