Category: Toys and Games
Toys and Games market research reports by Euromonitor International
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Competitor Strategies in Toys and Games
Competitor Strategies in Toys and Games Sales of toys and games, buoyed by recent recovery, are poised for continued growth over the next five years. The rising influence of pop culture, the growing kidult market, and the increasingfuture digitalisation of play are shaping the of the industry. Eurom ... Read More
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Toys and Games in Italy: ISIC 3694
Toys and Games in Italy: ISIC 3694 PPI Euromonitor International's Industrial reports provide a 360 degree view of an industry. The Industrial market report offers a comprehensive guide to the size and shape of the Toys and Games: ISIC 3694 market at a national level. It provides the latest retail s ... Read More
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Toys and Games in Germany: ISIC 3694
Toys and Games in Germany: ISIC 3694 PPI Euromonitor International's Industrial reports provide a 360 degree view of an industry. The Industrial market report offers a comprehensive guide to the size and shape of the Toys and Games: ISIC 3694 market at a national level. It provides the latest retail ... Read More
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Play Reimagined: New Revenue Streams for Toy Companies
Play Reimagined: New Revenue Streams for Toy Companies Toy manufacturers must embrace digital transformation and innovation business models to capture new revenue streams as growth of traditional toys slows down after the highs during the pandemic. Leading companies can continue to grow in their res ... Read More
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Toys and Games in the US: ISIC 3694
Toys and Games in the US: ISIC 3694 PPI Euromonitor International's Industrial reports provide a 360 degree view of an industry. The Industrial market report offers a comprehensive guide to the size and shape of the Toys and Games: ISIC 3694 market at a national level. It provides the latest retail ... Read More
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Toys and Games in Japan: ISIC 3694
Toys and Games in Japan: ISIC 3694 PPI Euromonitor International's Industrial reports provide a 360 degree view of an industry. The Industrial market report offers a comprehensive guide to the size and shape of the Toys and Games: ISIC 3694 market at a national level. It provides the latest retail s ... Read More
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Toys and Games in France: ISIC 3694
Toys and Games in France: ISIC 3694 PPI Euromonitor International's Industrial reports provide a 360 degree view of an industry. The Industrial market report offers a comprehensive guide to the size and shape of the Toys and Games: ISIC 3694 market at a national level. It provides the latest retail ... Read More
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Toys and Games in the United Kingdom: ISIC 3694
Toys and Games in the United Kingdom: ISIC 3694 Euromonitor International's Industrial reports provide a 360 degree view of an industry. The Industrial market report offers a comprehensive guide to the size and shape of the Toys and Games: ISIC 3694 market at a national level. It provides the latest ... Read More
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Where Consumers Shop for Toys and Games
Where Consumers Shop for Toys and Games Despite the strong growth of e-commerce, offline retail remains important for toys and games companies. Consumers are increasingly looking for immersive experience for families in-store , where they can spend leisure time at the weekend. Having consumers spend ... Read More
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Hasbro Inc in Toys and Games (World)
Hasbro Inc in Toys and Games (World) Hasbro remains a leading player in traditional toys and games globally, enjoying market leadership in a number of categories, including games and puzzles. Its 2023 performance was negatively impacted by the loss of the Disney Princess licence as well as the sale ... Read More
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Asia Pacific Toys and Games
Toys and Games in Asia Pacific Although sales were stagnating in Japan and declining in South Korea in 2023, a strong rebound in China helped drive positive growth in the overall regional toys and games market in this year. This followed the resurgence of COVID-19 cases in China a year earlier, whic ... Read More
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Western Europe Toys and Games
Toys and Games in Western Europe After the pandemic-induced demand spike, sales of toys and games recorded a marked decline in Western Europe in 2022, with stagnation being seen in 2023. Most countries have been impacted by high inflation, putting pressure on local consumers’ purchasing power. In ad ... Read More
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India Toys and Games
Toys and Games in India Toys and games in India witnessed strong positive current value growth in 2023. After three years of decline, traditional toys and games experienced a strong rebound as the supply situation improved, and major players such as Mattel and Hasbro resumed imports of toys into the ... Read More
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India Traditional Toys and Games
Traditional Toys and Games in India Traditional toys and games in India returned to growth in 2023. In the previous year, the category was plagued by import restrictions and strict BIS certification standards, which made it difficult for many leading toy manufacturers to import products into the cou ... Read More
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South Africa Toys and Games
Toys and Games in South Africa In 2023, South Africa continued to experience high inflation, coupled with interest rate hikes, and constant power outages, which resulted in tough economic conditions and the erosion of consumers’ disposable incomes. This resulted in the costs of basic goods and servi ... Read More
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South Africa Traditional Toys and Games
Traditional Toys and Games in South Africa Traditional toys and games in South Africa saw continued strong growth in retail current value terms in 2023. Although South Africa was plagued with economic pressures such as high inflation and the continued burden of nationwide power outages, parents cont ... Read More
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Switzerland Traditional Toys and Games
Traditional Toys and Games in Switzerland Overall, and across almost all categories, traditional toys and games in Switzerland recorded a decline in retail current value sales in 2023. Reduced spending, especially during peak seasons like Christmas, on non-essential products, such as toys and games, ... Read More
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Switzerland Toys and Games
Toys and Games in Switzerland Overall, toys and games in Switzerland continued to see positive, if slower, retail current value growth in 2023. Traditional toys and games witnessed a strong decline in retail current value sales, although this was offset by further fast growth for video games. After ... Read More
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Germany Traditional Toys and Games
Traditional Toys and Games in Germany In 2023, value sales of traditional toys and games in Germany continued to decline, as the post-pandemic effect lingered. German consumers’ general reluctance to purchase non-essentials, not considered urgent or necessary for the purpose of saving money, was dri ... Read More
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Germany Toys and Games
Toys and Games in Germany Value sales of overall toys and games in Germany recorded marginally faster growth in 2023 compared to the previous year, driven by video games hardware. This was in contrast to traditional toys and games, which, for the second consecutive year, experienced declining sales ... Read More
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Sweden Traditional Toys and Games
Traditional Toys and Games in Sweden Traditional toys and games continued to see steady growth in current value terms in 2023 with consumers remaining willing to invest in gifts and treats for their children despite the challenging economic situation. When it came to the purchasing decision many par ... Read More
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Sweden Toys and Games
Toys and Games in Sweden STEM (science, technology, engineering and maths) toys remained highly popular within traditional toys and games in Sweden in 2023. This surge in popularity has been driven by parents seeking educational alternatives to screen time. Integration of artificial intelligence (AI ... Read More
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Taiwan Traditional Toys and Games
Traditional Toys and Games in Taiwan Traditional toys and games in Taiwan registered modest retail current value growth in 2023, the market’s first full year without COVID-19 restrictions as the national border reopened near the end of 2022. Many consumers resumed travel and out-of-home socialisatio ... Read More
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Taiwan Toys and Games
Toys and Games in Taiwan Toys and games in Taiwan witnessed a slower increase in retail current value sales in 2023, compared to 2022. This was the first full year without COVID-19 restrictions, as Taiwan reopened its national border near the end of 2022. Many consumers socialised outside the home i ... Read More
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Hong Kong, ChinaTraditional Toys and Games
Traditional Toys and Games in Hong Kong, China The popularity of scientific/educational toys in Hong Kong continued to grow in 2023. These types of toys are designed to be both educational and entertaining, and encompass a broad range of academic topics. They have proven popular with families lookin ... Read More
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