Category: Technology & Media
Technology & Media market research reports by IDC
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Modernization Takes Center Stage at BT Focus 2024
Modernization Takes Center Stage at BT Focus 2024 This IDC Market Note presents key takeaways from BT Focus 2024, which was held in a hybrid manner on October 1 and 2, 2024. It summarizes key messages from the event and provides IDC's perspective on BT Business' strategy, focusing on modernization, ... Read More
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IDC’s Global CIO Advisory Board: Key Elements of Strategic Vendor Management in the Age of AI
IDC’s Global CIO Advisory Board: Key Elements of Strategic Vendor Management in the Age of AI This IDC Perspective summarizes IDC’s Global CIO Advisory Board discussion on strategic vendor management. ... Read More
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Cybersecurity Metrics — A Data-Driven Framework for the Board of Directors, the C-Suite, and the CISO
Cybersecurity Metrics — A Data-Driven Framework for the Board of Directors, the C-Suite, and the CISO This IDC Perspective details a framework for cybersecurity metrics that enables effective data-driven leadership. Cybersecurity has grown up. Once the dominion of the hoodie-wearing basement dwelle ... Read More
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AMD Unveils Top-to-Bottom Refresh of Its Datacenter and GenAI Hardware and Software Portfolios
AMD Unveils Top-to-Bottom Refresh of Its Datacenter and GenAI Hardware and Software Portfolios This IDC Market Perspective focuses on the key announcements made at the AMD Advancing AI 2024 event, held October 10, 2024, in San Francisco, where AMD showcased its latest advances in compute and network ... Read More
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European Predictive, Advanced and Visual Analytics Software Forecast, 2024–2028
European Predictive, Advanced and Visual Analytics Software Forecast, 2024–2028 This IDC Market Forecast presents the value of the European predictive, advanced, and visual analytics software market in 2023 and projects revenues over the 2024–2028 period. This document, produced in September 2024, i ... Read More
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Implications of Equinix's Datacenter Launch for the South African Datacenter Market
Implications of Equinix's Datacenter Launch for the South African Datacenter Market This IDC Market Note provides IDC's key opinions on and impressions of Equinix's October 2024 launch of the JN1 datacenter in Johannesburg, South Africa."The recent launch of the JN1 datacenter by Equinix will furthe ... Read More
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AI-First Development Explained: Core Concepts That Underpin a New Paradigm for Modern Software Development
AI-First Development Explained: Core Concepts That Underpin a New Paradigm for Modern Software Development This IDC Market Perspective discusses the significance of AI-first development. This paradigm embeds intelligence into applications through machine learning frameworks, natural language proce ... Read More
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Basware Launches AI Along with Product Enhancements at the 2024 VIP Customer Event
Basware Launches AI Along with Product Enhancements at the 2024 VIP Customer Event Basware's 2024 VIP customer event in Lisbon showcased significant advancements, including AI-driven features and compliance tools. Key highlights were the introduction of an "intelligent firewall" for invoice ingestio ... Read More
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Amplify24: The Current State and Future of AI-Driven Composable Content System Technology for Commerce
Amplify24: The Current State and Future of AI-Driven Composable Content System Technology for Commerce This IDC Market Note discusses key highlights from Amplience's Amplify24 customer event, held at London's Ministry of Sound on October 9, 2024. Amplify24 showcased Amplience's latest strategies and ... Read More
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NetApp INSIGHT 2024: Navigating in the Era of Data and Intelligence
NetApp INSIGHT 2024: Navigating in the Era of Data and Intelligence This IDC Market Perspective discusses the NetApp INSIGHT 2024 conference in Las Vegas and emphasizes the era of data and intelligence, focusing on building intelligent data infrastructures to support critical workloads and AI integ ... Read More
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Xerox's European Alignment with Global Strategic Business Priorities
Xerox's European Alignment with Global Strategic Business Priorities This IDC Market Note reviews the measures Xerox has taken to be better positioned to act on its strategic business priorities in Europe. It includes Xerox's financial results for FY24 Q3, its overall performance for FY24 to date, a ... Read More
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Cracking the Code: How to Build Profitable and Flexible 5G Network Slice Pricing Models
Cracking the Code: How to Build Profitable and Flexible 5G Network Slice Pricing Models Finding an effective pricing model for 5G network slicing is challenging due to its novelty and complexity. Operators must account for customization in each slice, such as latency, reliability, and resource alloc ... Read More
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The Key Role of Advanced SD-WAN Connectivity in SASE Architectures
