Category: Beverages
Asia Beverages
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RTD Tea in Thailand
... the ongoing implementation of the sugar tax, which will see phase four introduced in 2025. RTD teas with a sugar content between 8% and 14% will incur an additional tax of THB2. This new phase ... Read More
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Soft Drinks in Thailand
... 2025, which will involve the imposition of an additional THB2 tax on beverages with a sugar content between 8% and 14%. Some players have been driven to re-evaluate their pricing strategies and raise prices to ... Read More
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Carbonates in Thailand
... with a sugar content of 8-14%, is set to exert substantial pressure on the carbonates category. This tax will likely necessitate continuous product reformulation, compelling companies to innovate by developing reduced sugar or no sugar ... Read More
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Concentrates in Thailand
... sugar tax, which will enter its fourth phase in 2025 and impose an additional tax of THB2 on beverages with a sugar content of 8-14%, has significantly impacted the concentrates category by driving up prices ... Read More
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Energy Drinks in Thailand
... as energy drinks are most commonly consumed by blue-collar workers who see these products as an economical way to boost their energy to help them complete everyday tasks. The energy drinks category also suffers from ... Read More
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Sports Drinks in Thailand
... beverages containing 8-14% sugar, has significantly impacted the sports drinks category by increasing prices for high-sugar products. As the tax specifically targets sugary drinks, sports drinks producers have been forced to raise their prices to ... Read More
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RTD Tea in Hong Kong, China
... the average diet. The majority of RTD tea options are unsweetened, offering additional flavour in comparison to plain bottled water while containing no sugar, making them a preferred and refreshing choice for consumers. With the ... Read More
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RTD Coffee in Hong Kong, China
... Many local office workers are increasingly finding on-trade coffee prices unreasonable, making RTD coffee a more economical alternative, often at nearly half the cost. As the prices of everyday items rise, consumers are increasingly swayed ... Read More
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Soft Drinks in Hong Kong, China
... to return to pre-pandemic levels, primarily due to increased prices impacting both tourists and local consumers. Meanwhile, the off-trade channel is witnessing heightened competition, driven by novel product developments aimed at generating consumer interest amid ... Read More
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Hot Drinks in Japan
... manufacturers had already increased prices in 2021, 2022, and 2023. However, the ongoing surge in raw materials costs and the weakening of the Japanese yen forced many of them to raise their shipment prices again ... Read More
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Coffee in Japan
... experience a decline in Japan in 2024, retail current value sales are set to demonstrate a positive trend, largely due to price increases, which have been continuous since 2021. The surge in global demand and ... Read More
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Other Hot Drinks in Japan
... value growth is chocolate-based flavoured powder drinks, which dominates – set to account for nearly 80% of retail value sales in 2024. This category is expected to see positive trends in both retail volume and ... Read More
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Concentrates in Hong Kong, China
... vitamin C is often included in these products. Juice-flavoured concentrates are regaining shelf space, often serving as a family-friendly choice that allows for fruit-flavoured beverages at a more accessible price point. Robinsons is expanding its ... Read More
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Sports Drinks in Hong Kong, China
... growth of sports drinks in Hong Kong. As active lifestyles and exercise routines resume, consumers are turning to sports drinks to meet their hydration needs. Convenience stores and supermarkets provide easy access to these beverages ... Read More
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Bottled Water in Hong Kong, China
... slower and significantly below pre-pandemic levels, primarily due to shifting consumer behaviour driven by rising costs and the increasing availability of reduced sugar and low-calorie carbonates. These alternatives provide consumers with a wider range of ... Read More
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Energy Drinks in Hong Kong, China
... avoid coffee, sweet and refreshing energy drinks offer an appealing alternative for their caffeine needs. However, consumers are also increasingly prioritising wellness and performance in their beverage choices, leading to growing demand for energy drinks ... Read More
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Juice in Hong Kong, China
... and fruit smoothies is contributing to positive, albeit undynamic growth, particularly within 100% juice. On the other hand, juice drinks (up to 24%) offers consumers an alternative for hydration purposes, with natural sweetness and enjoyable ... Read More
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Packaging Industry in Vietnam
... a move towards 250g packs, which offer a balance between portion control, storage efficiency and waste reduction – features that appeal to urban consumers who prioritise convenience and hygiene. For baby and child-specific personal care ... Read More
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Asian Speciality Drinks in Hong Kong, China
... has successfully differentiated its products by updating the packaging of its range of beverages to clearly indicate that they contain no added sugars or artificial ingredients. The range of newly packaged drinks features existing beverages ... Read More
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Tea in Japan
... to show steady growth by both measures. One of the driving factors behind this demand is the increased popularity of mugicha, or barley tea, as a countermeasure against heatstroke during the scorching summer and lingering ... Read More
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Carbonates in Hong Kong, China
... new product development. Despite the dominance of cola carbonates, some consumers still prefer non-cola options with alternative flavours and healthier choices. As consumers become increasingly health-conscious and seek value amid rising living costs, carbonates with ... Read More
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Energy Drinks in the Philippines
... are particularly popular among blue-collar workers, especially those in the construction, manufacturing, and transportation sectors, who turn to these beverages for an energy boost during long shifts. The resurgence of these industries post-COVID-19, starting in ... Read More
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Fine Wines/Champagne and Spirits in Indonesia
... in retail volume terms. With the World Health Organisation declaring the pandemic to be over in early 2023 there was a significant increase in international travel, with this being reflected in a significant increase in ... Read More
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RTD Coffee in the Philippines
... in convenience stores and supermarkets ( and to a lesser degree, small local grocers and hypermarkets), RTD coffee products are compatible with the increasingly hectic lifestyles of students and young professionals, who view these offerings ... Read More
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Tea in Turkey
... strong growth. Despite this, sales continued to rise in tandem with population growth and the concerted marketing efforts of companies through advertising and promotions. Additionally, the introduction of differentiated tea products, such as Lipton Chai ... Read More
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