Category: Beverages
Europe Beverages
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Concentrates in Romania
... designed for sports enthusiasts, which have driven demand and supported the category's performance. Liquid concentrates, in particular, have performed well, boosted by strong consumer interest in traditional and herbal syrups that are often viewed as ... Read More
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Carbonates in the Netherlands
... off-trade volume sales throughout the review period. The new consumption tax only exacerbated the downward trend in 2024. The Dutch government wants to reduce the amount of sugar consumed in the Netherlands, particularly in soft ... Read More
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Concentrates in the Netherlands
... great value for money and this price perception has always been a major selling point for liquid concentrates, notably for families with children. The extreme price increases have dented the appeal of liquid concentrates among ... Read More
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Juice in Portugal
... than in previous years, with value outperforming volume due to high price points. The foodservice channel also grew faster than retail – with Portuguese consumers eating out more often while tourism continue to rise. Within ... Read More
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RTD Coffee in Portugal
... shelves. In 2024, established coffee brands Nestlé and Delta were active within RTD coffee, with Nescafé Latte's launch and a Delta Go Chill new flavour. One of the key market trends in Portugal is convenience, ... Read More
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Juice in Spain
... reducing consumption as and when prices increase. 2023 saw notable price rises thanks to high inflation, rising costs of production, and supply chain issues. Indeed, droughts and the rising costs of primary materials such as ... Read More
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Soft Drinks in Italy
... growth was modest with several factors contributing to the relatively stagnant performance of soft drinks both in the off- and on-trade channels. The biggest categories in soft drinks in Italy – bottled water, juice and ... Read More
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Hot Drinks in Hungary
... instability. These effects were felt strongly in coffee, tea and other hot drinks. The stabilisation of price movements played a crucial role in halting the sharp decline in off-trade consumption seen in 2022 and 2023, ... Read More
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Soft Drinks in Finland
... experienced growth and increased demand. These include healthier, functional, and innovative soft drinks within sports drinks, energy drinks and RTD options. Many of these offered added vitamins, minerals, plant-based ingredients, or lower sugar content. Despite ... Read More
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Energy Drinks in Finland
... continue to boost growth, with many energy drinks offering higher caffeine content and stronger energy-boosting effects. For example, the Puhdistamo brand recently launched its Puhdistamo Natural Energy Drink Strong Lemon Limeade, which provides a powerful, ... Read More
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Other Hot Drinks in Hungary
... in the on-channel channel. Despite further on-trade volume growth as chocolate-based flavoured powder drinks recovered from the slump in demand in the wake of Coronavirus (COVID-19), total volume sales continued to fall at the end ... Read More
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RTD Coffee in Italy
... coffee (a very niche category until 2021), which was driven by the dynamic growth and development of Starbucks’ range of RTD coffee. In 2024, as prices stabilised, sales grew at a higher rate in off-trade ... Read More
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Other Hot Drinks in Portugal
... categories like chocolate-based flavoured powdered drinks, where private label brands are gaining ground by offering competitively priced options without sacrificing quality. Euromonitor International's Other Hot Drinks in Portugal report offers a comprehensive guide to the ... Read More
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Packaging Industry in Spain
... as they offer better value for money and reduce the frequency of purchases, appealing to households with higher consumption needs. This shift towards bulk packaging also aligns with growing environmental awareness, as it helps minimise ... Read More
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Carbonates in Italy
... this positive factor, carbonates still posted a small decline in off-trade volume terms in 2024. This was in part due to ongoing economic pressures with many households forced to limit their spending to basic necessities ... Read More
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Sports Drinks in Italy
... to a lack of innovation and some concerns around the healthiness of these products due to their often high sugar content. The category saw a reversal of fortunes in 2024 as sales of sports drinks ... Read More
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Juice in Italy
... sharp increase in 2023 against the backdrop of soaring inflation and spiralling production costs. This came at a time when Italy was facing a cost of living crisis and as such consumers were being forced ... Read More
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Bottled Water in Finland
... competitive rivalry between players became more intense, with brands looking to differentiate products and gain ground. Supporting health and wellness was a key means of differentiation as Finns are seeking more value-added benefits, such as ... Read More
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RTD Tea in Bulgaria
... negligible at the end of the review period. Meanwhile, consumer price-sensitivity impacted RTD tea in Bulgaria towards the end of the review period. This category is popular, and it has a stable customer base, especially ... Read More
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RTD Tea in Finland
... benefits, and premium ingredients to meet the demands of modern, health-conscious consumers. Euromonitor International's RTD Tea in Finland report offers a comprehensive guide to the size and shape of the market at a national level. ... Read More
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Energy Drinks in Bulgaria
... drinks. Therefore, off- and on-trade volume growth rates were slower in 2024, compared with the previous three years of the review period. High product prices and a significant, if slower, rate of inflation, as well ... Read More
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RTD Tea in Italy
... to off-trade volume sales of RTD tea with sales also benefiting from the relatively healthy and refreshing positioning of these products. Nonetheless, at the same time, strong competition from other categories including energy drinks, sport ... Read More
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Soft Drinks in Bulgaria
... of inflation and price rises slowed, unit prices increments remained significant amid higher costs of ingredients/raw materials and labour, as well as supply chain issues. While maintaining strong current value growth rates, this situation hampered ... Read More
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RTD Coffee in Finland
... increasingly drawn to value-added features, such as health and wellness benefits, functional ingredients, and extra caffeine boosts. New product launches in 2024 responded to these preferences, offering a range of innovations catering to taste and ... Read More
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Bottled Water in Italy
... boost to sales of bottled water. Additionally, the category also benefited from the lower price of bottled water compared to other soft drinks. Although inflation stabilised many consumers continued to struggle financially forcing them to ... Read More
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