Category: Beverages
Europe Beverages
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RTD Tea in Ireland
... see volume growth at the end of the review period. Still RTD tea has enjoyed rising popularity through Unilever Ireland’s promotional activities in support of the leading brand, Lipton, and the traditional attraction of Irish ... Read More
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Tea in Sweden
... mature with relatively low new product development militating against retail volume growth. Nonetheless, off-trade current value sales of black tea bags continued to rise in 2023, underpinned by the use of added-value bag products. Most ... Read More
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Hot Drinks in Poland
... and in the workplace, with a growing interest in speciality coffee. Consumers are becoming more knowledgeable about different coffee origins, brewing methods, and flavour profiles. While standard fresh ground coffee is seeing negative growth in ... Read More
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Soft Drinks in Portugal
... country, while off-trade saw some consumers return to in-home consumption as a way to save costs during a time of declining disposable incomes. Since 2022, the increase in inflation and interest rates has seen consumers ... Read More
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Hot Drinks in Bulgaria
... incomes and escalating grocery product prices. Despite these challenges, premium brands are performing better than expected, as consumers show a tendency to downgrade within their preferred brands when necessary. This indicates a strong brand loyalty ... Read More
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Tea in Bulgaria
... at more affordable prices. At the same time, private label products are gaining traction across all tea subcategories, propelled by financial stress. Euromonitor International's Tea in Bulgaria report offers a comprehensive guide to the size ... Read More
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Concentrates in Bulgaria
... continue to lose appeal and are increasingly perceived as outdated, especially when compared to juices. The poor quality of tap water in certain regions of Bulgaria further diminishes the attractiveness of using concentrates. Euromonitor International's ... Read More
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Bottled Water in Finland
... inflation and rising production costs forced prices upwards. Consequently, consumers are comparing prices more frequently and seeking out cheaper options. The competitive rivalry between players is more intense in the difficult economic climate, with brands ... Read More
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Carbonates in Greece
... options have strong room for growth, and both domestic and international players are investing in sugar-free options. Euromonitor International's Carbonates in Greece report offers a comprehensive guide to the size and shape of the market ... Read More
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Bottled Water in Greece
... label water. This offers opportunities for boosting retail volume sales. For example, Epitoriki bottling company, alongside its brand Vikos, which has been gaining share within mineral water, also started to produce the purified water private ... Read More
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Energy Drinks in Greece
... hit maturity and continues to grow. Factors that are contributing to growth include the re-opening of the market post-pandemic, with consumers having busy lifestyles once more, boosting demand for energy drinks. The re-opening of nightclubs ... Read More
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Carbonates in Hungary
... of cola flavour among consumers and the resilience of well-established brands like Coca-Cola, which remained unaffected by the price hikes. Additionally, the strong presence of companies in this category, their ability to support their brands ... Read More
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RTD Coffee in Hungary
... instability prompted consumers to reduce expenses on non-essential items or seek alternative options. Euromonitor International's RTD Coffee in Hungary report offers a comprehensive guide to the size and shape of the market at a national ... Read More
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RTD Tea in Hungary
... on player support, constant innovation, and seasonal promotions. This put additional pressure on the category. Euromonitor International's RTD Tea in Hungary report offers a comprehensive guide to the size and shape of the market at ... Read More
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Bottled Water in Denmark
... volume growth, flavoured and functional bottled water saw sales rise at a faster pace. Growth came despite the downward pressure on demand resulting from the economic uncertainty prevailing at the end of the review period, ... Read More
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Juice in Denmark
... that consumers consider to be healthy, and are, therefore, garnering positive sales in an increasingly health conscious environment. There is also more new product development in these areas, including premium positioned product launches. Importantly, both ... Read More
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Concentrates in Denmark
... of investment and innovation from brands and retailers. As a consequence, consumers show little interest in the category, particularly as it is also deemed to be unhealthy. Danish parents mainly buy concentrates for children, and ... Read More
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Other Hot Drinks in Poland
... category, with a shift away from premium and gourmet hot drinks to more economical choices. Indeed, consumers are prioritising value-oriented hot drinks that offer a more satisfying experience, but come with a lower price tag. ... Read More
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Tea in Portugal
... volume sales, with consumers switching back to on-trade consumption. The decline in retail volume sales was noted across most tea categories, with inflation increasing unit prices. With low penetration in the country and lower availability, ... Read More
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Bottled Water in Poland
... demand for bottled water declined in comparison to the last year. Bottled water is also a highly seasonal product, with the largest proportion of sales made in the May-August period. This is natural, as in ... Read More
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Carbonates in Ireland
... water or energy drinks. Therefore, health and wellness and functional trends had a negative impact on retail volume sales of carbonates during 2023. Euromonitor International's Carbonates in Ireland report offers a comprehensive guide to the ... Read More
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Soft Drinks in Greece
... consumers adapting their purchasing behaviours, with many searching for deals and discounts to save costs. Despite this, consumption was negatively impacted, with the decline in disposable incomes reducing both purchases and tourism, with lower levels ... Read More
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Soft Drinks in Finland
... volume growth, as consumers have been forced to make some cutbacks on soft drinks in the current economic climate. Nonetheless, the consumption of soft drinks is growing in Finland with locals benefitting from a diverse ... Read More
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Soft Drinks in Hungary
... drink consumption. Strong product innovations focused on introducing new flavours and promoting a healthier image were not enough to attract a larger consumer base. Euromonitor International's Soft Drinks in Hungary report offers a comprehensive guide ... Read More
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Soft Drinks in Denmark
... clearly had its winners and losers, with growth rates varying hugely depending on the category. Energy drinks, sports drinks, RTD tea and RTD coffee were amongst the best performers due to low category saturation and ... Read More
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