Category: Beverages
Europe Beverages
-
Juice in France
... high prices. Overall, the category is facing a combination of structural challenges, with limited scope for recovery. To start, the “sugar bashing” trend is negatively influencing the perception of juice due to its high sugar ... Read More
-
Tea in Italy
... more stable performance in 2024 prices still remained high which limited its recovery. Additionally, Italy remains a country with a strong and well-established tradition of consuming coffee and therefore tea sales still declined in retail ... Read More
-
Concentrates in France
... cost of sugar and imported fruits, with players passing on these cost increases to their end customers and being less active in price-based promotions. Ultimately, this means that concentrates are no longer perceived as an ... Read More
-
Carbonates in France
... event of the Paris Olympics 2024, which was also sponsored by Coca-Cola, leading to an influx of visitors to the locale. That said, sales are suppressed from their potential due to a confluence of factors. ... Read More
-
Coffee in Italy
... 2024. This was due to the increase in the price of robusta coffee as well as increase in the cost of freight and logistics. The price of robusta coffee rose to record highs in 2024 ... Read More
-
Energy Drinks in France
... carbonates or sports drinks. Energy drinks tends to recruit a growing range of consumers and enjoy frequency of purchases and, while the main consumer base tends to be Millennials and Gen Z, such products are ... Read More
-
Hot Drinks in Italy
... similar performances with retail volume sales falling while sales grew in current value terms due to the impact of soaring inflation and rising production costs. In 2024, prices stabilised in tea and other hot drinks ... Read More
-
Soft Drinks in France
... Regarding high unit prices, we note that products such as sugar and imported fruits are still costly, thus keeping costs high despite signs of overall inflation improving. It is also noted that soft drinks also ... Read More
-
RTD Coffee in France
... Indeed, it is noted that RTD coffee is becoming less popular due to the high costs of packaging, sugar, and the coffee itself pushing up unit prices. Added to which, RTD coffee faces direct competition ... Read More
-
Sports Drinks in France
... small category in the country, with few players and brands available. Indeed, Powerade (Coca-Cola Entreprises SA) holds the dominant share, which was further supported by Coca-Cola being a key sponsor of the Paris Olympic Games ... Read More
-
RTD Tea in France
... a confluence of factors, from the poor weather for part of the year, with warm weather key to the consumption of RTD tea, through to inflationary pressures and high unit prices. We also note a ... Read More
-
Bottled Water in France
... the cost of packaging, alongside a number of rising factors from “plastic bashing” to health concerns to competition from tap water stored in gourds. Added to which, in a cross-category trend, it is noted that ... Read More
-
Sports Drinks in Greece
... Greece. As a result, Prime Hydration was rapidly introduced across the impulse channel as well as supermarkets. The launch attracted new consumers to the sports drinks category and provided a stimulus to volume growth. Euromonitor ... Read More
-
Tea in the Netherlands
... the tea category, but volume sales came under pressure from strong price increases. In 2023, tea producers had already suffered from soaring costs, which became untenable for many, and led to significant increase in average ... Read More
-
Carbonates in Belgium
... of carbonates. Many consumers either drink carbonates less frequently or opt for smaller formats to limit their intake. Additionally, unfavourable weather conditions in the first half of the year have further hampered sales, with soft ... Read More
-
RTD Tea in Greece
... early with high temperatures during the spring months, which had a positive impact upon sales of RTD Tea. The longer duration of hotter weather has helped to tackle the category’ seasonality issue, which is normally ... Read More
-
RTD Tea in Denmark
... growth, while reduced-sugar RTD tea has maintained a positive trajectory, highlighting the ongoing consumer interest in wellness-oriented beverages. The shift towards health-conscious alternatives has, however, been accompanied by a decline in traditional, high-sugar RTD tea ... Read More
-
RTD Coffee in Austria
... growing focus on health and wellness has prompted more consumers to opt for healthier alternatives to RTD coffee, that are lower in sugar or caffeine. Additionally, the strong price increases in recent years caused by ... Read More
-
Energy Drinks in Belgium
... studying, working, sports, gaming, and going out in the evening. Euromonitor International's Energy Drinks in Belgium report offers a comprehensive guide to the size and shape of the market at a national level. It provides ... Read More
-
Coffee in Greece
... climate change and when combined with higher transportation costs this put upward pressure on price. The increase in coffee prices dampened volume sales in the on-trade with some consumers switching to the off trade. However, ... Read More
-
Concentrates in Austria
... selection and they are less popular as they are perceived to be less flavourful and inconvenient to use. By comparison, liquid concentrates have the added benefit of being used in foods like yoghurt, on fruit, ... Read More
-
RTD Coffee in Greece
... opt for fresh ground coffee rather than RTD coffee. The very high penetration of outlets serving take away coffee is also a challenge for RTD coffee, as it gives locals proximity and widespread accessibility to ... Read More
-
Concentrates in Belgium
... which has intensified consumer scrutiny regarding the nutritional value of these beverages. Despite water being a primary ingredient in concentrate-based drinks, concerns about health and nutrition have grown in Belgium, where liquid concentrates had been ... Read More
-
Tea in Greece
... categories. Tea volume is decreasing faster than the hot drinks average due to the lack of an established consumer base and tea culture in Greece, given that Greece remains largely a coffee-driven market when it ... Read More
-
Sports Drinks in Denmark
... Royal Unibrew made a notable entry into the regular sports drinks segment by launching a product under its popular Faxe Kondi brand. This expansion has contributed significantly to category growth, as consumers now have access ... Read More
Research Assistance