The Key Role of Advanced SD-WAN Connectivity in SASE Architectures This IDC Perspective explores the critical role that SD-WAN plays in SASE architectures and provides an overview of the key SD-WAN components that enable a successful SASE strategy."As organizations increasingly deploy SASE architec ... Read More
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The Supply Chain Redefined: Principal Areas for More Efficient Management
The Supply Chain Redefined: Principal Areas for More Efficient Management This IDC Perspective emphasizes the need for supply chain resiliency, highlighting the importance of transparency, cargo safety, and cybersecurity amidst global disruptions. It discusses the impact of geopolitical instabilitie ... Read More
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Microsoft Industry Analyst Event Showcases Customers' Innovative AI Use Cases
Microsoft Industry Analyst Event Showcases Customers' Innovative AI Use Cases This IDC Perspective highlights Microsoft's Industry Analyst Event that the company hosted on October 2, 2024, which showcased innovative AI use cases across healthcare, manufacturing, and retail. Key highlights included A ... Read More
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Fastlane by PayPal: Empowering Developers and Transforming Payment Integration
Fastlane by PayPal: Empowering Developers and Transforming Payment Integration This IDC Market Note discusses Fastlane by PayPal — launched on August 6 — that accelerates the guest checkout experience by reusing payment data to expedite transactions, leading to faster checkouts and increased convers ... Read More
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With Agentforce, Salesforce Bets Big on GenAI
With Agentforce, Salesforce Bets Big on GenAI This IDC Market Note discusses the announcement and release of Agentforce during Salesforce's 2024 Dreamforce conference in September 2024. Agentforce is a rebrand of the Salesforce AI platform that brings a new set of features and capabilities across Sa ... Read More
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Adobe MAX 2024: “Commercially Safe” GenAI Announcements and What They Mean
Adobe MAX 2024: “Commercially Safe” GenAI Announcements and What They Mean This IDC Market Note reviews Adobe’s latest advances and strategic direction in generative AI (GenAI), highlighted at Adobe MAX 2024. Key event announcements related to enhanced AI capabilities, AI commercial safety, and prod ... Read More
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Google's AI Gambit: Navigating Future Opportunities and Challenges
Google's AI Gambit: Navigating Future Opportunities and Challenges Google's comprehensive AI stack aims to drive business transformation across industries by aligning AI solutions with practical business objectives. Despite significant advancements in AI infrastructure, platforms, and applications, ... Read More
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Asia/Pacific Partner Landscape: Navigating the Channel Ecosystem
Asia/Pacific Partner Landscape: Navigating the Channel Ecosystem This IDC Market Perspective analyzes the findings from IDC's 2023 Asia/Pacific Partner Survey, supplemented by qualitative insights gathered through partner interviews across the region. This study includes key industry trends impactin ... Read More
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Value-Driven DevOps and App Engineering in the AI Everywhere Era: Key Insights from IDC's 2024 UKI DevOps Summit
Value-Driven DevOps and App Engineering in the AI Everywhere Era: Key Insights from IDC's 2024 UKI DevOps Summit This IDC Market Perspective introduces the main discussion themes at IDC's 2024 UKI DevOps Summit that took place in London on October 1, 2024. The event, titled "Value-Driven DevOps and ... Read More
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Macroeconomic Challenges and the SMB: What Tech Suppliers Need to Know, 2024
Macroeconomic Challenges and the SMB: What Tech Suppliers Need to Know, 2024 This IDC Market Perspective highlights SMBs' vulnerability to economic shifts and suggests strategies technology suppliers can offer to help SMBs build resilience, such as flexible technology solutions, leveraging automatio ... Read More
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Adobe MAX 2024: Creators Demonstrate GenAI Can Be Collaborative
Adobe MAX 2024: Creators Demonstrate GenAI Can Be Collaborative This IDC Market Note analyzes the Adobe MAX 2024 event through an AI-centric lens across three key themes: strategy, technology advancements, and customer adoption. ... Read More
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Google Cloud Summit 2024: Innovating Industries Through a Vertical Go to Market
Google Cloud Summit 2024: Innovating Industries Through a Vertical Go to Market This IDC Market Note analyzes key announcements and topics discussed during Google Cloud Summit 2024 that took place in London on October 9, 2024. It focuses on Google Cloud's efforts around cloud infrastructure, AI, Gen ... Read More
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Highspot Shows How to Drive Predictable Revenue Growth at Spark '24
Highspot Shows How to Drive Predictable Revenue Growth at Spark '24 This IDC Market Note looks at Highspot's fifth annual Spark event that highlighted strategies for driving predictable revenue growth through enhanced enablement and AI integration. Key discussions focused on overcoming organizationa ... Read More
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