Category: Cosmetics & Personal Care
Cosmetics & Personal Care market research reports by Euromonitor International
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Sun Care in Norway
Sun Care in Norway In 2023, sun care in Norway was a highly volatile category, heavily influenced by the country's unpredictable weather. The pandemic provided a temporary boost as staycations led to increased domestic sun care consumption. However, with the return of travel in 2021 and 2022, sun ca ... Read More
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Men's Grooming in Algeria
Men's Grooming in Algeria Rising image-consciousness among male consumers in Algeria continued to support the positive development of men’s grooming in 2023. This shift remained most visible among younger demographics, who tend to be less conservative in their attitudes to personal grooming than old ... Read More
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Baby and Child-Specific Products in the Czech Republic
Baby and Child-Specific Products in the Czech Republic Baby and child-specific products saw current value growth in the Czech Republic in 2023. Parents have become more concerned about the health and hygiene of their newborns, which has gradually led to an increase in demand for baby and child-speci ... Read More
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Depilatories in Slovakia
Depilatories in Slovakia Permanent and semi-permanent hair removal continues to be popular among Slovak consumers, providing strong limitations to the sale of traditional depilatories. In 2023, the category recorded only modest current value growth, mostly driven by rising prices of depilatories. Ho ... Read More
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Skin Care in Vietnam
Skin Care in Vietnam Like other beauty and personal care categories, skin care in Vietnam benefitted from rising incomes and living standards in 2023. Local consumers are placing greater emphasis on their appearance and starting to use skin care products at earlier stages of life compared to previou ... Read More
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Fragrances in the Netherlands
Fragrances in the Netherlands Fragrances in the Netherlands registered high single-digit retail current value growth in 2023, following a double-digit increase in 2022, to continue its post-Coronavirus (COVID-19) recovery. Retail volume sales also continued to rebound, albeit at a slower rate and th ... Read More
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Beauty and Personal Care in Algeria
Beauty and Personal Care in Algeria Overall volume sales growth for beauty and personal care in Algeria in 2023 was modest and unchanged on 2022, while growth in total current value sales was down slightly on the previous year. This was mainly due to stubbornly high inflation fuelled by the global r ... Read More
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Beauty and Personal Care in Hungary
Beauty and Personal Care in Hungary Hungary's beauty and personal care market witnessed several notable trends in 2023 with these reflecting evolving consumer preferences and demographic shifts. First, the ageing population played a significant role, driving demand for specialised products such as t ... Read More
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Beauty and Personal Care in Vietnam
Beauty and Personal Care in Vietnam Beauty and personal care in Vietnam in 2023 continued to benefit from the economy’s recovery. Though inflation was high early in the year, it did slow down. Vietnamese people generally maintain conservative monthly budgets and prioritise basic functional products ... Read More
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Deodorants in Vietnam
Deodorants in Vietnam Deodorants in Vietnam turned in a convincingly positive performance in 2023, thanks in large part to rising living standards and higher hygiene-consciousness propelling greater concern in personal hygiene and grooming. The use of deodorants to combat body odour became more freq ... Read More
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Bath and Shower in Vietnam
Bath and Shower in Vietnam Vietnam’s bath and shower market enjoyed a positive performance in 2023. As income levels and living standards rose, local consumers increasingly prioritised the quality of their bath and shower experiences. They are now showing a pronounced willingness to invest in produc ... Read More
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Men's Grooming in Vietnam
Men's Grooming in Vietnam As Vietnamese men's incomes rise and living standards improve, they are showing a growing preference for products designed specifically for them. The population imbalance has also led to a rise in demand for men's products, given that Vietnam is home to more men than women. ... Read More
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Men's Grooming in the Netherlands
Men's Grooming in the Netherlands Men’s grooming in the Netherlands saw high single-digit retail current value growth in 2023, supported by average unit price increases. While overall retail volume sales dropped, there were positive growth performances for men’s deodorants and fragrances. Meanwhile, ... Read More
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Beauty and Personal Care in Kuwait
Beauty and Personal Care in Kuwait In 2023, Kuwait's beauty and personal care sector is flourishing amidst global economic unpredictability, upheld by the nation's stable low inflation rate. With robust demand driven by population growth and economic expansion, opportunities abound for both local an ... Read More
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Beauty and Personal Care in the Philippines
Beauty and Personal Care in the Philippines Beauty and personal care in the Philippines registered healthy growth in current value terms in 2023, continuing the trend of the previous year. Sales were boosted an increase in mobility, including the return of Filipinos to their physical offices and mor ... Read More
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Men's Grooming in Portugal
Men's Grooming in Portugal In 2023, men’s grooming in Portugal recorded positive retail value growth, perceived for several years by manufacturers to present a strong opportunity. Nevertheless, and despite some growth, the landscape has been struggling to really take off. For basic beauty and person ... Read More
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Mass Beauty and Personal Care in Norway
Mass Beauty and Personal Care in Norway Mass beauty and personal care in Norway experienced a noteworthy resurgence in 2023, particularly within fragrance and skin care categories. This reversal comes after a period of consistent share loss to premium beauty and personal care. While price increases ... Read More
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Men's Grooming in Norway
Men's Grooming in Norway While the pandemic did benefit men's grooming sales, the impact was not as significant as in other beauty and personal care categories. This can be attributed to several factors: the market's maturity, a modest premiumisation trend, the growing preference for facial hair, an ... Read More
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Hair Care in the Philippines
Hair Care in the Philippines Hair care is a relatively mature category in the Philippines and as such, saw relatively modest growth in retail volume in 2023. The largest segment, standard shampoos saw a stagnant performance, with growth of hair care instead driven by newer and more innovative areas. ... Read More
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Premium Beauty and Personal Care in Hungary
Premium Beauty and Personal Care in Hungary Premium beauty and personal care saw dynamic growth in current value terms in 2023 despite the challenging economic environment and soaring inflation. Consumers of premium beauty personal care products were more accepting of price increases due to a desire ... Read More
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Sun Care in Hungary
Sun Care in Hungary Sun care products have traditionally been viewed as seasonal items, primarily associated with summer. However, in recent years, the season for sun protection usage has expanded significantly. Springtime now presents substantial UV exposure risks, particularly for the face, while ... Read More
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Fragrances in Algeria
Fragrances in Algeria Fragrances saw growth in total volume and current value sales slow in 2023, with all categories recording poorer results than in 2022. The downturn was mainly attributable to stubbornly high inflation, which continued to place upward pressure on unit prices and erode purchasing ... Read More
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Hair Care in Algeria
Hair Care in Algeria Hair care was one of the better performing areas of the Algerian beauty and personal care market in 2023, in that total volume and current value growth rates were up slightly on 2022. This was mainly due to robust demand for standard shampoos and 2-in-1 products, which account f ... Read More
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Colour Cosmetics in Slovakia
Colour Cosmetics in Slovakia Colour cosmetics continues to recover from the COVID-19 pandemic in Slovakia. A large proportion of current value growth has been driven by inflation and rising prices in 2023. Many consumers are turning towards colour cosmetics to indulge and treat themselves, resulting ... Read More
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Premium Beauty and Personal Care in Vietnam
Premium Beauty and Personal Care in Vietnam Premium beauty and personal care in Vietnam saw current value growth driven by several factors in 2023. Rising income levels and an ageing population has meant that more Vietnamese consumers are now earmarking a greater proportion of their budgets for beau ... Read More
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