Category: House & Home
House & Home market research reports by Euromonitor International
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Air Care in Germany
Air Care in Germany In 2023, there was reduced use of air care in Germany due to greater mobility post-pandemic, especially when compared to previous years when consumers spent greater time indoors. The category was mainly driven by replacements rather than new purchases, resulting in limited growth ... Read More
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Away-From-Home Tissue and Hygiene in Brazil
Away-From-Home Tissue and Hygiene in Brazil Away-from-home (AFH) tissue and hygiene endured significant sales fluctuations in recent years, mirroring the economic and social challenges facing the nation. The onset of the pandemic dealt a severe blow to the category as businesses shuttered and consum ... Read More
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Tissue and Hygiene in Brazil
Tissue and Hygiene in Brazil In recent years, Brazil witnessed a significant transformation in its tissue and hygiene industry, solidifying its position as a major player in the global market. With remarkable growth in revenue and volume sales in some categories, the industry in Brazil outpaced that ... Read More
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Retail Tissue in Brazil
Retail Tissue in Brazil In 2023, retail tissue saw dynamic retail volume and current value growth in Brazil. In the tumultuous landscape of this year, the category witnessed profound consolidation, marking a pivotal moment in its evolution. Preceded by years of economic uncertainty compounded by the ... Read More
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Wipes in Brazil
Wipes in Brazil Amidst the aftermath of the pandemic and with the prevailing socioeconomic challenges, wipes has consolidated as an essential category in retail hygiene in Brazil, and maintained dynamic current value growth in 2023. As the pandemic instilled a heightened sense of awareness regarding ... Read More
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Depilatories in the Philippines
Depilatories in the Philippines Depilatories in the Philippines suffered a decline in sales in current value terms in 2023. However, this was mainly due mainly to a consumer shift towards more affordable private label products, such as those offered by health and beauty specialist retailers chain Wa ... Read More
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World Market for Retail Tissue and Hygiene
World Market for Retail Tissue and Hygiene As demand for tissue and hygiene products further recovers, key demographic fundamentals and lifestyle factors are back as drivers of category performance. With inflation still imposing pressure on consumer spending, businesses need to benchmark growth stra ... Read More
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Home Products Specialists in Sweden
Home Products Specialists in Sweden Home products specialists in Sweden were impacted by the lowered rates of new construction, which started to decrease in 2022. In 2023, the rate of new construction reached its lowest point since 2011, with only 25,500 new houses starting construction, compared to ... Read More
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Where Consumers Shop for Tissue and Hygiene
Where Consumers Shop for Tissue and Hygiene Sales of tissue and hygiene are dominated by offline retailers, mainly driven by supermarkets, pharmacies and hypermarkets. Since the onset of the COVID-19 pandemic, e-commerce has been thriving with increasing acceptance from broader consumer groups among ... Read More
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Appliances and Electronics Specialists in Sweden
Appliances and Electronics Specialists in Sweden Appliances and electronics specialists in Sweden was one of the few channels that posted a decrease in retail value sales in 2022 and 2023. This was the case even in current terms, even though the inflation rate reached a high single-digit figure in t ... Read More
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Appliances and Electronics Specialists in Germany
Appliances and Electronics Specialists in Germany Despite a recovery to pre-pandemic value sales levels in 2022, driven by high inflation and pent-up demand for in-store shopping as mobility restrictions eased, appliances and electronics specialists in Germany returned to decline in 2023. This was i ... Read More
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Home Products Specialists in Germany
Home Products Specialists in Germany In 2023, value sales of home products specialists in Germany experienced a marginal downturn following a particularly strong performance the previous year. This channel, which includes home improvement and gardening stores, homewares and home furnishings, and pet ... Read More
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Wipes in Mexico
Wipes in Mexico In 2023, wipes in Mexico demonstrated a notable growth trend in both retail volume and current value terms, which is indicative of increased consumer awareness of the product varieties available, and the benefits they offer. Personal wipes in particular experienced significant growth ... Read More
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Away-From-Home Tissue and Hygiene in Mexico
Away-From-Home Tissue and Hygiene in Mexico In 2022, away-from-home (AFH) tissue and hygiene in Mexico saw a positive performance as various establishments, such as restaurants, hotels, schools, and recreational venues, began to reopen, or operated at increased capacity. This recovery trend extended ... Read More
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Retail Tissue in Mexico
Retail Tissue in Mexico In 2022, retail tissue faced significant challenges due to high inflation, supply chain disruptions, and rising raw materials costs, particularly cellulose and paper pulp. These factors contributed to a substantial increase in retail current value growth across various catego ... Read More
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Tissue and Hygiene in Mexico
Tissue and Hygiene in Mexico While 2022 marked the end of the transition back to normalcy following the COVID-19 pandemic, 2023 witnessed a return to full normalcy, bolstered by favourable macroeconomic conditions which spurred growth in the tissue and hygiene industry in Mexico. In this year, the e ... Read More
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Home Care in Australia
Home Care in Australia In the broader home care industry, growth in unit prices remained relatively high in Australia in 2023. Amidst economic uncertainties, consumers proactively adjusted their spending habits, often by paring down the number of products in their shopping baskets. This trend contri ... Read More
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Bleach in Australia
Bleach in Australia Bleach, while considered a basic cleaning product, faced declines in both retail volume and current value terms in Australia in 2023, as consumers shifted their preference to alternative products. Within the bleach category there are two primary product types: chlorine bleach and ... Read More
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Surface Care in Australia
Surface Care in Australia After experiencing post-COVID revenge spending and indulging in leisure activities, consumers found themselves spending more time at home in 2023, partly due to the high cost of living. The trend of cooking at home was particularly pronounced, leading consumers to spend mor ... Read More
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Toilet Care in Australia
Toilet Care in Australia In 2023, retail volume sales of toilet care products experienced a solid increase in Australia, driven by factors such as rising household numbers and increased property occupancy rates. With greater mobility and the return to offices, consumers spent less time at home and h ... Read More
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Air Care in Australia
Air Care in Australia In Australia, air care experienced only minimal growth in retail volume terms in 2023, influenced by several factors. One key factor is the rise of alternative products such as luxury candles and other alternative scented items that cater to consumers’ preferences, such as laun ... Read More
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Home Insecticides in Australia
Home Insecticides in Australia In Australia, the demand for home insecticides saw solid retail volume and current value growth in 2023, with consumers continuing to show a preference for spray/aerosol insecticides due to their perceived efficacy. However, many other insecticides products are conside ... Read More
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Laundry Care in Australia
Laundry Care in Australia Laundry care experienced growth in both retail volume and current value terms in Australia in 2023. Higher demand was driven by increased net immigration, and greater mobility outside of the home. Most companies have supported their employees to continue with a hybrid work ... Read More
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Dishwashing in Australia
Dishwashing in Australia In 2023, dishwashing experienced notable increases in retail volume and current value sales in Australia, largely driven by the trend of cooking at home. This was influenced by various factors, including higher interest rates and the increased cost of living, which prompted ... Read More
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Polishes in Australia
Polishes in Australia In 2023 polishes saw a retail volume decline in Australia, while minor growth was seen in current value terms. The ongoing poor volume performance was influenced by several factors. As people returned to offices and social activities, they tended to spend less time at home, and ... Read More
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