Category: Tourism
Tourism market research reports by Euromonitor International
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Travel in South Korea
Travel in South Korea In 2022, the gradual removal of pandemic-related restrictions in South Korea led to a significant surge in outbound travel demand. This trend continues in 2023. Outbound travellers in both 2022 and 2023 have also been spending considerable sums of money, evidence of pent-up dem ... Read More
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Travel in Taiwan
Travel in Taiwan The travel industry in Taiwan continued on its road to recovery in 2023, with the volume of inbound arrivals having recorded high triple-digit growth over the previous year. Following the lifting of all COVID-19-related entry restrictions in October 2022, the number of international ... Read More
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Travel in Italy
Travel in Italy Travel in Italy is performing very well in 2023, with increasing travel flows both inbound and domestic. Domestic trips are seeing a particularly fast recovery with consumers looking to take holidays in closer proximity to their home with the possibility of travel by car. Italians ar ... Read More
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Booking in Denmark
Booking in Denmark As travel suffered due to COVID-19 in 2020-2021, retail value in bookings also saw a clear decrease. With restrictions starting to lift in 2022, travel began to increase, with retail value in 2022 around the 2018-2019 level, with pent-up demand aiding sales. However, travel outsid ... Read More
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Booking in Italy
Booking in Italy Travel intermediaries and direct suppliers are both seeing strong growth in current value terms in 2023, with strong sales seen through online and offline and in business and leisure. As a result, booking sales are set to see a full return to pre-pandemic levels in 2023, in current ... Read More
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Tourism Flows in Kenya
Tourism Flows in Kenya In 2023, Kenya's tourism industry is poised to experience a resurgence with the reopening of China to international travel. This presents a promising opportunity for growth, as Chinese visitors have the potential to significantly contribute to the sector's recovery following t ... Read More
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Booking in Chile
Booking in Chile In the current context, there are significant changes in the profile of tourists, with two dimensions standing out in their interaction with travel agents. Consumers have shown a preference for making their purchases through intermediaries such as travel agents, primarily due to the ... Read More
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Travel in Denmark
Travel in Denmark COVID-19 led to weaker results in 2020-2021 while lifting restrictions in 2022 led to a boom in travel results. With pent-up demand continuing to result in consumers booking trips, 2023 is expected to set records. Following two years of travel restrictions, Denmark is becoming an i ... Read More
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Travel in Israel
Travel in Israel With the World Health Organisation declaring the pandemic to be over in early 2023 and with COVID-19 restrictions no longer in place the outlook for travel in Israel is much brighter. This has led to a surge in inbound arrivals and outbound departures, although figures are not expec ... Read More
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Tourism Flows in Israel
Tourism Flows in Israel Outbound departures are expected to nearly reach pre-pandemic numbers in 2023. This is largely due to the high cost of domestic travel which is encouraging locals to travel abroad. Once the skies were reopened after the pandemic restrictions were lifted many locals were keen ... Read More
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Tourism Flows in Argentina
Tourism Flows in Argentina Domestic tourism continues to see very positive development with large mobilisations of people throughout the country. This is being supported by several factors. On one hand, the access to US dollars to travel abroad is very limited and very expensive, which is why the mi ... Read More
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Booking in Belgium
Booking in Belgium In 2023, leisure travel current value sales are expected to exceed their 2019 pre-COVID-19 pandemic level. As the threat of and measures related to the pandemic eased and lifted, Belgian consumers have been eager to travel. Leisure air travel, leisure lodging, leisure packages and ... Read More
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Travel in Vietnam
Travel in Vietnam Travel in Vietnam is being supported by the revival of tourism following the era of the pandemic when such activities and industries were curtailed. In 2023, Deputy Minister Hoang Dao Cuong signed Decision No. 405/QD-BVHTTDL, which issued the Ministry of Culture, Sports, and Touris ... Read More
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Travel in Argentina
Travel in Argentina Argentina is going through a situation that it has experienced on other occasions, with a shortage of dollars linked to the government controls as it seeks to avoid devaluing the local currency. Because people cannot buy US dollars at an official price, there is a range of differ ... Read More
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Travel in the US
Travel in the US In 2021 and 2022, pandemic-related travel restrictions controlled the travel industry’s performance, and the removal of these restrictions led to robust sales growth. China’s decision in January 2023 to remove all remaining restrictions on international travel was a watershed moment ... Read More
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Booking in Thailand
Booking in Thailand Retail sales of bookings continued to grow strongly in constant value terms in 2023 as they edged even closer to pre-pandemic levels. While offline booking saw a strong recovery, online booking still accounted for more than two thirds of retail constant value sales. Online travel ... Read More
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Booking in Hong Kong, China
Booking in Hong Kong, China Booking through travel intermediaries is becoming increasingly popular amongst leisure travellers. Local consumers shifted to booking travel online during the pandemic due to greater convenience and accessibility. According to Euromonitor International’s Voice of the Cons ... Read More
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Tourism Flows in Greece
Tourism Flows in Greece In 2023, inbound tourism is enjoying a strong recovery in Greece, with the number of trips expected to recover to pre-pandemic levels by the end of the year. There is much optimism, even though bookings in the first quarter were somewhat conservative. Many people worldwide ar ... Read More
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Tourism Flows in China
Tourism Flows in China Effective from 8 Jan 2023, the Chinese government lifted inbound travel restrictions, such as testing and contact tracing passes, effectively ending the country’s “zero-Covid” policy practiced for the last three years. Subsequently, international travel has resumed to and from ... Read More
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Tourism Flows in Chile
Tourism Flows in Chile During summer 2023, inbound tourism in Chile has shown a moderate increase compared to 2022, but it is still to reach pre-pandemic levels. The top five countries of origin for tourists visiting Chile in 2023 are Argentina, Bolivia, the US, Brazil, and Peru. The recovery of tou ... Read More
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Tourism Flows in Canada
Tourism Flows in Canada In October 2022, the Canadian government removed all remaining COVID-19 related travel restrictions This led to strong growth of inbound and outbound travel, with this trend continuing into 2023. Household savings are high thanks to severely reduced spending during the pandem ... Read More
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Travel in Hong Kong, China
Travel in Hong Kong, China 2023 is the year that travel in Hong Kong is set to start to see significant recovery from the pandemic. The Hong Kong government gradually released COVID-19-related restrictions from the last quarter of 2022, and started to welcome visitors from around the world. As of Fe ... Read More
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Travel in Kenya
Travel in Kenya In 2023, Kenya's travel landscape is undergoing transformative trends that hold significant promise for its tourism industry. The relaxation of China's travel ban marks a crucial turning point, instilling renewed optimism in Kenya's tourism sector. China's decision to ease COVID-19 r ... Read More
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Tourism Flows in Vietnam
Tourism Flows in Vietnam Tourism flows are rebounding strongly in 2023, however some challenges remain to limit the growth of inbound tourism. Namely, short visa duration periods are one of the significant factors limiting flows into Vietnam. Although the country reopened for international arrivals ... Read More
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Tourism Flows in Spain
Tourism Flows in Spain TURESPAÑA, the Spanish public body attached to the Ministry of Industry, Trade and Tourism, through the Secretariat State for Tourism, is responsible for the promotion of Spain as a tourist destination in the world. The body predicted a positive year for inbound travel in Spai ... Read More
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