Category: Beverages
Beverages market research reports by Euromonitor International
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Carbonates in New Zealand
Carbonates in New Zealand Toward the end of the review period, a significant CO2 shortage in New Zealand heavily impacted the carbonates industry, caused by the country’s only domestic CO2 supplier halting production following an ammonia leak. This disruption affected not only carbonated soft drinks ... Read More
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Sports Drinks in Belgium
Sports Drinks in Belgium Sport drinks continued to experience growth in 2024, driven not so much by an increase in physical activity among the population, but by a rising health consciousness. Consumers are increasingly aware of the importance of proper hydration, during physical activity and daily ... Read More
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Carbonates in Argentina
Carbonates in Argentina Argentina's challenging economic situation in 2024 led to the widespread adoption of savings practices. This price sensitive behaviour was fuelled by fears of job loss and economic instability, resulting in a contraction in overall consumption. Lower-income households, which ... Read More
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Energy Drinks in Azerbaijan
Energy Drinks in Azerbaijan Energy drinks in Azerbaijan continue to demonstrate strong growth in 2024, building on already impressive expansion in recent years. This momentum is largely driven by their appeal among young consumers, who see energy drinks as similar to carbonates, which are popular ac ... Read More
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Juice in Egypt
Juice in Egypt In 2024, the juice landscape experienced notable changes due to rising prices, which altered consumer behaviour and reshaped demand. As juice prices climbed, many consumers shifted toward juice drinks, which typically contain up to 24% juice content and are more affordable than premiu ... Read More
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Sports Drinks in Greece
Sports Drinks in Greece In 2024, sport drinks received a welcome boost from the launch of Prime Hydration in Greece. The brand is managed by Premium Brands Ltd which has a strong distribution network in Greece. As a result, Prime Hydration was rapidly introduced across the impulse channel as well as ... Read More
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Tea in the Netherlands
Tea in the Netherlands Retail volume sales of tea continued to decline in 2024 as consumers in the Netherlands were put off by higher prices. There was a healthy increase in current value sales within the tea category, but volume sales came under pressure from strong price increases. In 2023, tea pr ... Read More
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Carbonates in Belgium
Carbonates in Belgium In 2024, retail volume sales of carbonates in Belgium have experienced a noticeable decline. The primary driver of this was the growing health and wellness consciousness among consumers, leading to reduced consumption of carbonates. Many consumers either drink carbonates less f ... Read More
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Bottled Water in New Zealand
Bottled Water in New Zealand In 2024, New Zealand is experiencing a gradual easing of inflationary pressures following the inflation peaks of 7% seen over 2022-2023. These high rates were driven by disrupted supply chains, infrastructure challenges, and the economic impacts of COVID-19, compounded b ... Read More
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RTD Tea in Greece
RTD Tea in Greece The higher temperatures in Greece over recent years have supported sales of RTD tea. The prolonged summer season in 2023 led to high temperatures throughout Autumn. In 2024, summer kicked off early with high temperatures during the spring months, which had a positive impact upon sa ... Read More
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RTD Tea in Denmark
RTD Tea in Denmark In 2024, RTD tea sales in Denmark have continued to experience robust growth, largely driven by increasing demand for healthier options within the category. Sparkling tea and kombucha have seen double-digit growth, while reduced-sugar RTD tea has maintained a positive trajectory, ... Read More
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Tea in New Zealand
Tea in New Zealand New Zealand has been contending with high inflation rates, surpassing 6% in recent years, prompting the Reserve Bank to raise interest rates to near-record levels. This measure, aimed at curbing inflation, has led to rising mortgage rates and rents, ultimately reducing discretiona ... Read More
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RTD Coffee in Austria
RTD Coffee in Austria In the off-trade, RTD coffee volume sales remained stagnant in 2024. Consumers are drawn to the convenience offered by RTD formats which can be easily consumed on the go. However, the growing focus on health and wellness has prompted more consumers to opt for healthier alternat ... Read More
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Juice in Azerbaijan
Juice in Azerbaijan In 2024, the juice category in Azerbaijan remains largely unchanged, showing slow and flat dynamics. Consumer preferences have shifted little, and the category lacks the innovation or expansion seen in other soft drinks. Limited product innovation, coupled with increasing competi ... Read More
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Energy Drinks in New Zealand
Energy Drinks in New Zealand In recent years, inflationary pressures have been a significant driver of unit price growth in energy drinks in New Zealand. Rising costs of essential raw materials and ingredients, such as sugar, caffeine, and natural flavours, have forced manufacturers to raise prices ... Read More
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RTD Tea in New Zealand
RTD Tea in New Zealand New Zealand’s cost-of-living crisis, marked by escalating prices for essentials such as housing, food, and fuel, has placed substantial strain on household budgets in 2024. Wage growth has lagged behind these rising costs, pushing many consumers to reassess discretionary spend ... Read More
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Energy Drinks in Belgium
Energy Drinks in Belgium Energy drinks recorded a rapid volume increase in 2024, benefiting significantly from the ongoing functional drink trend. The products thrive due to the rise of busy lifestyles, with consumption occasions including studying, working, sports, gaming, and going out in the even ... Read More
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RTD Tea in Argentina
RTD Tea in Argentina RTD tea sales experienced a significant decline in total volume terms in 2024. This downturn was primarily attributed to the economic recession triggered by the policy changes implemented by Milei’s government in the first half of the year, which led to a sharp contraction in co ... Read More
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Coffee in Greece
Coffee in Greece In 2024, price increases were a key factor shaping the development of coffee, with higher retail and wholesale coffee prices affecting both off-trade and on-trade sales. Supply shortages were caused partly by climate change and when combined with higher transportation costs this put ... Read More
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Energy Drinks in Egypt
Energy Drinks in Egypt In 2024, energy drinks in Egypt experienced strong growth, with 48% off-trade volume growth. Consequently, energy drinks is the fastest-growing category among soft drinks in Egypt. As energy drinks continue to gain popularity and penetration across different segments of the Eg ... Read More
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RTD Coffee in Azerbaijan
RTD Coffee in Azerbaijan RTD coffee has continued its positive development in Azerbaijan in 2024, largely driven by the growing coffee-drinking culture. As consumers increasingly consider coffee as part of their daily routines, demand for convenient, on-the-go options like RTD coffee has risen. The ... Read More
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Concentrates in Austria
Concentrates in Austria Concentrates recorded lower retail volume and value growth in 2024, with sales mainly driven by the appeal of liquid formats in Austria. Powder concentrates tend to be more limited in availability and selection and they are less popular as they are perceived to be less flavou ... Read More
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Juice in Argentina
Juice in Argentina Following strong growth in juice consumption, largely driven by policies under the previous government, Argentina experienced a significant contraction in juice sales in 2024. This was due to the severe economic measures enacted by President Javier Milei's administration. These po ... Read More
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RTD Coffee in Greece
RTD Coffee in Greece A key challenge for RTD Coffee is that locals tend to be more sophisticated when it comes to coffee, reflecting the strong coffee culture in Greece. As such, consumers prefer to opt for fresh ground coffee rather than RTD coffee. The very high penetration of outlets serving take ... Read More
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Concentrates in Belgium
Concentrates in Belgium Following a relatively robust performance during the outbreak of COVID-19, liquid concentrates are experiencing a decline in off-trade volume terms in 2024. This downturn is significantly attributed to the prevailing health trend, which has intensified consumer scrutiny regar ... Read More
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