Category: Beverages
Beverages market research reports by Euromonitor International
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Juice in Denmark
Juice in Denmark Juice sales in Denmark continue to decline in 2024 as increasing unit prices and health concerns deter consumers. Many Danes view juice as a high-sugar, less-healthy option, leading them to seek alternatives. Additionally, higher ingredient costs have prompted manufacturers to reduc ... Read More
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Carbonates in Austria
Carbonates in Austria Carbonates in Austria witnessed only limited total volume growth in 2024, with a slight decline in sales of carbonates sold through off-trade channels. Falling consumption is widely in line with the evolution of health and wellness trends where more consumers are switching to a ... Read More
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Bottled Water in Belgium
Bottled Water in Belgium Despite unfavourable weather conditions during the first half of 2024, which usually hinder the bottled water category, bottled water sales increased throughout the year. This growth is primarily driven by the prevailing health trend, which continues to positively impact the ... Read More
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Carbonates in Greece
Carbonates in Greece Mixers remain a key growth driver in carbonates led by the flavour trend and the growing popularity of pink grapefruit among consumers in Greece. Vikos from Epirotiki Bottling Co SA was the best performing brand in this category, although other brands rolled out this flavour yea ... Read More
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Sports Drinks in Argentina
Sports Drinks in Argentina The economic challenges in 2024, driven by inflation and rising costs for energy and food, have had a significant impact on both businesses and consumers. As inflation surged and the cost of living escalated, consumers became more cost-conscious, shifting their focus towar ... Read More
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Carbonates in Egypt
Carbonates in Egypt In 2024, carbonates witnessed a 5% off-trade volume growth, making it one of the fastest-growing categories within soft drinks in Egypt. Even though prices grew multiple times throughout first half of the year, demand for carbonates continued to strengthen. Due to the Israel-Hama ... Read More
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Carbonates in Denmark
Carbonates in Denmark The total volume of carbonates in Denmark shows moderate growth in 2024, largely supported by an expansion in on-trade outlets. Off-trade volumes, however, remain stagnant, reflecting the broader market shift towards out-of-home consumption. Value sales in the category are posi ... Read More
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Bottled Water in Egypt
Bottled Water in Egypt In 2024, there has been an ongoing shift towards local bottled water brands over global giants like Nestlé and Aquafina. Due to the Israel-Hamas war, some consumers in Egypt were boycotting foreign-owned beverages, slowing demand for global competitors. Brands like Elano have ... Read More
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Concentrates in Greece
Concentrates in Greece Concentrates in Greece lags other soft drinks categories in terms of growth potential and investment, and this had a significant impact upon category performance in 2024. Volume sales declined for yet another consecutive year, highlighting the lack of consumer interest in thes ... Read More
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Bottled Water in Denmark
Bottled Water in Denmark The total volume of bottled water in Denmark is experiencing moderate growth in 2024, primarily supported by rising on-trade sales. While retail volume sales remain stagnant, on-trade volumes are bolstered by a gradually improving economy and an increased willingness among D ... Read More
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Bottled Water in Azerbaijan
Bottled Water in Azerbaijan Bottled water in Azerbaijan continued to show positive growth in 2024, fuelled by concerns over tap water quality, especially in rural areas where infrastructure issues persist. This has led consumers to prefer bottled water for daily use, as awareness of the importance o ... Read More
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Juice in New Zealand
Juice in New Zealand The global orange industry faced multiple challenges in 2024, especially in Brazil, which supplies 70% of the world’s orange juice. Key growing regions in Brazil have experienced extreme drought and increasing cases of citrus greening disease, a bacterial infection with no cure, ... Read More
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Energy Drinks in Austria
Energy Drinks in Austria Energy drinks recorded steady volume and current value sales growth in 2024, with demand linked to increasingly hectic and stressful lifestyles in Austria. The growing variety of energy drinks, brands and flavours has also been a catalyst to sales growth in 2024. Special and ... Read More
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Soft Drinks in Egypt
Soft Drinks in Egypt In 2024, Egypt's soft drinks landscape experienced strong off-trade volume growth across nearly all categories, driven largely by the country's expanding population, with a significant proportion under the age of 30. This demographic is fuelling demand for a wider range of soft ... Read More
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Soft Drinks in Denmark
Soft Drinks in Denmark Soft drinks volume growth in Denmark remains positive in 2024, with off-trade growth being moderate but surpassed by stronger on-trade sales volume growth. Value growth for both on-trade as well as off-trade is higher as ingredient price increases contribute to higher average ... Read More
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RTD Coffee in New Zealand
RTD Coffee in New Zealand While inflation in New Zealand has slowed to 2% in 2024, aligning with the Reserve Bank of New Zealand’s target range of 1-3%, high inflation from the past two years continues to affect consumer discretionary spending through sustained high interest rates. Despite a reducti ... Read More
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Concentrates in Azerbaijan
Concentrates in Azerbaijan Liquid concentrates are experiencing a decline in 2024, primarily due to their underdeveloped status within Azerbaijan and the increasing variety of ready-to-drink (RTD) alternatives. Unlike other soft drinks categories, concentrates have failed to gain significant tractio ... Read More
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Juice in Belgium
Juice in Belgium The juice landscape in Belgium continued to experience a rapid decline, driven by significant price increases. One of the primary challenges is the shortage of oranges caused by diseases, destroyed crops, and a lack of buffer stock, which has led to substantial inflation. Although m ... Read More
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Soft Drinks in Azerbaijan
Soft Drinks in Azerbaijan In 2024, soft drinks in Azerbaijan continued to show positive dynamics, supported by a slowdown in unit price growth. This development made soft drinks more appealing to consumers. Unlike in many Central Asian countries, where rising unit prices have spurred heavy reliance ... Read More
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Soft Drinks in Belgium
Soft Drinks in Belgium In 2024, the soft drinks landscape in Belgium experienced a decline in retail volume as consumers increasingly prioritised health, with the aim of reducing their overall consumption. However, some of these beverages appealed as affordable indulgences. Consequently, the transit ... Read More
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Sports Drinks in New Zealand
Sports Drinks in New Zealand With New Zealand enveloped in a cost-of-living crisis in 2024, household budgets have come under considerable strain. Although the high inflation rates seen over the past two years have started to ease, they remain notably elevated compared to pre-COVID levels. Many othe ... Read More
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Bottled Water in Argentina
Bottled Water in Argentina Amid the ongoing economic downturn, bottled water, which accounts for a significant share of soft drink sales in Argentina, has registered a sharp decline in sales in 2024. The economic crisis has notably impacted middle and low-income households, leading to a substantial ... Read More
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Other Hot Drinks in New Zealand
Other Hot Drinks in New Zealand New Zealand’s hospitality sector has faced considerable challenges in 2024, significantly impacting hot drinks sales in cafés and restaurants. With consumers increasingly mindful of their budgets amid rising living costs and economic uncertainty, many are cutting back ... Read More
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Sports Drinks in Egypt
Sports Drinks in Egypt In 2024, sports drinks recorded a significant decline, with a retail volume fall of 24%. This decline was the result of the slow supply of the product, which led to empty shelves. Over the review period, sports drinks were one of the categories most negatively impacted by the ... Read More
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RTD Coffee in Denmark
RTD Coffee in Denmark In 2024, RTD iced coffee sales continued to perform well, driven by a broader selection of variants and increased availability in different pack sizes. This expansion has made the product more accessible and appealing to a wider range of consumers, offering choices to suit vari ... Read More
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