Category: Beverages
Europe Beverages
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Sports Drinks in Slovakia
... in 2022 and amid price hikes. Slower, if still significant, unit price growth helped sports drinks to return to positive off-trade volume growth in 2024, following the decrease in demand in the previous year. Nonetheless, ... Read More
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Soft Drinks in Slovakia
... growth rate of the review period. The rate of inflation in Slovakia and unit price increases slowed down significantly in soft drinks at the end of the review period; however, increasing commodity prices of sugar ... Read More
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RTD Coffee in Slovakia
... slower, rise in retail current value sales was also bolstered by unit price increases. This is because the rising commodity prices of sugar and increasing production costs were translated into higher retail selling prices. However, ... Read More
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Coffee in Poland
... in this category, driven by a surge in consumer demand for higher-quality at-home coffee experiences. Freshly ground coffee beans, which deliver a fresher and more customisable brew, are increasingly favoured by consumers seeking to elevate ... Read More
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RTD Tea in Norway
... and 2024, limits the demand for these products. In addition, limited innovation or new product launches hindered interest in RTD tea at the end of the review period. However, while regular still RTD tea continued ... Read More
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Bottled Water in Poland
... vitamins, minerals, electrolytes and natural flavours, are increasingly appealing to consumers seeking hydration solutions with an added boost. As such, functional waters cater to a growing desire for products that provide tangible health benefits, boosting ... Read More
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Energy Drinks in Norway
... the review period, including 2024. In addition, the return to pre-Coronavirus (COVID-19) routines and lifestyles has hampered growth prospects, particularly in the off-trade channel. In this vein, the resumption of cross-border trade from 2022-2023 continued ... Read More
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RTD Coffee in Poland
... with busy consumers looking for quick and easy ways to enjoy their favourite caffeinated beverages. This strong growth trend is evident through rising volume sales and the expanding presence of RTD coffee products across various ... Read More
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Coffee in Ireland
... up costs for manufacturers and resulting in higher unit prices for end customers, which have also been exacerbated by supply chain issues at times. That said, whilst consumers have become more discerning in their purchasing ... Read More
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RTD Coffee in Norway
... led to shortages during periods of warm weather. RTD coffee is particularly popular among young consumers, driven by trends on TikTok and other social media. Moreover, iced coffee used to perceived as a purely summer ... Read More
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Other Hot Drinks in Ireland
... although a volume slump is still seen here. This subcategory is facing some challenges due to such products’ high sugar content bucking health and wellness trends, especially as chocolate-based flavoured powder drinks are preferred by ... Read More
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Hot Drinks in Norway
... of hot drinks continued to rise strongly in 2024. These economic factors made consumers price-sensitive and cautious with their spending. Moreover, in the post-Coronavirus (COVID-19) period, the resumption of cross-border trade with Sweden has shaved ... Read More
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Carbonates in Norway
... rebranded as Pepsi Zero Sugar in many countries, PepsiCo has decided to keep the name Pepsi Max in Norway due to strong brand recognition and acceptance. Meanwhile, in Norway, The Coca-Cola Co (NBO: Coca-Cola European ... Read More
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Concentrates in Norway
... sales. Liquid concentrates dominated off-trade consumption and value sales, while sales of all concentrates remained negligible in the on-trade channel. However, there were divergences within concentrates in the market. While the dominant category liquid concentrates ... Read More
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Coffee in the Czech Republic
... was further exacerbated by inflation. A key factor contributing to the price hike was the implementation of new legislation, the Renewal Package, which increased the value-added tax (VAT) for coffee from a reduced 15% rate ... Read More
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RTD Tea in Poland
... like RTD tea has surged. RTD tea brands have aligned with this demand, offering diverse packaging formats, including resealable bottles and cans, that enhance portability while preserving the product's freshness. Growth in 2024 was noted ... Read More
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Coffee in Romania
... fresh coffee beans and fresh ground coffee pods, as consumers increasingly sought to recreate the ambiance of urban cafés and specialist coffee shops in the comfort of their homes. This shift has supported the trend ... Read More
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Other Hot Drinks in the Czech Republic
... exacerbated by high inflation, which has placed significant pressure on household budgets. Czech consumers face an increasingly difficult economic situation, with rising living costs prompting them to cut back on non-essential purchases, including other hot ... Read More
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Tea in Ireland
... tea. The market for black tea is also noted to be somewhat saturated, whereas coffee is more dynamic, with the evolution of café/coffee shops pushing this trend. In particular, it is noted that younger consumers ... Read More
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Sports Drinks in Norway
... in the category have added dynamism and increased and broadened demand. Notably, in line with the developments in other soft drinks categories, reduced sugar sports drinks emerged as a significant and fast-growing category towards the ... Read More
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Hot Drinks in the Czech Republic
... by high inflation and escalating prices. However, while inflation subsided, a new wave of price hikes emerged, pushing consumer costs higher and influencing purchasing decisions. These price increases limited further growth potential in the hot ... Read More
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Bottled Water in Norway
... sales maintained a double-digit growth rate amid rising prices in an inflationary climate. Popular carbonated bottled water continued to see healthy growth in demand in both the on- and off-trade channels. This indicates a rising ... Read More
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Energy Drinks in Poland
... in 2024, there was a noticeable decrease in both volume and value sales, as the under-18 demographic represented a substantial portion of the consumer base. In response to these changes, companies quickly adapted their portfolios ... Read More
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Other Hot Drinks in Norway
... low demand. Meanwhile, malt-based hot drinks and “other” plant-based hot drinks remained negligible. Warm chocolate is a traditional drink consumed on special occasions like winter breaks and at Easter. More than one half of the ... Read More
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Juice in Poland
... in purchasing behaviours. This trend is particularly evident in juice, where consumers are increasingly opting for private label products over established brands to stay within budget constraints. Retailers offering private labels, such as Biedronka, are ... Read More
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