Category: Apparel
Apparel market research reports by Euromonitor International
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Bags and Luggage in France
Bags and Luggage in France Sales of bags and luggage saw a generally positive performance in France in 2024, with growth in luggage stronger than that seen in bags, in both value and volume terms. Meanwhile, bags slipped into a slight negative decline in volume in 2024, compared to a stronger perfor ... Read More
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Jewellery in France
Jewellery in France Jewellery managed to achieve small positive volume sales in 2024, in addition to stronger value sales with the latter supported by high prices. However, sales have been declining since the post-pandemic rebound when wealthy consumers were keen to indulge in high-end experiences a ... Read More
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Bags and Luggage in Malaysia
Bags and Luggage in Malaysia Bags and luggage in Malaysia saw an accelerated trend towards casual bag designs - particularly tote bags – in 2024, mainly driven by the country’s younger consumers. Denim bags have made a notable comeback as a contemporary accessory, featuring a modernised twist on the ... Read More
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Jewellery in Singapore
Jewellery in Singapore In 2024, Singapore's jewellery market experienced continued growth in both retail volume and current value terms, despite economic challenges. In particular, there has been a continued strong demand for gold as a hedge against inflation, with many consumers purchasing gold to ... Read More
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Traditional and Connected Watches in Singapore
Traditional and Connected Watches in Singapore Singapore's market for traditional and connected watches experienced modest growth in 2024, when compared to the previous year. Traditional watches faced stagnation, mainly driven by rising prices and the increasing shift toward digitalisation. While Sw ... Read More
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Personal Accessories in Spain
Personal Accessories in Spain In 2024, Spain’s personal accessories market faced significant challenges due to worsening economic conditions. With the prices of basic goods rising and interest rates increasing, the disposable income of the average Spaniard declined. This economic pressure was compou ... Read More
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Bags and Luggage in Singapore
Bags and Luggage in Singapore As Singapore has returned to normality with the reopening of borders and the resumption of physical attendance in schools and offices, the recovery of bags and luggage sales, which began in 2021, has continued steadily. However, the rate of volume and current value grow ... Read More
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Traditional and Connected Watches in Malaysia
Traditional and Connected Watches in Malaysia In 2024, traditional and connected watches in Malaysia saw lower-priced watches impacted by rising living costs amid a challenging economic environment. Local consumers are increasingly cautious about discretionary spending, focusing their limited budget ... Read More
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Personal Accessories in Malaysia
Personal Accessories in Malaysia Personal accessories in Malaysia saw consumer sentiment significantly impacted by the rising cost of living in 2024, driven by increasing prices of necessities. This economic pressure has caused Malaysian consumers to stretch their budgets, leading to fluctuations in ... Read More
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Personal Accessories in France
Personal Accessories in France Personal accessories achieved positive value growth in France in 2024, albeit at a much lower rate than seen in the recent review period. Meanwhile, volume remains in a negative slump. This comparatively sluggish performance is due to a confluence of factors, including ... Read More
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Menswear in Germany
Menswear in Germany Menswear in Germany continues to record solid value growth in 2024, as retail volume sales improve during the year. Several factors are contributing to consumer demand for menswear, including a continued shift back to working in the office and travelling. The return to working mo ... Read More
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Apparel Accessories in Germany
Apparel Accessories in Germany Retail volume sales of apparel accessories in Germany are marginally improving in 2024, after years of decline since the pandemic, while value sales also remain below 2019 levels. As social opportunities continue to rise, whether in private gatherings with friends and ... Read More
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Sportswear in Germany
Sportswear in Germany In 2024, sportswear in Germany maintains healthy growth, confirming the resilience of the category. Sports-inspired apparel and footwear are both recording particularly strong growth, given the versatility of casualwear as not only part of daily lives or outside of work, but al ... Read More
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Womenswear in Germany
Womenswear in Germany Despite the slowdown of inflation in 2024, womenswear in Germany continues to experience only modest growth as purchasing power and consumer confidence remain low. Consumer sentiment has fluctuated on a monthly basis across the largest category of apparel and footwear, with som ... Read More
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Hosiery in Germany
Hosiery in Germany Retail volume sales of hosiery in Germany are rising in 2024, as local consumers continue to spend greater time outside of the home socialising, travelling, and working in the office more regularly. Both sheer and non-sheer hosiery are performing positively in volume terms, regard ... Read More
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Apparel and Footwear in Germany
Apparel and Footwear in Germany Retail volume sales of apparel and footwear in Germany are marginally improving in 2024 after a challenging year in 2023. However, challenges remain, as consumer sentiment is volatile, affected by unpredictable circumstances and global instability. Consumers remain ca ... Read More
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Childrenswear in Germany
Childrenswear in Germany Demand for childrenswear in Germany, particularly baby and toddler wear, continues to decline, as the country’s birth rate further falls as part of a trend observed in recent years. On the other hand, costs of production continue to rise due to the elevated prices of energy ... Read More
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Footwear in Germany
Footwear in Germany Despite still challenging circumstances in 2024, retail volume sales of footwear in Germany are improving following a noticeable decline in 2023 due to high inflation rates, while several insolvencies were filed among players. Despite fluctuating consumer confidence, where inflat ... Read More
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Jeans in Germany
Jeans in Germany Retail volume sales of jeans in Germany are marginally improving in 2024 compared to the previous year, when the category recorded a decline in both the men’s and women’s segments. Greater premiumisation has been observed, especially in men’s jeans, with super premium men’s jeans re ... Read More
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Apparel and Footwear in Israel
Apparel and Footwear in Israel Retail volume sales of apparel and footwear came under pressure in 2024 as consumer purchasing power remained low in Israel for much of the year. The early part of 2024 was characterised by fluctuating inflation although it began to stabilise in May with the economy al ... Read More
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Bags and Luggage in the US
Bags and Luggage in the US Consumers’ desire to prioritise spending on travel and/or experiences in 2024 is set to positively influence sales in certain bags and luggage categories in the US, such as luggage, backpacks, and duffel bags, although rising costs continue to influence consumers’ purchasi ... Read More
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Hosiery in Austria
Hosiery in Austria Hosiery sales in Austria recorded a 1% retail value uplift in 2024, while retail volume declined by a significant 3%. This downward shift is due to economic challenges that have led shoppers to reassess their purchasing habits. Despite a slight slowdown in inflation compared to 20 ... Read More
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Jeans in Austria
Jeans in Austria In 2024, retail value sales of jeans in Austria grew by 2%, while retail volume declined by 1%. Though the category saw some value growth, this was primarily driven by inflation and rising production costs rather than increased consumer demand. This decline in retail volume reflecte ... Read More
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Sportswear in Austria
Sportswear in Austria In 2024, while the sportswear in sector in Austria saw slower growth compared to 2023, it continued to demonstrate resilience, maintaining strong performance despite a relatively challenging year for the broader apparel and footwear markets. One of the key drivers of sales was ... Read More
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Childrenswear in Israel
Childrenswear in Israel Childrenswear in Israel was negatively impacted by the trend towards hand-me downs between mothers in 2024, with retail volume sales pushed into decline. When children outgrow their clothes mothers are passing them on to other families with smaller children. Mothers are keen ... Read More