Category: Beverages
Beverages market research reports by Euromonitor International
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Energy Drinks in the Netherlands
Energy Drinks in the Netherlands Energy drinks in the Netherlands witnessed strong volume growth over the review period. However, sales by volume were lower in 2024 due to the natural slowdown in line with category maturity. Severe price increases had a marked impact on volume sales, led by the incr ... Read More
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RTD Tea in Hong Kong, China
RTD Tea in Hong Kong, China RTD tea in Hong Kong remains a key staple for many local consumers, often replacing water for hydration or flavour familiarity while helping to cut through the oiliness of the average diet. The majority of RTD tea options are unsweetened, offering additional flavour in co ... Read More
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RTD Tea in Romania
RTD Tea in Romania The volume and value sales of ready-to-drink (RTD) tea in Romania have continued to grow in 2024, as more consumers are turning to these products, especially those moving away from carbonated beverages. RTD tea is increasingly viewed as a healthier alternative to other soft drinks ... Read More
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RTD Coffee in the Netherlands
RTD Coffee in the Netherlands RTD coffee continues to thrive in the Netherlands with retail volume sales rising moderately in 2024. In the retail channel, RTD coffee was the best performing category in soft drinks. Since RTD coffee has a high dairy content, it is therefore considered a dairy product ... Read More
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Bottled Water in Portugal
Bottled Water in Portugal The concern for health and wellbeing, which includes good hydration, has led to an increase in the consumption of bottled water during 2024. In addition, the rise in tourism has also boosted consumption in the on-trade channel. These positive aspects led both selling channe ... Read More
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RTD Coffee in Spain
RTD Coffee in Spain RTD coffee is overwhelmingly dominated by the off-trade channel in Spain. In this channel, RTD coffee is set to maintain its strong growth trajectory in 2024, although at a slightly slower rate than was seen in recent years. RTD coffee is experiencing a wave of popularity in Spai ... Read More
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Sports Drinks in Spain
Sports Drinks in Spain Sports drinks in Spain is set to perform well in 2024. Indeed, in the off-trade channel, the volume growth rate is expected to be slightly higher than that seen in 2023, with much of this led by developments in reduced sugar sports drinks. Growth is also expected to be seen in ... Read More
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Juice in Hungary
Juice in Hungary Juice in Hungary continued to experience challenges towards the end of the review period, in light of the latest price hikes in a high inflationary climate in 2022-2023. The category faced further issues from the changes in NETA (Public Health Product Tax) laws, strong pressure on c ... Read More
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Energy Drinks in Peru
Energy Drinks in Peru Energy drinks have achieved significant market acceptance in Peru in 2024, attracting an expanding consumer base, particularly among young people and teenagers, who now regard them as a regular part of their weekly expenditure. This growing consumer interest has created a favou ... Read More
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Energy Drinks in Spain
Energy Drinks in Spain Off-trade volume sales of energy drinks in Spain are expected to grow at a slightly stronger rate in 2024 than in the previous year. Factors such as inflation and high production costs made for a somewhat challenging operating environment in 2023, but this impact has reduced i ... Read More
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Bottled Water in Spain
Bottled Water in Spain Whilst the general mood has been reasonably positive for bottled water producers in Spain during 2024, the category is experiencing a period of relative stagnation. This means that only low off-trade volume growth is expected for bottled water in Spain during 2024, replicating ... Read More
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Concentrates in Peru
Concentrates in Peru The relatively warm first half of 2024 has positively impacted concentrates, with increased consumption as Peruvians seek more hydration options. Powder concentrates continue to be considered an ideal product for weekly consumption by many traditional consumers. Despite a challe ... Read More
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RTD Tea in Portugal
RTD Tea in Portugal In 2024, the healthier versions of RTD tea, particularly Kombucha and Reduced Sugar Still RTD Tea, have seen the strongest growth in both volume and value. These beverages are gaining popularity as consumers become more health-conscious and seek products that align with their wel ... Read More
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Sports Drinks in Romania
Sports Drinks in Romania In the aftermath of the pandemic, Romanians have developed a growing interest in sports and physical activities in 2024, which is fuelling demand for sports drinks. The increasing number of gyms, coupled with a rise in gym memberships, reflects this shift towards a more acti ... Read More
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Energy Drinks in Portugal
Energy Drinks in Portugal Energy drinks continued to grow in volume and value in 2024, across both the off-trade and on-trade. However, this growth was at a slower pace than in previous years. Despite this moderation, per capita consumption continued to rise, indicating that energy drinks are reachi ... Read More
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Sports Drinks in Hungary
Sports Drinks in Hungary Sports drinks in Hungary continued to see strong off- and on-trade volume and current value growth in 2024, building on the momentum of previous years. Despite the price increases in 2023, the category continued to expand with fast growth, driven largely by still relatively ... Read More
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RTD Coffee in Hong Kong, China
RTD Coffee in Hong Kong, China RTD coffee in Hong Kong has made a strong recovery, fuelled by the return of full-time workers in need of an energy boost and relatively attractive pricing via off-trade. Many local office workers are increasingly finding on-trade coffee prices unreasonable, making RTD ... Read More
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Soft Drinks in Spain
Soft Drinks in Spain Following a difficult economic situation in 2023, which came following the challenging pandemic years, it was hoped that the operating environment would improve for soft drinks brands in Spain in 2024. In general, it can be said that the economic situation has improved in this y ... Read More
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Soft Drinks in Romania
Soft Drinks in Romania Although inflation slowed in 2024, the purchasing power of Romanian consumers remained low due to the inflation-wage gap from 2023. This was reflected in a negative volume performance for soft drinks. Changes in taxation were a significant factor affecting the market, with the ... Read More
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Soft Drinks in Hong Kong, China
Soft Drinks in Hong Kong, China Soft drinks in Hong Kong is experiencing stable growth rates in 2024. However, Hong Kong's slow economic recovery means that value and volume sales for on-trade beverages have yet to return to pre-pandemic levels, primarily due to increased prices impacting both touri ... Read More
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Hot Drinks in Japan
Hot Drinks in Japan In 2024, hot drinks in Japan is set to experience growth in retail current value terms, but a decline in retail volume terms, primarily due to rising unit prices. Major coffee manufacturers had already increased prices in 2021, 2022, and 2023. However, the ongoing surge in raw ma ... Read More
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Bottled Water in Romania
Bottled Water in Romania Despite economic challenges, bottled water in Romania has continued to expand in both value and volume in 2024. A prevailing belief that tap water is unsafe has bolstered demand for bottled options. Romanians' purchasing decisions are typically influenced by factors such as ... Read More
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Coffee in Japan
Coffee in Japan In 2024, the coffee category in Japan has seen a complex interplay of factors affect both retail volume and retail current value growth. Although retail volume sales of coffee are expected to experience a decline in Japan in 2024, retail current value sales are set to demonstrate a p ... Read More
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RTD Tea in Spain
RTD Tea in Spain In 2024, RTD tea in Spain is expected to maintain the year-on-year growth that it has been seeing in recent years in both current value and volume terms, both off-trade and on-trade. Growth is set to be strongest in carbonated RTD tea and kombucha, although from a low base, whilst r ... Read More
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Bottled Water in Hungary
Bottled Water in Hungary In 2024, bottled water in Hungary continued to see off-trade volume sales decrease in the major still and carbonated categories, albeit at much slower rates than in 2023. Ongoing, if slower, rises in unit prices remained the major obstacle to positive retail volume sales dev ... Read More
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