Category: Beverages
Europe Beverages
-
Juice in Denmark
... that consumers consider to be healthy, and are, therefore, garnering positive sales in an increasingly health conscious environment. There is also more new product development in these areas, including premium positioned product launches. Importantly, both ... Read More
-
Concentrates in Denmark
... of investment and innovation from brands and retailers. As a consequence, consumers show little interest in the category, particularly as it is also deemed to be unhealthy. Danish parents mainly buy concentrates for children, and ... Read More
-
Soft Drinks in Greece
... consumers adapting their purchasing behaviours, with many searching for deals and discounts to save costs. Despite this, consumption was negatively impacted, with the decline in disposable incomes reducing both purchases and tourism, with lower levels ... Read More
-
Soft Drinks in Denmark
... clearly had its winners and losers, with growth rates varying hugely depending on the category. Energy drinks, sports drinks, RTD tea and RTD coffee were amongst the best performers due to low category saturation and ... Read More
-
Juice in Greece
... had a better performance; the decline in disposable incomes and price increases have resulted in consumers becoming more price sensitive, trading down to affordable options. Euromonitor International's Juice in Greece report offers a comprehensive guide ... Read More
-
RTD Tea in Denmark
... growth during the year, and reduced sugar RTD tea. Both these categories benefited from the prominent health and wellness trend. Consumer interest in kombucha was supported by increasing publicity around the benefits of fermented products ... Read More
-
Sports Drinks in Denmark
... Danish market. Previously, sports drinks sales were dominated by Coca-Cola’s Powerade and very few launches took place, but this changed with the considerable hype surrounding Prime. In fact, Prime immediately gained leadership in the category, ... Read More
-
Concentrates in Greece
... challenged by being viewed as a dated choice, leading to the lack of investment from manufacturers. This, combined with the decline in disposable incomes, impacted consumer spending, resulting in a further decline in sales. Euromonitor ... Read More
-
Other Hot Drinks in Bulgaria
... for low-sugar drinks. Despite competitive pricing, malt-based and other plant-based hot drinks have not significantly expanded their customer base. Euromonitor International's Other Hot Drinks in Bulgaria report offers a comprehensive guide to the size and ... Read More
-
Coffee in Bulgaria
... of instant coffee users is aging, with challenges in attracting new consumers. Despite this, the post-pandemic return to hectic lifestyles has reignited interest in instant coffee mixes, especially for on-the-go consumption. This trend is driven ... Read More
-
RTD Tea in Greece
... less impacted by the cut in consumer spending that is challenging most soft drinks categories. The decline in retail volume is somewhat driven by the unfavourable weather in 2023. RTD tea consumption is very seasonal ... Read More
-
Carbonates in Denmark
... high sugar content of regular carbonates boosted decline in all regular areas, while all areas of reduced sugar carbonates witnessed growth. Sugar has become an increasing focus for health conscious consumers in recent years, with ... Read More
-
Energy Drinks in Denmark
... drinks still account for a larger share of sales, though, as in other areas of soft drinks, the category is seeing a notable shift towards reduced sugar variants as consumers become increasingly concerned about the ... Read More
-
Coffee in Finland
... back resulting in much weaker off-trade volume sales. Finns are among the biggest coffee drinkers on the planet and so the drop in per capita consumption is noticeable, and partly reflects the maturity of this ... Read More
-
Coffee in Greece
... would have a takeaway coffee daily, the decline in disposable incomes negatively impacted trade sales, with consumers reducing the frequency of takeaway coffee to save costs. Euromonitor International's Coffee in Greece report offers a comprehensive ... Read More
-
Other Hot Drinks in Greece
... on essentials, with other hot drinks lacking commodity status. In addition, retail prices of other hot drinks have seen rises in both 2022 and 2023, further dissuading consumers. In 2023, the decline in disposable incomes ... Read More
-
Hot Drinks in Greece
... with sales driven by promotional periods. For other hot drinks, this has translated to a strong decline in consumption, with these products being regarded as unessential by many. Retail volume growth in tea also slowed, ... Read More
-
Tea in Finland
... at home now that consumers are keen to frequent foodservice outlets. As a nation of coffee drinkers, Finns tend to prefer coffee in the mornings before the day gets going, with tea suffering from a ... Read More
-
Other Hot Drinks in Italy
... other hand, sales of non-chocolate-based flavoured powder drinks and other plant-based hot drinks are negligible in Italy, thus not covered in Euromonitor International data. Euromonitor International's Other Hot Drinks in Italy report offers a comprehensive ... Read More
-
Tea in Italy
... hand, is seeing a healthier performance. Compared to coffee, tea has been less impacted by inflation and the rising costs of raw materials. However, following a more positive off-trade performance during the pandemic, when Italians ... Read More
-
Hot Drinks in Finland
... unit price increases caused by high inflation and increased production costs. Consumer price sensitivity has also remained high as a result, resulting in some trading down to more affordable hot drinks. A brighter performance is ... Read More
-
Other Hot Drinks in Finland
... sales volumes recover from the pandemic. Meanwhile, retail sales are under pressure, not just from the normalisation of shopping behaviour post-pandemic, but also due to rising prices and the maturity of the category. Other hot ... Read More
-
Hot Drinks in Italy
... prices. In addition to inflationary pressures, coffee has also been impacted by structural issues affecting supply chains, including problems with transportation from producing countries. Whilst tea has been less impacted by inflation and the rising ... Read More
-
Coffee in Italy
... volume has improved from the sharper dips seen in 2022 and 2021, although this is expected to now remain at a static level. Euromonitor International's Coffee in Italy report offers a comprehensive guide to the ... Read More
-
Tea in Greece
... cost of living crisis resulted in a slowdown in development. The decline in disposable income impacted demand for tea, which benefits from the healthy living trend but does not have a commodity status. As consumers ... Read More
Research Assistance
