Category: Laundry Care & Detergents
Laundry Care & Detergents market research reports by Euromonitor International
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Laundry Care in Indonesia
Laundry Care in Indonesia Laundry care witnessed relatively modest growth in 2023, attributed to the aftereffects of the COVID-19 pandemic, which led to a rise in the cost of raw materials. However, sales are picking up compared to recent years and the leading players in the Indonesian laundry care ... Read More
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Laundry Care in the Philippines
Laundry Care in the Philippines Laundry care remained by far the largest home care category in value terms in 2023, accounting for more than a 63% share of overall sales. It also saw dynamic growth in both retail volume and current value terms in 2023, with growth across all categories. The niche of ... Read More
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Home Care in the Philippines
Home Care in the Philippines In 2023, home care in the Philippines underwent significant changes. The implementation of FDA Administrative Order No. 2019-019 led to a decrease in new brands entering the market due to stricter regulations, impacting the competition. However, the industry saw increase ... Read More
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Laundry Care in Japan
Laundry Care in Japan Laundry care saw growth in retail current value terms in 2023. However, retail volume sales fell by an even larger amount than the drop seen in 2022. What pushed up value sales was price increases. Japan saw three decades with little growth in the economy . From 1994, it was on ... Read More
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Home Care in the United Arab Emirates
Home Care in the United Arab Emirates In 2023, home care in the United Arab Emirates experienced notable growth in both retail value and volume terms. This growth was primarily attributable to increasing retail prices and heightened consumer demand for essential home care products, as well as latent ... Read More
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Home Care in the United Kingdom
Home Care in the United Kingdom While demand for home care continued to decline marginally in 2023, overall retail volume sales remained above pre-pandemic levels, as certain habits have persisted in the UK. The explanation for this decline is two-fold: greater mobility has seen consumers spend more ... Read More
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Home Care in Italy
Home Care in Italy Value growth in home care in Italy in 2023 was primarily supported by high inflation, bringing up unit prices as volume sales slowed or declined. Though pandemic-related fears of virus infection through surface contact have waned, Italian consumers nonetheless remained mindful of ... Read More
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Laundry Care in the United Arab Emirates
Laundry Care in the United Arab Emirates Laundry care in the United Arab Emirates continued to experience substantial growth in 2023, primarily attributed to rising consumer awareness of the wide variety of products available. Key category players, such as Binzagr Lever Ltd (Unilever Arabia) Group, ... Read More
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Laundry Care in Denmark
Laundry Care in Denmark Retail current value sales of laundry care continued to increase in 2023, supported by inflationary pressure, as retail volume sales continued to drop. Overall, increases in the cost of raw materials, shipping costs, labour wages and energy have led to substantial price incre ... Read More
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Laundry Care in Thailand
Laundry Care in Thailand Laundry care saw a negligible retail volume decline in 2023, although growth continued in current value terms due to slight price rises and premiumisation. Liquid detergents saw healthy double-digit current value and volume growth in 2023, whilst powder detergents continued ... Read More
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Laundry Care in South Korea
Laundry Care in South Korea Laundry care witnessed a stronger performance in retail volume and current value growth in 2023. Many products experienced price increases due to inflation, whilst the heightened levels of hygiene post-pandemic further accelerated the release of premium products. Various ... Read More
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Laundry Care in Austria
Laundry Care in Austria In 2023, laundry care saw healthy current value growth, primarily driven by the introduction of innovative products, particularly within the categories of laundry detergents and liquid fabric softeners. These products enabled local consumers to wash their laundry at lower tem ... Read More
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Home Care in the Czech Republic
Home Care in the Czech Republic Retail value sales in home care recorded strong growth in 2023; the result of rising inflation and significant price increases in the Czech Republic. As such, while retail value sales were positive, retail volume was challenged as consumers' disposable budgets decline ... Read More
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Home Care in Brazil
Home Care in Brazil In 2023, home care in Brazil recorded high single-digit retail value growth, while decreasing inflation rates impacted the performances of all categories and several home care players. Despite previous challenges posed by supply chain disruptions that significantly impacted produ ... Read More
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Home Care in Indonesia
Home Care in Indonesia Home care saw something of a revival in Indonesia in 2023, with both value and volume sales stronger than witnessed in the last two years. Large gains are seen in dishwashing, home insecticides, and toilet care, while surface care fares well, along with air care, and laundry c ... Read More
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Home Care in Japan
Home Care in Japan 2020 and 2021 were closed years for Japan, with home seclusion as the basis of everyday life due to the COVID-19 pandemic. From 2022 the situation began to change, as the level of risk reduced, and people went out to socialise more, workers went back to offices, and students retur ... Read More
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Home Care in Singapore
Home Care in Singapore The home care industry in Singapore is undergoing significant shifts in consumer preferences and behaviour, driven by a combination of health consciousness, environmental awareness, and changing lifestyles. While the increase in dengue cases attributed to construction activiti ... Read More
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Home Care in China
Home Care in China In China, retail value sales home care are estimated to have grown at a modest rate in 2023, after a recovery in 2022. Due to the resurgence of COVID-19 in early 2022, many cities and regions in China implemented strict control policies, forcing consumers to spend more time at hom ... Read More
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Laundry Care in France
Laundry Care in France Sales of laundry care declined in retail volume terms as economic pressures and price rises pushed consumers to make savings. However, the essential character of laundry detergents means it is hard for consumers to significantly reduce their use of these products, although whe ... Read More
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Home Care in Honduras
Home Care in Honduras In 2023, the prices of home care continued to rise, though to a lesser extent than in 2022. Some households turned to lower priced brands and savings formats. Multifunctional cleaning products, such as bleach and powder detergent, remained popular, as did refilling formats such ... Read More
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Home Care in France
Home Care in France Home care in France witnessed a notable decline in retail volume terms in 2023, with value growth largely sustained by elevated inflation within the country. This category, which traditionally follows a stable and consistent trajectory, experienced a surge in demand during the pa ... Read More
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Laundry Care in the United Kingdom
Laundry Care in the United Kingdom Laundry care experienced growth in both retail volume and current value terms in the UK in 2023. Greater demand was driven by greater mobility, as consumers have returned to their normal lives. Alongside consumers needing to wash their clothes more often due to thi ... Read More
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Laundry Care in Bulgaria
Laundry Care in Bulgaria While retail value sales were positive in 2023, these results were heavily driven by increased unit prices. As such, retail volume sales struggled, negatively impacted by rising inflation and reduced consumer spending power. This led to a retail volume decline in areas such ... Read More
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Laundry Care in Colombia
Laundry Care in Colombia Retail prices of laundry care products continued to experience significant increases in 2023, with double-digit growth rates well above the rate of inflation. The impact of rising prices varied according to category. While volume sales of powdered detergents and spot and sta ... Read More
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Laundry Care in the US
Laundry Care in the US In 2023, despite prevailing economic constraints and uncertainty within the country, laundry care in the US recorded noteworthy current value growth. However, the initial surge in growth driven by pandemic-induced demand subsided, marking a shift towards normalisation and grow ... Read More
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