Category: House & Home
House & Home market research reports by Euromonitor International
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Dishwashers in Portugal
Dishwashers in Portugal Dishwashers in Portugal experienced another year of retail volume decline over 2024, with category sales still normalising following the surge in new purchases during the pandemic. Subsequent years have seen a slowdown in new housing constructions and lower disposable income ... Read More
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Large Cooking Appliances in Portugal
Large Cooking Appliances in Portugal Large cooking appliances in Portugal witnessed volume sales decline over 2024 due to category maturity and previous replacements registered during the COVID-19 pandemic. Kitchen refurbishment fever took hold following the pandemic, but sales began to contract fro ... Read More
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Refrigeration Appliances in Romania
Refrigeration Appliances in Romania The year 2024 was the third consecutive year of volume sales decline for refrigeration appliances in Romania. With one of the highest inflation rates in the EU during 2023 and 2024 and consumer purchasing power in decline, Romanians have become more reluctant to s ... Read More
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Large Cooking Appliances in Romania
Large Cooking Appliances in Romania Even though inflation fell in 2024, consumer purchasing power in Romania remained weak and the effects of soaring prices from 2022 and 2023 still lingered. Consequently, volume sales of large cooking appliances registered a timid increase, compared to more vigorou ... Read More
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Small Cooking Appliances in Romania
Small Cooking Appliances in Romania In Romania, the adoption of a healthier lifestyle is changing consumer lifestyles and consumers are keen to buy small cooking appliances that support this approach. Technologies that allow consumers to cook in a healthy fashion are now more popular, and this is re ... Read More
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Dishwashers in Taiwan
Dishwashers in Taiwan The shift in spending from goods to experiences combined with the weak housing market, has stifled demand for dishwashing appliances in Taiwan over 2024. This has led to reduced capital spent on dishwashers, in addition to other major appliances. In addition, younger adults hav ... Read More
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Refrigeration Appliances in Taiwan
Refrigeration Appliances in Taiwan Refrigeration appliances in Taiwan posted a weak sales performance in comparison to the highs seen during the pandemic, although there was a marked improvement year on year. Taiwan only began to recover from the COVID-19 pandemic following the reopening of its nati ... Read More
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Small Cooking Appliances in Taiwan
Small Cooking Appliances in Taiwan Less time spent cooking at home has weighed on the performance of small cooking appliances in Taiwan during 2024 with consumers less inclined to invest in most items. For example, following a surge in volume sales during the pandemic, air fryers witnessed a strong ... Read More
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Personal Care Appliances in Taiwan
Personal Care Appliances in Taiwan New hair care appliances with better functionality pushed up unit prices in 2024, leading to stronger current value growth in Taiwan’s personal care appliances category. Generation X and some millennial consumers are more concerned about brand, product design and t ... Read More
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Large Cooking Appliances in Taiwan
Large Cooking Appliances in Taiwan Large cooking appliances in Taiwan is going through a period of adjustment following the extraordinary demand during the pandemic years. With pandemic restrictions introduced in late 2022, many consumers have chosen to invest in outbound travel and experiences inst ... Read More
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Consumer Appliances in Norway
Consumer Appliances in Norway Retail volume sales of consumer appliances are set to continue to fall in Norway in 2024, reflecting ongoing challenges in the economic landscape. Cost of living pressures, derived from inflation and higher for longer interest rates, combined with a sluggish housing mar ... Read More
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Consumer Appliances in Australia
Consumer Appliances in Australia Consumer appliances in Australia has had to face two significant challenges in 2024: inflation and changes in consumer preferences. The rise in the cost of living has impacted the ability of Australians to upgrade their appliances, as lower purchasing power means the ... Read More
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Consumer Appliances in Egypt
Consumer Appliances in Egypt In 2024, consumer appliances in Egypt witnessed a significant improvement in retail volume sales, compared with 2023. This performance was supported by a more stable local currency against the US dollar, while the stronger availability of US dollars in banks aided the im ... Read More
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Consumer Appliances in Romania
Consumer Appliances in Romania Overall, consumer appliances in Romania performed better in 2024, due to rising consumer disposable income and falling inflation. Nevertheless, major appliances witnessed slight decline in retail volume terms, reflecting the reluctance of Romanians to make large invest ... Read More
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Home Laundry Appliances in Norway
Home Laundry Appliances in Norway Retail volume sales of home laundry appliances are expected to fall in Norway in 2024. This decline in volume sales is being driven by cost of living pressures, which are reducing consumers’ levels of disposable income and deterring households from spending on big-t ... Read More
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Dishwashers in Norway
Dishwashers in Norway Retail volume sales of dishwashers are set to fall in Norway in 2024. The decline in sales is being driven by cost of living pressures, with inflation and higher for longer interest rates lowering household spending power and weakening consumer sentiment. Consumers are proving ... Read More
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Small Cooking Appliances in the Netherlands
Small Cooking Appliances in the Netherlands Small cooking appliances registered a decline in retail volume terms in 2024, although performances varied across the different categories. In the Netherlands, the market for small cooking appliances is being shaped by the growing consumer demand for conve ... Read More
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Writing Instruments in Indonesia
Writing Instruments in Indonesia Sales of writing instruments in Indonesia saw robust current value growth in 2024. This was partly attributable to the return to pre-pandemic lifestyles, including the resumption of in-person school activities. It is a mandatory requirement for Indonesian parents to ... Read More
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Writing Instruments in Italy
Writing Instruments in Italy Sales of writing instruments increased in both volume and current value terms in 2024 thanks to the continued normalisation of lifestyles post-pandemic, including a return to schools and offices. The best-performing category in volume terms was pencils, while colouring e ... Read More
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Consumer Appliances in Singapore
Consumer Appliances in Singapore Sales of consumer appliances saw strong growth in retail volume terms in 2024. Nonetheless, major appliances saw relatively modest growth due to the prevailing economic challenges facing consumers in Singapore. Fluctuations in the economy, stagnant wage growth, and h ... Read More
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Personal Care Appliances in Singapore
Personal Care Appliances in Singapore Personal care appliances saw double-digit growth in retail volume terms in 2024 for the third straight year with this being largely fuelled by the surge in demand for oral care appliances. The outbreak of COVID-19 caused consumers to pay more attention to their ... Read More
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Microwaves in Singapore
Microwaves in Singapore The limited living space in many Singaporean homes plays a significant role in the popularity of microwaves. Apartment living is the norm, and kitchens are typically compact. The small footprint of microwaves makes these appliances an ideal choice for those who cannot afford ... Read More
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Microwaves in Vietnam
Microwaves in Vietnam The positive, if moderate-to-slow, retail volume growth performance of microwaves in Vietnam in the review period ended in 2024, with a moderate decline. In previous years of the review period the demand in the category was buoyed by players offering more affordable and value f ... Read More
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Personal Care Appliances in Vietnam
Personal Care Appliances in Vietnam Personal care appliances in Vietnam continued to see healthy retail volume growth rates in 2024. Hair care appliances, body shavers and electric facial cleansers dominated the landscape. Meanwhile, retail volume sales of oral care appliances and “other” personal c ... Read More
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Large Cooking Appliances in Singapore
Large Cooking Appliances in Singapore Large cooking appliances reported moderate growth in retail volume terms in 2024 similar to the performance seen the previous year. While the property market delivered disappointing results in 2024 demand was supported by more stable rates of inflation and signs ... Read More
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