Category: Household Products
Household Products market research reports by Euromonitor International
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Dishwashing in Russia
Dishwashing in Russia Because of the pandemic and the restrictions imposed to prevent the spread of the virus, people were staying at home more and having to cook and eat at home more. As a result, they were having to wash dishes more frequently, thus increasing the need to purchase dishwashing prod ... Read More
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Toilet Care in Russia
Toilet Care in Russia Toilet care saw an improvement in its performance in volume terms in 2020 and 2021, going from recording declining sales to stagnation, with consumers spending more time at home, and therefore using their bathrooms/toilets more often, and also wanting to ensure a pleasant scent ... Read More
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Bleach in Russia
Bleach in Russia Bleach, a product in decline, at least in volume terms, for much of the review period was suddenly very much back in demand among Russian consumers in 2020, as sales strongly benefited from the outbreak of the COVID-19 pandemic in the country. Perceived as an effective means of ster ... Read More
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Polishes in Russia
Polishes in Russia Volume sales of polishes in Russia have been declining not only due to economic uncertainty in the country, but also due to consumers shifting towards footwear, furniture and home design that do not require polishing. For example, there have been major changes in footwear fashion, ... Read More
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Home Care in Russia
Home Care in Russia Home care in Russia saw stagnating sales in volume terms in 2021, while rising unit prices helped the industry to record positive current value growth in this year. Many consumers were still spending more time at home than usual in 2021, given the continued presence of Coronaviru ... Read More
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Surface Care in Russia
Surface Care in Russia Surface care was one of the main beneficiaries of the pandemic in home care in Russia. The outbreak of COVID-19 resulted in elevated hygiene consciousness among consumers globally, and Russia was no exception. Significant growth in both volume and value sales of surface care i ... Read More
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Air Care in Russia
Air Care in Russia Volume sales in Russian air care continued to decline in 2021. The pandemic has seen Russian consumers spending more time at home than usual, encouraging them to spend on products that help improve the home environment, such as the various air-freshening products available in air ... Read More
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Laundry Care in Russia
Laundry Care in Russia In general, as in 2020, laundry care was again seeing an improved performance in 2021 to what had gone before over much of the review period. With standard powder detergents still accounting for the bulk of laundry detergents sales in Russia, despite being in decline prior to ... Read More
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Surface Care in Singapore
Surface Care in Singapore Surface care witnessed much stronger retail volume and current value growth than in previous years in 2020. As lockdown and the ongoing threat of COVID-19 caused most people to spend much more time at home during the year, households were cleaned more often, boosting sales ... Read More
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Laundry Care in Singapore
Laundry Care in Singapore Laundry care continued to experience slow retail volume growth and stronger current value growth in 2021, despite previous assumptions that demand would normalise after seeing such dynamic growth in 2020. In 2020, the government encouraged people to do their laundry more of ... Read More
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Dishwashing in Singapore
Dishwashing in Singapore Dishwashing posted dynamic double-digit retail volume and current value growth in dishwashing in 2020. As people spent more time at home due to COVID-19, dishwashing increased exponentially, as home-cooked meals became the norm, given the foodservice closures and thus much r ... Read More
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Toilet Care in Singapore
Toilet Care in Singapore Working from home and home schooling amidst the COVID-19 health crisis in 2020 meant that more people stayed at home, and thus needed to use the household toilet more often. Therefore, there was an increase in demand for toilet care products, with volume and current value gr ... Read More
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Home Care in Singapore
Home Care in Singapore After seeing dynamic retail volume and current value growth in 2020 due to the initial outbreak of COVID-19, which generated a surge in demand for home care products and some stockpiling, the industry experienced slight volume and value declines in 2021. For example, products ... Read More
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Air Care in Singapore
Air Care in Singapore Sales of air care products increased in Singapore in current value terms in 2021, after seeing a decline in 2020. COVID-19 saw consumers prioritise cleaning and hygiene products in 2020, leaving them with little budget left over for air care products, but this situation reverse ... Read More
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Bleach in Singapore
Bleach in Singapore Bleach was not a popular category in Singapore prior to the pandemic. However, a spike in demand was seen in 2020, with dynamic increases seen in both retail volume and current value terms as consumers used bleach to disinfect their homes due to COVID-19, to ensure the virus coul ... Read More
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Polishes in Singapore
Polishes in Singapore Shoe polish, which is the largest category within polishes, saw notable retail volume and current value declines in 2020. The category did not experience the additional demand seen by many other home care categories in this year, as the focus was very much on products to saniti ... Read More
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