Category: Beverages
Beverages market research reports by Euromonitor International
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Affordability, Value and Soft Drinks
Affordability is reshaping consumer priorities as cost-of-living challenges persist, driving demand for budget-friendly brands. Health and functionality are key focus areas, with hydration powders and gut-health drinks growing. Emerging markets in Africa, the Middle East and APAC lead soft drinks vo ... Read More
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Beer in Mexico: ISIC 1553
PPI Euromonitor International's Industrial reports provide a 360 degree view of an industry. The Industrial market report offers a comprehensive guide to the size and shape of the Beer: ISIC 1553 market at a national level. It provides the latest retail sales data, allowing you to identify the secto ... Read More
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Coffee, Tea, Spices and Ready Meals in Mexico: ISIC 1549
PPI Euromonitor International's Industrial reports provide a 360 degree view of an industry. The Industrial market report offers a comprehensive guide to the size and shape of the Coffee, Tea, Spices and Ready Meals: ISIC 1549 market at a national level. It provides the latest retail sales data, all ... Read More
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Soft Drinks in Mexico: ISIC 1554
PPI Euromonitor International's Industrial reports provide a 360 degree view of an industry. The Industrial market report offers a comprehensive guide to the size and shape of the Soft Drinks: ISIC 1554 market at a national level. It provides the latest retail sales data, allowing you to identify th ... Read More
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Spirits in Mexico: ISIC 1551
PPI Euromonitor International's Industrial reports provide a 360 degree view of an industry. The Industrial market report offers a comprehensive guide to the size and shape of the Spirits: ISIC 1551 market at a national level. It provides the latest retail sales data, allowing you to identify the se ... Read More
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Wines and Cider in Mexico: ISIC 1552
PPI Euromonitor International's Industrial reports provide a 360 degree view of an industry. The Industrial market report offers a comprehensive guide to the size and shape of the Wines and Cider: ISIC 1552 market at a national level. It provides the latest retail sales data, allowing you to identif ... Read More
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The World Market for Soft Drinks
In the global soft drinks industry in 2025, emerging markets are driving volume growth, while mature markets focus on premiumisation and functionality. Affordability concerns are shaping pricing and pack strategies, while e-commerce and informal retail gain traction. Local value brands are increasin ... Read More
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Top Five Trends in Soft Drinks
Soft drinks producers face affordability pressures at the same time as new health-driven demand spaces thrive. New models of digital innovation cause category disruption with packaging safety concerns also on the horizon. Retail volume growth slows in important high-income markets, pushing brands to ... Read More
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Hot Drinks in Ethiopia
Coffee continued to shape the performance of hot drinks in Ethiopia in 2024, as a traditional and very popular beverage in the country. While most coffee is sold unpackaged via informal retailing, packaged fresh coffee products continued to gain popularity in urban areas. The consumption of packaged ... Read More
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Top Five Trends in Hot Drinks
Issues related to prices and premiumisation are the most important for the hot drinks industry in 2025. The impact of technology, wellness trends and the sustainability challenge will also be major concerns in the coming year for those who work in coffee, tea or other hot drinks. Euromonitor Interna ... Read More
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Carbonates in Pakistan
Carbonates in Pakistan Heavyweights in the carbonates category including The Coca-Cola Company and PepsiCo Inc have faced substantial revenue declines since the boycott movement began in Pakistan. Consumers have developed a preference for local or alternative drinks that severely impacted the retail ... Read More
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Concentrates in Pakistan
Concentrates in Pakistan In recent years, there has been a major influx of concentrates made in Iran brought in via the Pakistan-Iran border. Since the new government came into power in February 2024, there have been stricter border controls, and many Iranian products, especially concentrates, have ... Read More
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Other Hot Drinks in Pakistan
