Category: Soft Drinks
Soft Drinks market research reports by Euromonitor International
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Carbonates in Canada
Carbonates in Canada Carbonates in Canada saw a significant drop in current value sales along with declining retail volumes in 2024. The category is under immense pressure as consumers adopt healthier lifestyle habits. Consumers are increasingly concerned about high sugar intake with many guided by ... Read More
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Soft Drinks in Cambodia
Soft Drinks in Cambodia Soft drinks Cambodia has experienced noticeable growth in 2024, driven by factors such as rapid urbanisation, rising incomes, and evolving consumer preferences that mirror the fast-paced lifestyles of individuals seeking convenience in their daily routines. The market is high ... Read More
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Soft Drinks in Canada
Soft Drinks in Canada Soft drinks in Canada reported a slowdown in current value sales in 2024 as price growth eased, although total volume sales remained steady. The inflation rate cooled in 2024, but the cost of living remained high in Canada and consumers were still highly price sensitive. Health ... Read More
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Concentrates in Canada
Concentrates in Canada Concentrates in Canada registered an impressive performance in 2024 driven by stronger demand and consumption. Both liquid and powder concentrates are seeing a revival in demand stimulated by new product development and promotional activity. The wider availability of concentra ... Read More
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Carbonates in South Africa
Carbonates in South Africa Demand for carbonates in South Africa continues to rise in 2024, but pack size remains a primary indicator of consumer preferences regarding value for money and bulk purchase discounts. During the year, inflation has slowed, but remains a challenge for consumers, especiall ... Read More
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Concentrates in South Africa
Concentrates in South Africa In 2024, the affordability of concentrates in South Africa remains one of the key drivers of demand for the category. Despite shifts towards perceived healthier beverages, many South Africans continue to purchase concentrates based on cost-effect pricing. In addition, th ... Read More
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Concentrates in India
Concentrates in India Concentrates in India is expected to maintain slow and stable growth in off-trade RTD volume terms and current value terms in 2024, while on-trade sales will remain negligible. However, growth rates are expected to remain lower than for all other soft drinks categories in this ... Read More
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Carbonates in India
Carbonates in India In 2024, carbonates in India is set to maintain growth in both the off-trade and on-trade channels, in both volume and current value terms. According to the latest National Family Health Survey (NFHS) conducted between 2019 and 2021, there has been a significant increase in acces ... Read More
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Soft Drinks in India
Soft Drinks in India Soft drinks in India is set to maintain double-digit volume and current value growth both off-trade and on-trade in 2024, with increases anticipated by all measures across all categories. Several factors have been contributing to this robust growth, including per capita consumpt ... Read More
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Soft Drinks in South Africa
Soft Drinks in South Africa Two major trends remain the determinants of demand for soft drinks in South Africa in 2024, namely health and wellness, and macroeconomic challenges, including declining disposable incomes derived from rising living costs. To address the health and wellness trend, several ... Read More
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Carbonates in Guatemala
Carbonates in Guatemala Whilst inflation was lower in 2024 than in previous years, the cost of living and the food basket continued to rise, leading Guatemalans to opt for cost-effective formats, including larger bottles, returnable bottles and promotional packs. Consumers also switched to other cat ... Read More
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Concentrates in Uruguay
Concentrates in Uruguay In 2024, total RTD volume sales of concentrates in Uruguay have continued to decline, largely driven by a shift in consumer preferences towards flavoured bottled water. The lingering effects of Uruguay’s water crisis during the first quarter of the year have left many consume ... Read More
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Concentrates in Guatemala
Concentrates in Guatemala Whilst powdered concentrates are a desirable budget option, demand is impacted by their lack of convenience as they need to be prepared before consumption. Also, preparation requires bottled water, as the tap water in Guatemala is not suitable consumption, which involves an ... Read More
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Carbonates in Lithuania
Carbonates in Lithuania In 2024, off-trade volume sales of carbonates in Lithuania experienced low-level, single-digit growth. However, this performance can be regarded as relatively positive for the category, especially considering the broader challenges it faces. Competition from alternative categ ... Read More
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Soft Drinks in Guatemala
Soft Drinks in Guatemala Although 2024 was a year of lower inflationary pressure for the Guatemalan economy compared to the previous two years, the inflation rate was still higher than economic growth. According to estimates from the Bank of Guatemala (Banguat), GDP was projected to grow by around 3 ... Read More
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Soft Drinks in Lithuania
Soft Drinks in Lithuania In 2024, soft drinks in Lithuania saw a relatively positive performance, recording an off-trade volume increase of 2%. While there were challenges in categories such as RTD tea and concentrates, which suffered from unhealthy perceptions, major categories have either remained ... Read More
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Soft Drinks in Uruguay
Soft Drinks in Uruguay Soft drinks in Uruguay has demonstrated significant resilience and adaptability in recent years, withstanding both economic and environmental challenges. The nation has maintained stable economic growth despite facing the ripple effects of Argentina’s economic turmoil, achievi ... Read More
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Carbonates in Uruguay
Carbonates in Uruguay The prolonged drought that Uruguay experienced over the past two years significantly compromised the quality of running water, rendering it unsuitable for human consumption due to excessive sodium content. This issue was particularly acute in Montevideo, Canelones, and San José ... Read More
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Concentrates in Lithuania
Concentrates in Lithuania In 2024, the concentrates category in Lithuania saw no significant developments, with retail volume continuing to stagnate. Consumers were increasingly gravitating towards ready-to-drink (RTD) beverages, which offer greater convenience and immediate consumption compared to ... Read More
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Soft Drinks in El Salvador
Soft Drinks in El Salvador Retail volume sales of soft drinks registered slow growth in 2024. Although rising health consciousness supported growth in juice to the detriment of carbonates, carbonates and bottled water remained the largest categories with reduced sugar variants in the former gaining ... Read More
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Concentrates in the US
Concentrates in the US Concentrates are increasingly perceived as a cost-effective alternative to ready-to-drink (RTD) soft drinks, facilitating a notable migration of consumers away from juice, sports drinks, and other RTD categories. In particular, powder concentrates stand out for their economic ... Read More
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Soft Drinks in the US
Soft Drinks in the US Pressure on soft drinks volumes has been front and centre in the US in 2024, with total volume sales expected to stabilise and see little growth, or even declines, in most categories, with limited exceptions. This dynamic came after price hikes were experienced in the category ... Read More
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Carbonates in the US
Carbonates in the US Numerous up-and-coming brands in carbonates in the US are taking on major beverage companies by fostering innovation and adopting faster direct-to-consumer strategies that appeal to younger consumers. With the capacity to “fail fast”, these smaller enterprises can quickly identi ... Read More
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Soft Drinks in Kazakhstan
Soft Drinks in Kazakhstan Overall, soft drinks in Kazakhstan are expected to register moderate volume growth through retail channels, with volume growth being higher through foodservice. While inflation growth has slowed, prices are still rising. As such, consumers remain price sensitive and players ... Read More
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Concentrates in Morocco
Concentrates in Morocco The resurgence of liquid concentrates in Morocco in 2024 has been closely tied to the region’s hot weather and a growing focus on health-conscious consumption. Consumers have increasingly turned to liquid concentrates as a cost-effective and refreshing alternative to carbonat ... Read More
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