Category: Beverages
Greece Beverages
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Soft Drinks in Greece
... soft drinks consumption with higher temperatures in spring boosting volume sales earlier than normal. The extended heat waves over the summer also had a positive effect on soft drinks consumption. Likewise, the increase in Greek ... Read More
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Hot Drinks in Greece
... was linked to supply shortages linked to climate change, while higher transportation costs impacted all hot drinks categories. Since all key raw materials are imported, including coffee beans, cocoa powder and tea leaves, the higher ... Read More
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Sports Drinks in Greece
... Greece. As a result, Prime Hydration was rapidly introduced across the impulse channel as well as supermarkets. The launch attracted new consumers to the sports drinks category and provided a stimulus to volume growth. Euromonitor ... Read More
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RTD Tea in Greece
... early with high temperatures during the spring months, which had a positive impact upon sales of RTD Tea. The longer duration of hotter weather has helped to tackle the category’ seasonality issue, which is normally ... Read More
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Coffee in Greece
... climate change and when combined with higher transportation costs this put upward pressure on price. The increase in coffee prices dampened volume sales in the on-trade with some consumers switching to the off trade. However, ... Read More
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RTD Coffee in Greece
... opt for fresh ground coffee rather than RTD coffee. The very high penetration of outlets serving take away coffee is also a challenge for RTD coffee, as it gives locals proximity and widespread accessibility to ... Read More
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Tea in Greece
... categories. Tea volume is decreasing faster than the hot drinks average due to the lack of an established consumer base and tea culture in Greece, given that Greece remains largely a coffee-driven market when it ... Read More
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Other Hot Drinks in Greece
... to cut down on indulgence products during a time of economic strain. Added to this, there were no major developments in the category to attract consumer interest and drive category performance. The shift towards healthier ... Read More
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Energy Drinks in Greece
... and continues to grow. Factors that are contributing to growth include the re-opening of the market post-pandemic, with consumers having busy lifestyles once more, boosting demand for energy drinks. The re-opening of nightclubs and recovery ... Read More
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Bottled Water in Greece
... increased in 2024 due to high temperatures, as the weather is a key driver of impulse sales. Current value sales were supported by this trend, as the price of bottled water in convenience stores and ... Read More
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Juice in Greece
... has also been subject to price hikes, the increase was weaker than in chilled juice as they were less affected by energy prices. Given the consumer price sensitivity, there was a noticeable migration to private ... Read More
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Concentrates in Greece
... consecutive year, highlighting the lack of consumer interest in these soft drinks. The category is dated; hence manufacturers are not prioritising investment or innovation, focusing instead on categories with better growth potential. The overall decline ... Read More
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Carbonates in Greece
... best performing brand in this category, although other brands rolled out this flavour year on year. PepsiCo IVI SA entered the pink grapefruit category at the end of 2023 with the launch of Ivi Pink ... Read More
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Greece Beer and Cider Market Insights 2024
... company and brand insights, distribution insights, packaging insights, consumer insights, recommendations and appendix sections.Key insights and drivers behind the beer and cider market performance Scope According to the European Commission, Greece’s economy achieved a growth ... Read More
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Sports Nutrition in Greece
... general wellbeing. This is contributing to the rising number of consumers who regularly visit the gym and the concomitant growth in the demand for sports nutrition. The category has become far more mainstream in its ... Read More
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Greece Beverages Consumption Trends and Forecasts Tracker, Q2 2024 (Dairy and Soy Drinks, Alcoholic Drinks, Soft Drinks and Hot Drinks)
... alcoholic drinks is an essential tool for keeping up-to-date with the latest industry performance and developments on a quarterly basis. Scope Top line consumption volumes for Q2-2024 vs Q2-2023, moving annual totals (MAT), full year ... Read More
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Greece: Malt Liquors and Malt Industry Overview 2020-2028
... years 2020 to 2028. Gain insights into market drivers, opportunities, challenges, and constraints, providing a comprehensive understanding of the industry landscape. Please note: the online download version of this report is for a global site ... Read More
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Greece: Beverages Industry Overview 2020-2028
... 2020 to 2028. Gain insights into market drivers, opportunities, challenges, and constraints, providing a comprehensive understanding of the industry landscape. Please note: the online download version of this report is for a global site license. Read More
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Greece: Wines Industry Overview 2020-2028
... 2020 to 2028. Gain insights into market drivers, opportunities, challenges, and constraints, providing a comprehensive understanding of the industry landscape. Please note: the online download version of this report is for a global site license. Read More
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Greece: Soft Drinks and Bottled Waters Industry Overview 2020-2028
... spanning the years 2020 to 2028. Gain insights into market drivers, opportunities, challenges, and constraints, providing a comprehensive understanding of the industry landscape. Please note: the online download version of this report is for a ... Read More
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Greece: Spirits Industry Overview 2020-2028
... 2020 to 2028. Gain insights into market drivers, opportunities, challenges, and constraints, providing a comprehensive understanding of the industry landscape. Please note: the online download version of this report is for a global site license. Read More
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Greece Yoghurt and Sour Milk Products
... significant place in the Greek diet, serving not just as a breakfast staple, but also as a versatile ingredient in various dishes. Growth is being largely driven by a decisive shift towards healthier options, with ... Read More
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Greece Plant-Based Dairy
... volume terms in 2024. Consumers often associate plant-based products with healthier dietary choices, and this perception has fuelled the category's expansion. In addition, the market has seen an influx of new brands and an expansion ... Read More
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Greece Dairy Products and Alternatives
... Although there will be an uptick in current value growth, this increase will be driven primarily by inflationary pressures resulting from the ongoing global conflicts in the Middle East and Ukraine, rather than a genuine ... Read More
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Greece Drinking Milk Products
... adverse weather conditions, inflation and supply chain issues, have placed downward pressure on demand. The impact of Hurricane Daniel, which devastated parts of Greece in late 2023, has had a profound and lasting effect on ... Read More
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