Other Hot Drinks in Pakistan Chocolate-based flavoured powder drinks are a desirable beverage in Pakistan and hence all major players have a vested interest, with Milo, Horlicks, Nesquik, Ovaltine, and Cadbury the standout brands. These are high priced products which serve only a small group of high ... Read More
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Soft Drinks in Tanzania
Soft Drinks in Tanzania Tax increases placed upward pressure on prices in 2024, but an uptick in economic activity and the ongoing expansion of the affluent urban middle-class continued to underpin sales growth. Investment in infrastructure has also led to improvements in the distribution of soft dr ... Read More
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Soft Drinks in Ethiopia
Soft Drinks in Ethiopia In 2024, all significant categories of soft drinks in Ethiopia saw good total volume growth, supported by fast urbanisation and population growth, improving economic indicators, stronger distribution, advertising and company activity. Bottled water, with by far the fastest to ... Read More
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Hot Drinks in Ghana
Hot Drinks in Ghana Hot drinks saw total volume sales grow in Ghana in 2024 despite price rises as manufacturers have passed on significant increases in the costs of raw materials, packaging, energy, storage and transportation to consumers. This has deterred consumers from making non-essential purch ... Read More
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Soft Drinks in Pakistan
Soft Drinks in Pakistan Soft drinks posted robust growth in volume terms over 2024 as the Pakistan economy slowly began to show signs of recovery. Inflation began to fall with the foreign exchange rate remaining stable and the current account deficit reducing. Nonetheless, it will take some time for ... Read More
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Tea in Pakistan
Tea in Pakistan Premium tea is rapidly gaining popularity in Pakistan due to rising consumer demand for green tea, herbal tea, and specialty blends. Premium tea products are gaining appeal on the back of health benefits and soothing properties which appeals to consumers seeking to enhance health and ... Read More
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RTD Coffee in Pakistan
RTD Coffee in Pakistan Nestlé maintains its lead in ready-to-drink (RTD) coffee in Pakistan through a combination of strategic branding, solid distribution networks, and continuous product innovation. Nescafé Ice Coffee Café Latte is widely recognised and trusted for its quality and taste. Nestlé Pa ... Read More
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Energy Drinks in Pakistan
Energy Drinks in Pakistan In 2024, Coca-Cola Beverages Pakistan Ltd relaunched its Roar energy drinks brand for the third time in Pakistan. Sales look promising this time around as the company has made availability its priority. There is also positive feedback from consumers with signs that Roar has ... Read More
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Bottled Water in Pakistan
Bottled Water in Pakistan Many local companies in Pakistan, including Kababjees, Bake Parlor, and Sufi Group, have entered bottled water to meet consumer demand as international brands face boycotts, including Aquafina and Nestlé. Mehran Bottlers Private Limited, manufacturers of Pakola water, incre ... Read More
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Juice in Pakistan
Juice in Pakistan The juice category is highly competitive in Pakistan, with a wide number of both local and international players. In juice, manufacturers compete on price, packaging, and quality to attract consumers. Slice Mango Juice produced by PepsiCo Inc, ensures its strong presence by placing ... Read More
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RTD Tea in Pakistan
RTD Tea in Pakistan Lipton Iced Tea Lemon from Unilever Pakistan Ltd dominates ready-to-drink (RTD) tea in Pakistan. Lipton's RTD tea products are widely available in supermarkets, hypermarkets, petromarts, and online platforms, ensuring good visibility and accessibility. The brand has successfully ... Read More
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Coffee in Pakistan
Coffee in Pakistan The growing influence of western culture is driving coffee consumption in Pakistan. Western lifestyles and cultural trends have become more pervasive through media, travel, and globalisation, and this has changed coffee from a niche beverage to a mainstream staple drink. Many inte ... Read More
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Soft Drinks in Oman
Soft Drinks in Oman In 2024, soft drinks in Oman has been influenced by several economic factors. Inflation, at 0.74%, and a stable oil price of USD89.3 per barrel have impacted prices, including non-alcoholic drinks, which saw a 0.86% increase in their Consumer Price Index. The imports price index ... Read More
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