Category: Beverages
Europe Beverages
-
Bottled Water in France
... the cost of packaging, alongside a number of rising factors from “plastic bashing” to health concerns to competition from tap water stored in gourds. Added to which, in a cross-category trend, it is noted that ... Read More
-
RTD Coffee in France
... Indeed, it is noted that RTD coffee is becoming less popular due to the high costs of packaging, sugar, and the coffee itself pushing up unit prices. Added to which, RTD coffee faces direct competition ... Read More
-
Soft Drinks in Austria
... product launches and higher production and resource costs, with both factors contributing to higher prices. The fluctuation in summer temperatures and late arrival of high temperatures in August, dampened overall demand in soft drinks, especially ... Read More
-
Hot Drinks in the Netherlands
... limited scope to boost consumption. High prices stifled demand leading many consumers to reduce the quantity of coffee and tea consumed. Following the upward trend in recent years, average unit prices continued to rise in ... Read More
-
Soft Drinks in Greece
... soft drinks consumption with higher temperatures in spring boosting volume sales earlier than normal. The extended heat waves over the summer also had a positive effect on soft drinks consumption. Likewise, the increase in Greek ... Read More
-
Hot Drinks in Greece
... was linked to supply shortages linked to climate change, while higher transportation costs impacted all hot drinks categories. Since all key raw materials are imported, including coffee beans, cocoa powder and tea leaves, the higher ... Read More
-
Other Hot Drinks in the Netherlands
... are increasingly perceived as an unhealthy choice because they tend to be high in sugar. Malt-based hot drinks and other plant-based hot drinks meanwhile have something of an outdated image, and struggle to attract consumers ... Read More
-
Energy Drinks in Denmark
... wellness trends among consumers who seek lower-calorie options without compromising on energy boosts. This preference aligns with the overall shift toward healthier beverage choices, which remains a prominent consumer trend in Denmark. Euromonitor International's Energy ... Read More
-
Sports Drinks in Belgium
... of the importance of proper hydration, during physical activity and daily life. This heightened awareness is fuelling the demand for sport drinks, which are perceived as essential for maintaining hydration and also enhancing performance. Euromonitor ... Read More
-
Sports Drinks in Greece
... Greece. As a result, Prime Hydration was rapidly introduced across the impulse channel as well as supermarkets. The launch attracted new consumers to the sports drinks category and provided a stimulus to volume growth. Euromonitor ... Read More
-
Tea in the Netherlands
... the tea category, but volume sales came under pressure from strong price increases. In 2023, tea producers had already suffered from soaring costs, which became untenable for many, and led to significant increase in average ... Read More
-
Carbonates in Belgium
... of carbonates. Many consumers either drink carbonates less frequently or opt for smaller formats to limit their intake. Additionally, unfavourable weather conditions in the first half of the year have further hampered sales, with soft ... Read More
-
RTD Tea in Greece
... early with high temperatures during the spring months, which had a positive impact upon sales of RTD Tea. The longer duration of hotter weather has helped to tackle the category’ seasonality issue, which is normally ... Read More
-
RTD Tea in Denmark
... growth, while reduced-sugar RTD tea has maintained a positive trajectory, highlighting the ongoing consumer interest in wellness-oriented beverages. The shift towards health-conscious alternatives has, however, been accompanied by a decline in traditional, high-sugar RTD tea ... Read More
-
RTD Coffee in Austria
... growing focus on health and wellness has prompted more consumers to opt for healthier alternatives to RTD coffee, that are lower in sugar or caffeine. Additionally, the strong price increases in recent years caused by ... Read More
-
Energy Drinks in Belgium
... studying, working, sports, gaming, and going out in the evening. Euromonitor International's Energy Drinks in Belgium report offers a comprehensive guide to the size and shape of the market at a national level. It provides ... Read More
-
Coffee in Greece
... climate change and when combined with higher transportation costs this put upward pressure on price. The increase in coffee prices dampened volume sales in the on-trade with some consumers switching to the off trade. However, ... Read More
-
Concentrates in Austria
... selection and they are less popular as they are perceived to be less flavourful and inconvenient to use. By comparison, liquid concentrates have the added benefit of being used in foods like yoghurt, on fruit, ... Read More
-
RTD Coffee in Greece
... opt for fresh ground coffee rather than RTD coffee. The very high penetration of outlets serving take away coffee is also a challenge for RTD coffee, as it gives locals proximity and widespread accessibility to ... Read More
-
Concentrates in Belgium
... which has intensified consumer scrutiny regarding the nutritional value of these beverages. Despite water being a primary ingredient in concentrate-based drinks, concerns about health and nutrition have grown in Belgium, where liquid concentrates had been ... Read More
-
Tea in Greece
... categories. Tea volume is decreasing faster than the hot drinks average due to the lack of an established consumer base and tea culture in Greece, given that Greece remains largely a coffee-driven market when it ... Read More
-
Sports Drinks in Denmark
... Royal Unibrew made a notable entry into the regular sports drinks segment by launching a product under its popular Faxe Kondi brand. This expansion has contributed significantly to category growth, as consumers now have access ... Read More
-
Other Hot Drinks in Greece
... to cut down on indulgence products during a time of economic strain. Added to this, there were no major developments in the category to attract consumer interest and drive category performance. The shift towards healthier ... Read More
-
Juice in Austria
... of juice record a volume decline in 2024. The rising cost of living has dampened juice consumption, with budget conscious consumers opting to buy less juice in 2024. Juice also faces growing competition from healthier ... Read More
-
Energy Drinks in Greece
... and continues to grow. Factors that are contributing to growth include the re-opening of the market post-pandemic, with consumers having busy lifestyles once more, boosting demand for energy drinks. The re-opening of nightclubs and recovery ... Read More
Research Assistance
