Category: Juices
Juices market research reports by Euromonitor International
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Hong Kong, China Health and Wellness
Health and Wellness in Hong Kong, China The health and wellness industry continues to gain greater significance overall, particularly in the wake of the pandemic, as consumers have become more cognisant of the negative impact of processed food and a range of drinks on their health and wellbeing. The ... Read More
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Competitor Strategies in Soft Drinks
Competitor Strategies in Soft Drinks In the dynamic global soft drinks market, strategic adaptation and innovation are crucial for industry leaders. Coca-Cola exemplifies this with focused portfolio optimisation and innovation, including digital technologies like AI. This approach highlights resilie ... Read More
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China Juice
Juice in China Juice in China saw off-trade volume and current value declines in 2023. This was mainly due to increasing health awareness amongst consumers, and therefore a decline in the popularity of juice drinks and nectars, which often have high sugar content and additives – with these categorie ... Read More
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Juice in India
Juice in India India's youthful population, with 327 million millennials and 378 million Generation Z individuals as of 2023, has become a significant driver of juice consumption in the country. This young demographic, combined with growing health consciousness, is behind the surge in popularity. Yo ... Read More
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Juice in Hong Kong, China
Juice in Hong Kong, China Since the lifting of COVID-19 restrictions in late 2022, juice in Hong Kong has demonstrated a steady recovery. However, unlike other soft drinks categories, juice has not benefited as much from the resumption of tourist flows and increased foot traffic on the streets. The ... Read More
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Juice in Malaysia
Juice in Malaysia Off-trade volume sales are lower than those in on-trade channels in juice, albeit still remaining positive. Consumers with large families (at least four persons per household) tend to prefer liquid concentrates over juice, seeing such as offering better value for money due to being ... Read More
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Juice in Kenya
Juice in Kenya While juice continued to expand in retail volume terms in 2023, growth was down substantially on 2022 and also lower than the CAGR for the entire review period. This was partly explained by increasing maturity, but mainly attributable to rising prices and falling purchasing power amon ... Read More
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Juice in Tunisia
Juice in Tunisia Growth in juice sales has been severely constrained since 2017, a year in which unit prices saw sharp increases due to the increasing cost of raw materials. Since then, demand has also been hit by the economic and social disruption of the COVID-19 crisis and other global events, tho ... Read More
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Juice in Uruguay
Juice in Uruguay 100% juice experienced significant growth in 2023, primarily fuelled by the prevailing health and wellness trend. Consumer inclination towards healthier and natural juice options has surged. The increased demand for vitamin C, prompted by COVID-19 concerns and a heightened focus on ... Read More
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Juice in Uzbekistan
Juice in Uzbekistan In 2023, juice continues to show positive volume growth as unit prices decrease in line with falling inflation. Rising demand for juice drinks is also a central part of the buoyant performance witnessed in the overall juice category, which are an affordable option for most consum ... Read More
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Juice in Indonesia
Juice in IndonesiaOff-trade volume sales rose robustly for juice in 2023, following a year of strong double-digit growth in 2022. Juice drinks (up to 24% juice) remained the largest member of the overall category and has been leading growth in terms of off-trade volume sales for three consecutive ye ... Read More
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Juice in North Macedonia
Juice in North MacedoniaJuice achieved stable off-trade volume growth in 2023 with sales supported by the continued consumer demand for the largest product categories, especially nectars and juice drinks. In addition, the continued shift from carbonates to juice is having a positive impact on the ca ... Read More
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Juice in Lithuania
Juice in LithuaniaJuice sales continue to decline in Lithuania, due to such products losing their perceived “healthy” image due to high sugar content, along with high prices placing downwards pressure on demand. Traditionally, juice had been perceived as a “healthier” alternative to other soft drink ... Read More
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Juice in Germany
Juice in GermanyIn comparison with other Western European countries, Germany maintains high per capita consumption of juice. However, overall juice consumption is on a gradual decline in the country, primarily due to mounting concerns about its sugar content. As consumers become increasingly conscio ... Read More
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Juice in Mexico
Juice in Mexico The health-conscious trend is on the rise in Mexico, leading to increasing demand for products that promote overall wellbeing and offer functional benefits. Local consumers are becoming increasingly aware of the importance of maintaining a healthy lifestyle and are actively seeking p ... Read More
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Juice in Latvia
Juice in Latvia Off-trade volume sales declined in 2023, challenged by rising price points and the growing health awareness in the country. While many consider juice a healthy product, a rising number of consumers are avoiding juice to reduce their sugar intake. High sugar levels, partnered with the ... Read More
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Juice in Slovenia
Juice in Slovenia 100% juice is the fastest growing subcategory in juices, despite rising retail prices. These drinks are perceived as being healthier than most juices as they normally do not contain added preservatives or artificial ingredients. Consumers are keen to prioritise health and wellness ... Read More
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Juice in Estonia
Juice in Estonia Juice is increasingly seen as an unhealthy, sugary drink by consumers in Estonia. During the review period the category was impacted negatively as more and more consumers became aware of the high sugar content in packaged juice products. This trend predated but was accelerated by th ... Read More
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Juice in Pakistan
Juice in Pakistan Nestle´ remained the leading player in juice during 2023, accounting for over a third of volume sales. The company’s success lies in the high brand recognition of the umbrella Nestlé brand, a loyal consumer base, a wide distribution network and consistent marketing support for its ... Read More
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Juice in Switzerland
Juice in Switzerland Off-trade volume sales of juice managed to register only modest growth in 2023. Consumers increasingly perceive fruit juice as having a high sugar content, which led to a decline in its popularity as a breakfast staple. The category is dominated by 100% juice, which suffered fro ... Read More
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Juice in Serbia
Juice in Serbia Juice, deemed non-essential, witnessed a decline in consumption in 2023, influenced by soaring prices and a decrease in disposable income within Serbia. Economically conscious consumers reduced juice consumption or migrated towards more affordable options like nectars and juice drink ... Read More
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Juice in Kazakhstan
Juice in Kazakhstan Juice continued to show positive volume growth in 2023 thanks to slowed unit price growth and the popularity of juice drinks. Juice drinks are more affordable than 100% juice or nectars, and they are generally perceived to be less sugary drinks that offer a wide range of flavours ... Read More
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Soft Drinks in Austria
Soft Drinks in Austria In 2023, soft drinks volume sales witnessed an ongoing recovery following negative results noted during the outbreak of COVID-19. Consumers continued to spend time outside the home, in foodservice outlets and leisure locations, and this behaviour contributed to a growing deman ... Read More
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Juice in Austria
Juice in Austria After the substantial increases in past years, fuelled by the outbreak of COVID-19 and increased time spent in households, retail volume sales of juice recorded a slowdown in 2023. In addition, there was a further shift towards on-trade sales, resulting in declining off-trade volume ... Read More
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Juice in Cameroon
Juice in Cameroon While prices of soft drinks such as carbonates and bottled water have remained relatively steady, the overall prices of juices have been on an upward trend in the last two years and this has dampened volume growth to an extent. 100% juices are mainly offered by small artisanal play ... Read More
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