Category: Beverages
Beverages market research reports by Euromonitor International
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Tea in Vietnam
Tea in Vietnam While the price of raw coffee has increased by two to three times in the past year, increasing the cost of this product, the price of raw tea has been relatively stable. However, consumers are still concerned about the economic downturn, and feel insecurity about job losses caused by ... Read More
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Energy Drinks in Vietnam
Energy Drinks in Vietnam In 2024, energy drinks in Vietnam is expected to maintain strong growth rates across both the off-trade and on-trade channels in both volume and current value terms. This positive performance can be attributed to the increased demand for energy drinks driven by more stressfu ... Read More
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Coffee in South Korea
Coffee in South Korea Since the COVID-19 pandemic, coffee has largely reached a state of stagnation in South Korea. While there has been some recovery in foodservice volume sales as social activities have resumed, the retail channel has been struggling to achieve growth in volume terms. Despite this ... Read More
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Tea in Hong Kong, China
Tea in Hong Kong, China Tea in Hong Kong is a mature category with a long, rich history, and therefore brands must continuously innovate to capture consumer interest in this highly competitive landscape. While demand for tea remains stable, players are employing various strategies to attract custome ... Read More
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Concentrates in Vietnam
Concentrates in Vietnam In 2024, concentrates in Vietnam is set to see growth in off-trade volume sales, mainly due to a rise in domestic tourism, as well as an increase in inbound tourists visiting the country. In the first nine months of 2024, Vietnam welcomed over 12.5 million international visit ... Read More
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Energy Drinks in South Korea
Energy Drinks in South Korea In 2024, energy drinks in South Korea is set to experience continued dynamic off-trade volume growth, with both regular and reduced sugar energy drinks expected to see rising sales. Due to the health trend, many consumers are interested in reduced and zero sugar options. ... Read More
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Tea in the US
Tea in the US After Unilever spun off its tea portfolio to CVC Capital Partners and became what seemed a premium-leaning rebranding in Ekaterra, 2023 saw yet another rebranding, as the company embraced the identity of its globally dominant Lipton brand. Focusing additionally on the theme of “infusio ... Read More
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Other Hot Drinks in the US
Other Hot Drinks in the US Pressed by food inflation, malt-based hot drinks and chocolate-based flavoured powder drinks have both been declining in retail volume terms in the US, after seeing a brief post-pandemic surge, and declines are expected to continue in 2024. Value sales are set to be able t ... Read More
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Coffee in the US
Coffee in the US Convenience is king in coffee, and while coffee pods commanded this trend in the pandemic era, instant coffee has dramatically prospered at the end of the review period, despite its historical malignment. While post-pandemic consumption occasions seemed destined to shift coffee cons ... Read More
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Sports Drinks in Vietnam
Sports Drinks in Vietnam In 2024, sports drinks in Vietnam is expected to record solid volume and current value growth rates both on-trade and off-trade. This is largely thanks to regular sports events, such as marathons, organised by companies and sports organisations throughout the year; for insta ... Read More
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Bottled Water in Colombia
Bottled Water in Colombia Bottled water was one of the best performing soft drinks categories in Colombia in 2024. Climate change has impacted temperatures in Colombia, with some regions reaching temperatures of 42°C in 2024, while other cities like Bogotá with a normal temperature around 13°C, reac ... Read More
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Asian Speciality Drinks in South Korea
Asian Speciality Drinks in South Korea In 2024, although off-trade volume sales of Asian speciality drinks are expected to see a slight decline in South Korea, this is after several years of growth, especially during the pandemic, and sales remain at a higher level than in 2019. The global popularit ... Read More
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Carbonates in South Korea
Carbonates in South Korea Carbonates is set to maintain double-digit off-trade volume growth in South Korea in 2024. The trend towards low sugar and zero calorie products has continued to dominate the category in this year. As consumer awareness of health and wellness increases, there has been a not ... Read More
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Hot Drinks in Hong Kong, China
Hot Drinks in Hong Kong, China Hot drinks in Hong Kong is experiencing polarisation amid rising price inflation, with premium tea and coffee brands gaining traction alongside an increase in private label offerings. To attract consumers, brands are introducing smaller packaging sizes and new products ... Read More
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Hot Drinks in South Korea
Hot Drinks in South Korea In 2024, coffee remains the dominant force within hot drinks in South Korea, continuing to drive overall industry dynamics, despite facing several challenges and opportunities. Hot drinks is heavily influenced by evolving consumer preferences, economic pressures, and the in ... Read More
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Hot Drinks in Spain
Hot Drinks in Spain After a challenging 2023, which was characterised by a tough economic environment that saw high inflation and rising prices, hot drinks companies were hoping for a better year in Spain in 2024. This was particularly needed because prior to 2023 and 2024 the influence of the pande ... Read More
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Soft Drinks in South Korea
Soft Drinks in South Korea Soft drinks in South Korea is set to maintain growth in both off-trade and on-trade volume and current value terms in 2024. However, the industry has been marked by significant shifts in consumer behaviour, driven by increasing health consciousness, inflationary pressures, ... Read More
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Hot Drinks in the US
Hot Drinks in the US The frugality of the “less but better” trend has persisted in the US since the inflationary woes of 2022, with many consumers choosing to maintain or increase their at-home consumption of hot drinks, even as more opportunities arise for foodservice consumption occasions. Coffee ... Read More
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Juice in South Korea
Juice in South Korea In 2024, juice is expected to maintain its declining trend in off-trade volume terms in South Korea. Fruit juices are experiencing a decline in popularity, driven by shifting consumer perceptions about the health benefits of fruit. Once widely regarded as a healthy option, fruit ... Read More
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Other Hot Drinks in Vietnam
Other Hot Drinks in Vietnam In 2024, other hot drinks in Vietnam is set to maintain low retail current value growth, but sales are expected to continue to decline in retail volume terms, falling below the pre-pandemic level. With busier lives in Vietnam, less time is spent at home, reducing at-home ... Read More
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Tea in South Korea
Tea in South Korea The “healthy pleasure” trend has gradually permeated the hot drinks industry in South Korea, leading some consumers to prefer tea over coffee. Despite this, the overall positive impact on the tea category remains somewhat limited, with retail volume sales set to decline in 2024, d ... Read More
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Hot Drinks in Saudi Arabia
Hot Drinks in Saudi Arabia Hot drinks like coffee and tea are immensely popular in Saudi Arabia, where they are deeply embedded in traditions of hospitality. These beverages are seen as more than just refreshments; they symbolise warmth, generosity, and a strong sense of community. Cafés and tea hou ... Read More
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Soft Drinks in Colombia
Soft Drinks in Colombia The Colombian economy is predicted to grow by 1.9% in 2024 according to International Monetary Fund (IMF) estimations. Inflation also stabilised in 2024 after reaching double-digit rates in 2022 and 2023. Economic growth has been negatively influenced by political uncertainty ... Read More
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Soft Drinks in Vietnam
Soft Drinks in Vietnam In 2024, soft drinks in Vietnam is set to see positive off-trade and on-trade volume growth, largely due to an increase in inbound and local tourist numbers in the country. A Ministry of Tourism report from September 2024 indicates that Vietnam welcomed over 12.5 million inter ... Read More
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Hot Drinks in Bangladesh
Hot Drinks in Bangladesh Economic pressures, high inflation and political unrest continues to be seen in Bangladesh which is creating instability with imports becoming challenging. Despite this, new product development continues to be seen in hot drinks. Prices stabilised in 2024 despite elevated in ... Read More
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