Category: House & Home
House & Home market research reports by Euromonitor International
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Bleach in Hong Kong, China
Bleach in Hong Kong, China Sales of bleach declined in Hong Kong in 2023 in both retail volume and current value terms. With the end of the pandemic, a large number of consumers elected to spend more time outside of their homes. As a result, the number of consumers demanding bleach to help eliminate ... Read More
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Home Insecticides in Hong Kong, China
Home Insecticides in Hong Kong, China Home insecticides registered slight positive retail volume growth in Hong Kong in 2023, along with stronger current value growth. The use of stronger disinfectant products and increased general cleanliness since the pandemic diminished the survival rates of pest ... Read More
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Home Insecticides in South Africa
Home Insecticides in South Africa Demand for home insecticides in South Africa continued to rise in 2023, with the country experiencing a surge in the presence and number of German cockroaches. Climate change oriented around wet and humid summers earlier in the year perpetuated the cockroach outbrea ... Read More
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Home Products Specialists in Brazil
Home Products Specialists in Brazil Home products specialists maintained low growth in outlet numbers and stronger growth in current value terms in Brazil in 2023. However, not all players performed well. In April 2023, the partners in Tok & Stok – the private equity fund Carlyle and the founding Du ... Read More
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Laundry Care in South Africa
Laundry Care in South Africa Laundry care in South Africa recorded a flat performance in 2023, although the largest category of laundry detergents continued to experience rising demand, a trend supported by a marginal decline in the average unit price. Laundry care in the country is becoming increas ... Read More
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Polishes in South Africa
Polishes in South Africa Polishes in South Africa recorded positive retail value growth in 2023, despite another fall in overall demand. The growth in value was attributable to the rapidly rising inflation rate. With higher unit prices of polishes, local consumers continued to shift away from these ... Read More
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Surface Care in South Africa
Surface Care in South Africa Purchases of surface care in South Africa are included in many consumers’ grocery shopping budgets. In 2023, food inflation peaked at double digits, limiting affordability, in addition to a further rise in unit prices of surface care. This scenario benefited multi-purpos ... Read More
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Dishwashing in South Africa
Dishwashing in South Africa Overall demand for dishwashing in South Africa continued to rise in 2023, supported by both automatic dishwashing and the dominant hand washing format. The number of dishwashers owned pre-pandemic when compared to after the lockdowns in South Africa increased among the af ... Read More
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Appliances and Electronics Specialists in Brazil
Appliances and Electronics Specialists in Brazil Appliances and electronics specialists saw current value growth in Brazil in 2023, finally recovering to the pre-pandemic level of sales. One positive factor was the higher temperatures driving sales of air treatment products. However, the channel has ... Read More
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Home Care in South Africa
Home Care in South Africa Overall demand for home care in South Africa remained stable in 2023, despite some variations in performance across the categories. While there may be a difference between high-income and low-income individuals in South Africa, the impact of elevated inflation changed overa ... Read More
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Toilet Care in South Africa
Toilet Care in South Africa Retail volume growth of toilet care in South Africa slowed in 2023 compared to the previous year. The country witnessed high-scale inflation, shifting a change in consumer behaviour. This was in addition to increasing costs of transport, fuel and electricity incurred by a ... Read More
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Bleach in South Africa
Bleach in South Africa Demand for bleach in South Africa remained stable in 2023, with some consumers choosing this more affordable alternative to surface care due to the impact of inflation on disposable incomes. However, inflationary pressures resulted in category leader Domestos (Unilever) losing ... Read More
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Air Care in South Africa
Air Care in South Africa Demand for air care in South Africa continued to rise in 2023, albeit with marginally slower volume sales growth compared to the previous year, as the country experienced a surge in inflation. This contributed to higher company revenues and profits as value sales growth outp ... Read More
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Wipes in North Macedonia
Wipes in North Macedonia In 2023, current value sales of wipes witnessed a second year of double-digit growth in North Macedonia. Much of this growth was fuelled by inflation which led to price increases. Despite lowering birth rates and inflationary pressures, baby wipes are still popular in North ... Read More
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Away-From-Home Tissue and Hygiene in Norway
Away-From-Home Tissue and Hygiene in Norway The years 2022 and 2023 witnessed a significant escalation in unit prices across away-from-home tissue and hygiene, primarily driven by inflationary pressures. Rising input costs, including energy, materials, labour, and logistics, compelled manufacturers ... Read More
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Tissue and Hygiene in Norway
Tissue and Hygiene in Norway Tissue and hygiene experienced robust value growth in Norway in 2023, driven primarily by persistent inflationary pressures. While inflation moderated from its 2022 spike, it remained elevated historically, resulting in notable percentage increases in unit prices across ... Read More
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Retail Tissue in Spain
Retail Tissue in Spain Despite challenging economic conditions, limited purchasing power, and elevated inflation, retail tissue showed resilience with it recording double-digit growth in current value terms for the second consecutive year in 2023. However, it is important to note that while value sa ... Read More
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Retail Tissue in Poland
Retail Tissue in Poland In 2023, retail tissue in Poland registered double-digit retail value growth, the result of high inflation and rising price points. As manufacturers faced increased production costs, these were passed on to consumers, resulting in higher unit prices. Consequently, consumers b ... Read More
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Tissue and Hygiene in Bangladesh
Tissue and Hygiene in Bangladesh In 2023, tissue and hygiene in Bangladesh faces challenges as demand slows due to price hikes and increased household expenses. Political unrest further disrupts business performance, leaving daily wage labourers unemployed and struggling with daily expenses. Middle ... Read More
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Tissue and Hygiene in Poland
Tissue and Hygiene in Poland In 2023, the tissue and hygiene landscape in Poland recorded positive, double-digit retail value growth, driven by rising price points. As such, while value sales were high, retail volume was challenged in areas viewed as unessential, including tablecloths, window/glass ... Read More
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Tissue and Hygiene in North Macedonia
Tissue and Hygiene in North Macedonia Tissue and hygiene in Macedonia was challenged by high inflation for the second consecutive year in 2023. Although, the rate of inflation is lower compared to 2022, it remained well above normal levels in Macedonia. High inflation has stifled volume sales of tis ... Read More
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Retail Tissue in North Macedonia
Retail Tissue in North Macedonia Retail tissue in North Macedonia witnessed limited volume growth in 2023, due to the lacklustre performance of toilet paper. Consumption has been impinged by cost of living pressures and significant price increases across all retail tissue products, but particularly ... Read More
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Away-From-Home Tissue and Hygiene in Romania
Away-From-Home Tissue and Hygiene in Romania Despite persistent inflationary pressures impacting the budgets of many Romanians in 2023, there was a notable uptick in social activities such as dining out and traveling compared to the previous year, benefiting sales of away-from-home tissue and hygien ... Read More
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Retail Tissue in Peru
Retail Tissue in Peru In 2023, retail tissue in Peru recorded positive retail value growth, while retail volume sales were low, challenged by rising prices. In line with inflation and the decline in disposable incomes, consumers have reduced their spending, while searching for deals and discounts an ... Read More
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Wipes in Peru
Wipes in Peru In 2023, the wipes landscape in Peru was significantly impacted by price rises. As such, while retail value growth was positive, retail volume sales were challenged in areas including cosmetic wipes and baby wipes. Due to this scenario, there has been an increase in lower-priced import ... Read More