Category: Food
Africa Food
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Sweet Spreads in Tunisia
... costs. In response, consumers are increasingly opting for illicit products, such as Nutella which is sold in traditional grocery retailers, from Libya and Algeria. There is also growing demand for more affordable chocolate spread alternatives, ... Read More
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Sauces, Dips and Condiments in Tunisia
... more affordable prices than their international counterparts, as well as shopping during promotions. Indeed, there is growing demand for sauces, dips and condiments from the discounter Aziza. Overall, all categories are recording lower volume growth ... Read More
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Edible Oils in Tunisia
... oil brands, which have seen price increases due to the escalating cost of imported seeds from the US, Ukraine and Russia. As a result of price hikes, consumers are increasingly opting for larger pack sizes, ... Read More
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Meals and Soups in Tunisia
... year. Meals and soups brands target upper-income consumers and foreigners, and are mostly sold in modern grocery retailers such as supermarkets and hypermarkets. With limited demand, companies are not actively supporting sales by encouraging consumers ... Read More
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Cooking Ingredients and Meals in Tunisia
... cacao, corn and seeds. This increase is impacting consumer demand, with several categories experiencing volume stagnation in the year. In addition, products imported by the Tunisian government, which are sold at affordable prices, including edible ... Read More
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Meals and Soups in Morocco
... focus on the category. This trend aligns with consumer preferences, as many Moroccans perceive ready meals as less healthy and less flavourful compared to freshly prepared foods, while also being more expensive. Consequently, ready meals ... Read More
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Baked Goods in Nigeria
... and significant increases in product prices, which have eroded consumer purchasing power. The primary cause has been the rising import costs of wheat, sugar, and other key ingredients, exacerbated by the depreciation of the Naira. ... Read More
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Rice, Pasta and Noodles in Nigeria
... High inflation and weakened disposable incomes have forced consumers to prioritise affordable and versatile staple foods, with pasta and noodles becoming particularly favoured for their cost-effectiveness and ease of preparation. While packaged rice has seen ... Read More
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Processed Meat, Seafood and Alternatives To Meat in Nigeria
... eroded consumer purchasing power. These products are often perceived as luxury items in Nigeria, meaning consumers have adjusted their purchasing habits to prioritise essential goods. The sharp depreciation of the naira has led to steep ... Read More
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Meals and Soups in Kenya
... are even switching brands or stores in order to save money. This price sensitivity has resulted in rising demand for smaller pack sizes and more affordable product options in the year. Euromonitor International's Meals and ... Read More
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Processed Fruit and Vegetables in Tunisia
... is that persistent drought is negatively impacting yields of local fruit and vegetables. Shelf stable still accounts for most value sales, in particular shelf stable vegetables, which is expected to register very healthy volume growth. ... Read More
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Processed Fruit and Vegetables in Nigeria
... being essential complements to popular dishes like jollof rice served during social events, have been deprioritised as consumers focus on more basic necessities. Rising prices, largely stemming from the reliance on imports, have further dampened ... Read More
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Sauces, Dips and Condiments in Kenya
... sizes. Sauces from brands like Zesta (Trufoods Ltd) and Peptang (Premier Foods Plc), for instance, are now available in sachets, which are more affordable to consumers seeking value for money. Euromonitor International's Sauces, Dips and ... Read More
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Sweet Spreads in Kenya
... instance, products like DairyLand chocolate spread and Blueband Choco are now available in smaller pack sizes, making them more affordable for consumers amid inflation. Euromonitor International's Sweet Spreads in Kenya report offers in-depth knowledge of ... Read More
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Baked Goods in Tunisia
... with continuing high inflation and worryingly high levels of debt. While unpackaged leavened bread is subsidised, there are prices rises across all other product areas, due to the rising costs of products like wheat, flour, ... Read More
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Sauces, Dips and Condiments in Nigeria
... positive volume growth, as many of its products are essential cooking ingredients. However, rising unit prices, following sharp increases in 2023, have forced consumers to adapt their purchasing habits. Price sensitivity remains relatively limited for ... Read More
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Baked Goods in Morocco
... has compelled manufacturers to increase reliance on imported cereals to meet domestic demand. The resulting surge in raw material costs, including wheat flour and sugar, has driven up the prices of baked goods, thereby exerting ... Read More
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Staple Foods in Nigeria
... the industry, driving unit prices upwards and weakening consumer purchasing power. In response to these dynamics, industry players have adopted various strategies to mitigate the impact of these challenges. For instance, manufacturers have increasingly turned ... Read More
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Sweet Spreads in Cameroon
... segments have been driven by escalating raw material costs. For instance, raw cacao beans, critical to chocolate spreads, reached record prices of XAF4,200/kg in early 2024. Similarly, while the prices of fruits and vegetables – ... Read More
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Processed Meat, Seafood and Alternatives To Meat in Tunisia
... tinned tune, continues to account for most value sales, and is considered an affordable source of protein and is heavily promoted in modern grocery retailers . Euromonitor International's Processed Meat, Seafood and Alternatives to Meat ... Read More
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Edible Oils in Morocco
... 2023, following the suspension of import duties on raw oilseeds such as sunflower, soybean, and rapeseed in June 2022, growth in volume sales has remained subdued. Many consumers have adjusted their habits, opting to reduce ... Read More
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Breakfast Cereals in Morocco
... non-essential products such as breakfast cereals. With tighter household budgets, many have shifted to more affordable alternatives, such as bread-based meals, which are perceived to be both more economical and filling compared to breakfast cereals. ... Read More
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Sauces, Dips and Condiments in Cameroon
... for packaged herbs, spices, tomato paste, and stock cubes, all of which are staples in the average Cameroonian kitchen. Price sensitivity has intensified, with consumers opting for the most cost-effective solutions to meet their daily ... Read More
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Staple Foods in Tunisia
... continuing high inflation and also slower growth in the economy, as Tunisia grapples with persistent drought and external financing challenges, aligned with increasing debt. Euromonitor International's Staple Foods in Tunisia report offers in-depth knowledge of ... Read More
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Edible Oils in Nigeria
... Inflation, which has continued from 2023, has contributed to substantial increases in the unit prices of edible oil brands. Nonetheless, the category has managed to achieve marginal volume growth in 2024, as consumers, constrained by ... Read More
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