Category: Beverages
Beverages market research reports by Euromonitor International
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RTD Coffee in Peru
RTD Coffee in Peru Despite some growth in coffee consumption in 2024, RTD coffee remains relatively insignificant in Peru, particularly when compared to the broader expansion of other soft drinks. This trend contrasts with the pre-pandemic years, when brands such as Starbucks, particularly with its ... Read More
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Concentrates in Hungary
Concentrates in Hungary Like other categories of soft drinks, concentrates in Hungary was affected by unfavourable developments and changes over 2022-2023, characterised by high inflation, rising costs and prices and taxation. In 2024, a slowdown in the rate of inflation and unit price rises and ada ... Read More
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Energy Drinks in Romania
Energy Drinks in Romania Energy drinks in Romania has faced significant challenges in 2024, largely due to recent changes in taxation policies that have increased the financial burden on both manufacturers and consumers. The rise in VAT and the imposition of a sugar tax have led to higher unit price ... Read More
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Carbonates in Romania
Carbonates in Romania Carbonates continues to face challenges, with a decline in volume sales as more Romanians turn to healthier beverage alternatives. Carbonates have been among the most affected soft drinks categories, hit by inflation and low consumer confidence. This category also experienced a ... Read More
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Bottled Water in Peru
Bottled Water in Peru The ongoing impact of high temperatures in Peru, driven by the Coastal El Niño phenomenon in 2023 and the Global El Niño in 2024, has notably boosted the demand for bottled water, as the need for effective hydration has intensified. This elevated demand has maintained positive ... Read More
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Concentrates in Hong Kong, China
Concentrates in Hong Kong, China Despite stagnation in terms of demand, off-trade value sales of liquid concentrates in Hong Kong are gradually rising, driven by the appeal as a cost-effective alternative to juice, particularly because vitamin C is often included in these products. Juice-flavoured c ... Read More
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Carbonates in Portugal
Carbonates in Portugal Carbonates registered a positive performance in both volume and value terms in 2024 throughout the on-trade and off-trade channels. Consumption outside the home saw a rise, driven in part by the rise in tourism, which positively impacted the consumption of carbonated beverages ... Read More
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Hot Drinks in Japan
Hot Drinks in Japan In 2024, hot drinks in Japan is set to experience growth in retail current value terms, but a decline in retail volume terms, primarily due to rising unit prices. Major coffee manufacturers had already increased prices in 2021, 2022, and 2023. However, the ongoing surge in raw ma ... Read More
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Asian Speciality Drinks in Hong Kong, China
Asian Speciality Drinks in Hong Kong, China A rising focus on reduced sugar content is gaining traction across beverages in Hong Kong, and Asian speciality drinks is no exception. Leading category player Hung Fook Tong has successfully differentiated its products by updating the packaging of its ran ... Read More
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Soft Drinks in the Netherlands
Soft Drinks in the Netherlands Soft drinks came under severe pressure from the higher consumption tax introduced at the start of 2024, which negatively impacted volume sales of most soft drinks in the Netherlands. The consumption tax was increased from 9 cents per litre to 26 cents per litre, with m ... Read More
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Tea in Japan
Tea in Japan In 2024, tea in Japan is expected to see slight declines in both retail volume and current value terms. Nevertheless, other tea, which accounts for around 50% of retail volumes, is set to show steady growth by both measures. One of the driving factors behind this demand is the increased ... Read More
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Sports Drinks in Hong Kong, China
Sports Drinks in Hong Kong, China The return of international sporting events, the success of Hong Kong athletes at the Paris 2024 Olympics, and greater participation in sporting activities alongside brand availability are driving the growth of sports drinks in Hong Kong. As active lifestyles and ex ... Read More
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Bottled Water in Hong Kong, China
Bottled Water in Hong Kong, China Demand for bottled water in Hong Kong remains fairly stable and resilient, driven by fundamental needs for hydration purposes, particularly with growing tourist footfall. However, on-trade volume growth is slower and significantly below pre-pandemic levels, primaril ... Read More
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Energy Drinks in Hong Kong, China
Energy Drinks in Hong Kong, China Off-trade volume sales of energy drinks in Hong Kong have successfully recovery to pre-pandemic levels in 2024, largely due to the busy lifestyles of local consumers. For those who avoid coffee, sweet and refreshing energy drinks offer an appealing alternative for t ... Read More
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RTD Coffee in Portugal
RTD Coffee in Portugal Demand for RTD coffee continued to grow in 2024, both in volume and value sales. RTD coffee is a relatively new category, where private labels and traditional brands are found on shelves. In 2024, established coffee brands Nestlé and Delta were active within RTD coffee, with N ... Read More
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Sports Drinks in the Netherlands
Sports Drinks in the Netherlands Sports drinks in the Netherlands has been under pressure from competing soft drinks categories for many years. Energy drinks has taken share from sports drinks as it is considered a more fashionable product, and favoured by people seeking beverages that can provide r ... Read More
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Carbonates in Hong Kong, China
Carbonates in Hong Kong, China The resurgence of tourism has greatly boosted sales of carbonates in Hong Kong, especially in convenience stores that are well-positioned to attract demand from both locals and inbound arrivals through new product development. Despite the dominance of cola carbonates, ... Read More
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Bottled Water in the Netherlands
Bottled Water in the Netherlands In stark contrast to most soft drinks, bottled water was not impacted by the new consumption tax for non-alcoholic drinks introduced at the start of 2024. Indeed, in the case of natural bottled water, the Dutch government decided to get rid of the tax completely. As ... Read More
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RTD Tea in the Netherlands
RTD Tea in the Netherlands RTD tea in the Netherlands recorded a strong decline in off-trade retail volume sales over 2024. Retail prices soared due to the increase in consumption tax at very start of the year. Dutch consumers like to buy RTD tea at discounted prices and rely on promotions, especial ... Read More
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Juice in Spain
Juice in Spain 2023 was a poor year for juice in Spain. The consumption of juice in the country is quite elastic, which means that consumers are quite responsive to any change in price – reducing consumption as and when prices increase. 2023 saw notable price rises thanks to high inflation, rising c ... Read More
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Packaging Industry in Vietnam
Packaging Industry in Vietnam In 2023, several key trends emerged across the packaging industry, reflecting shifts in consumer preferences and evolving sustainability concerns in Vietnam. Frozen processed meat products have, over recent years, been seeing a move towards 250g packs, which offer a bal ... Read More
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Juice in Portugal
Juice in Portugal The search for healthier options is a growing concern in Portugal, aiding the consumption of juice, which is seen as a healthy drink option by many. However, in 2024, growth was slower than in previous years, with value outperforming volume due to high price points. The foodservice ... Read More
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Energy Drinks in Hungary
Energy Drinks in Hungary Historically, energy drinks in Hungary is a fast-growing category. Amid growing prices for food and beverages, energy drinks saw a small decline in off-trade volume sales in 2023. However, the category recovered some dynamism and returned to positive off-trade volume growth ... Read More
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Juice in Peru
Juice in Peru In 2024, juice sales in Peru experienced positive growth, largely influenced by the hot conditions at the beginning of the year, similar to those in 2023, driven by the Global El Niño phenomenon. These conditions heightened consumers' need to stay hydrated, benefiting soft drinks broad ... Read More
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Juice in Hong Kong, China
Juice in Hong Kong, China Off-trade demand for juice in Hong Kong is steadily recovering, primarily driven by product development from Japanese imports that provide novel experiences for local consumers. The resurgence of juice pouches and fruit smoothies is contributing to positive, albeit undynami ... Read More
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