Category: Tourism
Tourism market research reports by Euromonitor International
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Travel in India
Travel in India In 2024, travel in India is set to witness a slowdown in growth. In addition to sales and travel flows normalising after the pandemic disruption, this is due to challenges from rising living costs influencing domestic tourism. Meanwhile, growing competition and economic slowdown have ... Read More
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Tourism Flows in India
Tourism Flows in India Although set to maintain growth, inbound arrivals and spending in India are set to witness slowdowns in growth in 2024, partly due to the recovery of these measures to the 2019 level after the pandemic disruption. In addition, there has been growing competition for tourists fr ... Read More
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Booking in India
Booking in India In 2024, the travel booking landscape in India has witnessed the further penetration of online channels, with online intermediaries set to outgrow online direct suppliers such as airlines and hotels due to better convenience and several added benefits. Online intermediaries in India ... Read More
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Travel in Middle East and Africa
Travel in Middle East and Africa The travel industry in Middle East and Africa continues to recover from the havoc wrought upon it by the pandemic in 2020. In spite of the Israel-Hamas war, the industry recorded strong growth in the region in 2024, with Saudi Arabia among the countries helping to dr ... Read More
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Travel in Western Europe
Travel in Western Europe All the main parameters in the travel industry had returned to their pre-pandemic levels by the end of the 2019-2024 period, representing a full recovery from the damage wrought by the COVID-19 restrictions. Indeed, overtourism is a theme that has now begun rearing its head ... Read More
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Travel in Latin America
Travel in Latin America As elsewhere, the pandemic decimated travel sales in Latin America in 2020. However, since then, a strong recovery has been underway, with travel sales in the region expected to return to their pre-COVID-19 levels again in 2025 in real value terms. Further growth is expected, ... Read More
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Travel in Asia Pacific
Travel in Asia Pacific The pandemic proved to be a more extended phenomenon in Asia Pacific than in other regions, with some countries’ travel industry negatively impacted in both 2020 and 2021, and China, the biggest market, seeing declines in both 2020 and 2022. A strong recovery has been underway ... Read More
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Financial Cards and Payments in Mexico
Financial Cards and Payments in Mexico During 2024, the economic outlook in Mexico has been impacted by inflationary and political factors, while the low unemployment rate, higher salaries, and the active performance of the banking sector have attracted a greater number of customers, moving towards ... Read More
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The World Market for Travel
The World Market for Travel Travel sales hit USD2.7 trillion in 2024, with new records set to be broken over the forecast period as travel powers on, despite high prices and meeting climate targets. Tourism demand is fired up by macroeconomic and sociodemographic trends as consumers prioritise exper ... Read More
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Top 100 City Destinations Index
Top 100 City Destinations Index City destinations are facing a new set of challenges amidst strong tourism growth. To remain competitive on the global stage, destinations are increasingly embracing disruptive technologies, focusing on the importance of sports and cultural tourism, and adopting strin ... Read More
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Stockholm in Sweden
Stockholm in Sweden The Stockholm in Sweden report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration, wealth and other consumer topics ... Read More
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Tourism Flows in Ireland
Tourism Flows in Ireland Ireland’s residents continue to increase their overall frequency of travel in 2024. Although domestic travel remains popular, the key trend in 2024 is a shift in favour of outbound departures. Immediately following the lifting of pandemic restrictions, Irish tourists conside ... Read More
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Travel in Ireland
Travel in Ireland Travel activity to, from and within Ireland continues to recover in 2024, although patterns within travel are shifting. The strong inflation of recent years is subsiding, meaning that growth is being driven more by volume, rather than inflation. Nevertheless, Ireland remains a rela ... Read More
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Booking in Ireland
Booking in Ireland Travel activity in Ireland continues to rise in 2024. Irish consumers have become increasingly confident in taking trips to long-distance destinations, driving up overall spending on booking. This is opposed to the trend in previous years, when growth was driven both by a return t ... Read More
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Booking in Croatia
Booking in Croatia The growth in online bookings continues to be a prominent trend in Croatia in 2024, as many travellers find it most convenient to arrange accommodation through online travel platforms, especially when visiting destinations, they are already familiar with, such as Croatia. This has ... Read More
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Travel in Croatia
Travel in Croatia Croatia’s membership in both the Schengen Area and the Eurozone in 2024 continues to enhance the country's attractiveness for travel. This development has a positive impact on inbound arrivals not only from Europe but also from more distant countries such as the United States, Sout ... Read More
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Tourism Flows in Croatia
Tourism Flows in Croatia Inbound tourism to Croatia experiences robust growth in 2024, despite a notable increase in prices within the tourism sector. This rise in costs has brought Croatia into closer competition with destinations such as Italy and Spain. However, inbound arrivals benefit from seve ... Read More
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Amsterdam in the Netherlands
Amsterdam in the Netherlands The Amsterdam in the Netherlands report provides comprehensive city level information benchmarked against other cities in the country and region. The report includes historic data and forecasts on city population, consumer expenditure, digital penetration, wealth and oth ... Read More
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Booking in Bulgaria
Booking in Bulgaria Booking sales in Bulgaria are being supported by various factors in 2024. Overall, consumers have become accustomed to the convenience which online channels offer, thus, online intermediaries are ideally suited to cater to this demand. Added to which, inflationary pressures remai ... Read More
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Tourism Flows in Bulgaria
Tourism Flows in Bulgaria Tourism flows in Bulgaria are seeing positive trends in 2024, in both inbound and outbound terms. This demonstrates that, despite inflationary pressures and rising prices, Bulgarian consumers are still showing a strong appetite for travel. Euromonitor International's Touris ... Read More
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Tourism Flows in Slovakia
Tourism Flows in Slovakia In 2024, outbound travel demand in Slovakia remains robust, reaching pre-pandemic levels comparable to 2019. Slovak tourists continue to favour traditional holiday destinations such as Croatia, Italy, Greece, and Turkey. However, there is also growing interest in more exoti ... Read More
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Tourism Flows in the Czech Republic
Tourism Flows in the Czech Republic The composition of inbound tourism has changed and does not mirror the pre-pandemic one in 2024. Inbound tourism is dominated by arrivals from neighbouring countries such as Poland, Germany and Slovakia. Tourists from these and other European countries typically c ... Read More
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Booking in the Czech Republic
Booking in the Czech Republic Category leaders such as Invia.cz, Fischer, Exim Tours, Cedok and Blue Style have all recorded solid sales growth in 2024. This has been driven by high demand for summer holidays but also due to an increasing offer of exotic destinations which has been supported by dire ... Read More
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Booking in Slovakia
Booking in Slovakia In 2024, online travel agencies are expanding their ancillary services and investing in marketing across various media channels to grow their customer base. One of the largest online travel agencies in Slovakia, Kiwi.com, launched a significant partnership with AXA Partners CEE, ... Read More
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Travel in Slovakia
Travel in Slovakia Inbound tourism continues to lag behind the recovery of outbound tourism, partly due to the ongoing conflict in neighbouring Ukraine, but also a result of Slovakia’s limited promotion as an attractive destination. This may change with the establishment of the Ministry for Tourism, ... Read More
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