Category: Cosmetics & Personal Care
Cosmetics & Personal Care market research reports by Euromonitor International
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Australia Sun Care
Australia Sun Care Sun care in Australia remained on a steady growth trajectory in 2023, propelled by the nation's strong emphasis on sun protection. Brands such as Ultra Violette are revolutionising the category by introducing the concept of ""skinscreen,"" offering SPF products that not only safeg ... Read More
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US Premium Beauty and Personal Care
US Premium Beauty and Personal Care In 2023, premium beauty and personal care continued to outpace the current value growth rate of overall beauty and personal care in the US, as well as its mass counterpart, maintaining double-digit growth. However, premium beauty and personal care saw its current ... Read More
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US Fragrances
US Fragrances Given the post-pandemic euphoria seen for fragrances, expectations were that the category, and particularly premium fragrances, would start seeing some signs of deceleration or consumer fatigue, potentially leading to some trading down to mass fragrances. However, this was not the case ... Read More
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US Skin Care
US Skin Care The stickiness of health and wellness-oriented motivations amongst consumers has supported skin care’s resilience, allowing it to increase its growth rates in both retail volume and current value terms in the US in 2023. Dermocosmetics played a key role here, with dermocosmetics skin ca ... Read More
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Australia Skin Care
Australia Skin Care In 2023, skin care in Australia witnessed robust growth, with both mass and premium segments showing positive trends. However, the pressure of rising living costs continued to impact consumers' discretionary spending, prompting a shift in Australians’ behaviour towards conscious ... Read More
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Australia Oral Care
Australia Oral Care In 2023, oral care in Australia experienced a stabilisation in demand, with local consumers showing a growing interest in products that offer more than just basic oral hygiene benefits. One notable trend driving this shift is the increasing focus on dental aesthetics, particularl ... Read More
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US Mass Beauty and Personal Care
US Mass Beauty and Personal Care Mass beauty and personal care maintained solid current value growth in the US in 2023. In particular, the growing focus on health and wellness amongst consumers significantly raised demand for products that prioritise safety, ingredient transparency, and claims suppo ... Read More
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US Baby and Child-Specific Products
US Baby and Child-Specific Products In 2023, significant current value growth was seen in every category within baby and child-specific products in the US. Baby and child-specific sun care showed the most dynamic value growth in this year. Parents are becoming more conscious of the damaging effects ... Read More
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US Depilatories
US Depilatories In 2023, depilatories recorded steady single-digit growth in the US in current value terms, as prices comparatively stabilised after inflated adjustments in 2022. Value growth was led by women’s pre-shave and women’s razors and blades, while decline was seen for hair removers/bleache ... Read More
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US Colour Cosmetics
US Colour Cosmetics Colour cosmetics posted a healthy overall performance in 2023, seeing retail volume and current value growth, with premium colour cosmetics outpacing mass in terms of value growth. Lip products continued to clearly drive growth, with stickiness in consumer usage rates, innovative ... Read More
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US Bath and Shower
US Bath and Shower In 2022, the US experienced continued pandemic-related behaviours amidst spiking cases, as well as inflationary-driven price increases that impeded the performance of bath and shower. As consumers grappled with tightening wallets, and traded down to less expensive choices, extende ... Read More
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Slovenia Bath and Shower
Slovenia Bath and Shower Bath and shower in Slovenia witnessed a slight return to volume growth in 2023, despite the weaker economic conditions. In 2023, household budgets came under further pressure due to persistently high inflation, with many consumers choosing to economise. Private label product ... Read More
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Slovenia Men's Grooming
Slovenia Men's Grooming Men’s grooming in Slovenia was hampered by the weak performance of men’s shaving due to the enduring popularity of beards, especially among men in their 30s and 40s. While the beard trend has undoubtedly peaked, there are still significant numbers of young Slovenian men who p ... Read More
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Slovenia Skin Care
Slovenia Skin Care Skin care retained its status as one of the best performing categories in the Slovenian beauty and personal care industry during 2023. The category’s strong performance during the year was mainly the result of more regular use of skin care products to maintain a clear complexion, ... Read More
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Pakistan Deodorants
Pakistan Deodorants Deodorant sprays continued to account for the majority of value sales, as sprays are readily available in stores throughout the country and it is easy to find different brands with various characteristics, odours, and unit prices. This trend reflects consumers' preference for con ... Read More
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Pakistan Colour Cosmetics
Pakistan Colour Cosmetics In 2023, colour cosmetics in Pakistan witnessed double-digit value growth in sales, primarily driven by inflationary pressures, while volume growth remained modest. The product area benefited from ongoing population expansion, supporting volume sales, with lip products cont ... Read More
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Pakistan Bath and Shower
Pakistan Bath and Shower In 2023, bar soap continued to account for the vast majority of value sales in bath and shower in Pakistan, though liquid soap registered the highest current value growth. Bar soap’s popularity is due to its affordable pricing and also due to its multiple uses in the househo ... Read More
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Bangladesh Beauty and Personal Care
Bangladesh Beauty and Personal Care Beauty and personal care volume sales stagnated in Bangladesh in 2023, while sales rose strongly in current value terms. This situation resulted from a marked rise in prices and challenging economic conditions, which led to consumers reducing the frequency of thei ... Read More
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Slovenia Premium Beauty and Personal Care
Slovenia Premium Beauty and Personal Care In 2023, some of the best performing categories in beauty and personal care in Slovenia were those with a relatively high proportion of premium brands, notably skin care and fragrances. The products in these categories are increasingly seen as essential amon ... Read More
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Slovenia Fragrances
Slovenia Fragrances In 2023, the ongoing return to socialising outside the home both at work/school and whilst doing activities had a positive impact on the performance of fragrances in Slovenia. Fragrances are considered an essential accessory by Slovenians, and the increased time spent going out c ... Read More
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Indonesia Fragrances
Indonesia Fragrances Fragrances in Indonesia saw a relatively weak performance in 2023, in both current value and volume terms. Compared with other Asian markets like Thailand and South Korea, sales remain low, with many other alternatives to fragrances competing indirectly with these products. For ... Read More
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Pakistan Beauty and Personal Care
Pakistan Beauty and Personal Care Despite facing economic challenges such as inflationary pressures, beauty and personal care in Pakistan witnessed robust growth in 2023. This growth was fuelled by resilient consumer spending driven by a heightened awareness of health and wellness. Pakistani consume ... Read More
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Slovenia Beauty and Personal Care
Slovenia Beauty and Personal Care In 2023, beauty and personal care faced challenges as the Slovenian economy slowed and consumers became more price sensitive. Discount shopping reached an all-time high driving greater momentum in volume sales. With consumers adopting this frugal mindset, private la ... Read More
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Slovenia Depilatories
Slovenia Depilatories Depilatories in Slovenia recorded another solid year of growth in 2023, supported by the return to normal lifestyles post-pandemic. Despite the economic woes, consumers are going out more in the evening and trying to compensate for the lost time during the pandemic. Women’s raz ... Read More
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North Macedonia Deodorants
North Macedonia Deodorants With prices continuing to rise for deodorants in North Macedonia in 2023, there was a fall in constant value sales, as rising costs hit profit margins. Volume growth was also minimal. Deodorants sprays continued to account for most value sales and also registered the highe ... Read More
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