Category: Marketing & Market Research
Marketing & Market Research market research reports by GlobalData
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Natura, Brazil (Health and Beauty) Shoppers Profile, Market Share and Competitive Positioning
Natura, Brazil (Health and Beauty) Shoppers Profile, Market Share and Competitive Positioning Summary Natura’s shopper demographic is mostly female (58.4%), but it also attracts male customers due to its extensive line of male grooming products. Profile of retailer’s shopper base, key performance in ... Read More
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Old Navy, United States of America (USA) (Clothing and Footwear) Shoppers Profile, Market Share and Competitive Positioning
Old Navy, United States of America (USA) (Clothing and Footwear) Shoppers Profile, Market Share and Competitive Positioning Summary Female shoppers account for a significant share of Old Navy’s shopper base at 62.6%, boosted by its ranges of maternity and plus size clothing, and its brand image of b ... Read More
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Big Bazaar, India (Food and Grocery) Shoppers Profile, Market Share and Competitive Positioning
Big Bazaar, India (Food and Grocery) Shoppers Profile, Market Share and Competitive Positioning Summary Big Bazaar is the most favored food & grocery retailer in India with close to 59% of all Indian consumers choosing to shop from the retailer for their food & grocery needs. Profile of retailer’s s ... Read More
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Russia Ukraine War Impact on Sports Market - Analyzing Impact on Sponsorships, Events and Media Landscape
Russia Ukraine War Impact on Sports Market - Analyzing Impact on Sponsorships, Events and Media Landscape Summary An overview of the impact that the Russia Ukraine conflict has had on the sports industry. In February 2022, following Russian military action in Ukraine, the sporting world was quick to ... Read More
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Next-Generation Shopping - Consumer Trend Analysis
Next-Generation Shopping - Consumer Trend Analysis Summary This report is part of the GlobalData Trend Tracker report series, which analyzes trends GlobalData's top consumer trends for 2022 related to consumer sentiment, lifestyles, attitudes, and behaviors. The report showcases how the trend has ev ... Read More
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Connoisseurship - Consumer Behavior Case Study
Connoisseurship - Consumer Behavior Case Study Summary This report is part of GlobalData's Trend Tracker series, which explores connoisseurship, one of our top trends for 2022. Throughout the past two years, drastic lifestyle changes have led brands to reposition towards the household, with connoiss ... Read More
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Next, United Kingdom (UK) (Clothing and Footwear) Shoppers Profile, Market Share and Competitive Positioning
Next, United Kingdom (UK) (Clothing and Footwear) Shoppers Profile, Market Share and Competitive Positioning Summary Next has been an outperformer in retail throughout the pandemic due to its market-leading online proposition and ability to pivot its focus to different, more resilient, products in i ... Read More
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Self-Branding - Consumer Trend Analysis
Self-Branding - Consumer Trend Analysis Summary This report is part of the GlobalData Trend Tracker report series, which analyzes trends GlobalData's top consumer trends for 2022 related to consumer sentiment, lifestyles, attitudes, and behaviors. The report showcases how the trend has evolved durin ... Read More
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Skincare Market Overview - Consumer Behavior, Innovations, News and Deals Analysis, 2022
Skincare Market Overview - Consumer Behavior, Innovations, News and Deals Analysis, 2022 Summary The sector saw a significant decline in global volume and value in 2020 when the COVID-19 pandemic first hit; however, skincare is expected to recover to pre-pandemic volumes by 2023, with the market val ... Read More
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Impact of Political Uncertainty on Consumer Anxiety - Trend Pulse, Consumer Insight and Brand Implications
Impact of Political Uncertainty on Consumer Anxiety - Trend Pulse, Consumer Insight and Brand Implications Summary Impact of Political Uncertainty on Consumer Anxiety - Trend Pulse, Consumer Insight and Brand Implications explores how elevated levels of social, political, or economic uncertainty inf ... Read More
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Experience Economy - Consumer Trend Analysis
Experience Economy - Consumer Trend Analysis Summary This report is part of the GlobalData Trend Tracker report series, which analyzes trends GlobalData's top consumer trends for 2022 related to consumer sentiment, lifestyles, attitudes, and behaviors. The report showcases how the trend has evolved ... Read More
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NFTs and the Consumer Brand Opportunity - Trend Pulse, Consumer Insight and Brand Implications
NFTs and the Consumer Brand Opportunity - Trend Pulse, Consumer Insight and Brand Implications Summary NFTs and the Consumer Brand Opportunity - Trend Pulse, Consumer Insight and Brand Implications explores the hype around NFTs and implications for consumer goods brands. Despite being loosely unders ... Read More
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Advertising Tech (Adtech) - Thematic Research
Advertising Tech (Adtech) - Thematic Research Summary Advertising Technology (adtech) is a blanket term covering all software and services used to deliver and target digital advertisements. It is the backbone of the internet advertising industry. Worth $438 billion in 2021, internet advertising will ... Read More
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Ecommerce in Consumer Goods, 2022 - Thematic Research
Ecommerce in Consumer Goods, 2022 - Thematic Research Summary In this report, we identify the top five themes that will impact the consumer goods sector in 2022. For each theme, we offer a definition of the theme, highlight trends and opportunities, and then give key considerations for brands and ma ... Read More
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Niche Tourism, 2022 Update - Thematic Research
Niche Tourism, 2022 Update - Thematic Research Summary Niche Tourism is now recognized across the entire industry with many companies looking to differentiate their brand from others. Niche tourism has many synergies with the experience economy because niche tourists are constantly searching for eng ... Read More
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