Category: Therapeutic Area
Therapeutic Area market research reports by Euromonitor International
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Paediatric Consumer Health in Israel
Paediatric Consumer Health in Israel Paediatric consumer health is set to see current value growth in 2024. In line with the general consumer desire to adopt a healthier lifestyle, parents are becoming particularly interested in finding the best paediatric vitamins for their children. This desire ha ... Read More
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Paediatric Consumer Health in Morocco
Paediatric Consumer Health in Morocco Morocco is experiencing relatively high (though still-declining) birth rates compared to other countries, which, combined with increasing health awareness among parents, is driving demand for paediatric consumer health products in 2024. Parents are motivated to ... Read More
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Cough, Cold and Allergy (Hay Fever) Remedies in Israel
Cough, Cold and Allergy (Hay Fever) Remedies in Israel Cough, cold and allergy (hay fever) remedies is expected to see strong current value growth in Israel in 2024. The paediatric cough, cold and allergy (hay fever) remedies category is set to register good volume growth over 2024 as parents contin ... Read More
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Cough, Cold and Allergy (Hay Fever) Remedies in Norway
Cough, Cold and Allergy (Hay Fever) Remedies in Norway Cough, cold and allergy (hay fever) remedies is set to see current value growth in Norway in 2024. Cough, cold and allergy (hay fever) remedies is the largest OTC consumer health category in Norway, and, as such, struggled with rising maturity b ... Read More
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Digestive Remedies in Morocco
Digestive Remedies in Morocco Moroccan consumers are exhibiting varying preferences influenced by affordability, brand reputation and perceived effectiveness of digestive remedies in 2024. In rural regions, individuals often turn to natural remedies before seeking advice from health professionals. C ... Read More
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Paediatric Consumer Health in Lithuania
Paediatric Consumer Health in Lithuania Paediatric consumer health is seeing moderate growth in Lithuania in 2024, having surged from 2022 when children fully returned to schools post-pandemic. Parents continue giving their children their best, even with reduced purchasing power, particularly when i ... Read More
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Eye Care in Israel
Eye Care in Israel Eye care is expected to register current value growth in Israel in 2024. The increasing use of digital devices such as computers, tablets and mobile phones is driving demand for standard eye care as people suffer increasingly from eye irritation or dry eye due to prolonged screen ... Read More
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Consumer Health in Paraguay
Consumer Health in Paraguay Consumer health value sales saw above inflation growth in 2024 thanks to a significant increase in consumer focus on preventive health, benefiting vitamins and dietary supplements, despite smuggling from Argentina. Sharp increases in dengue fever supported acetaminophen, ... Read More
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Consumer Health in Panama
Consumer Health in Panama Consumer health sales recorded stronger growth in 2024 than that seen in 2023 when consumers prioritised spending on essential goods over preventive health. As a result, vitamins and dietary supplements and weight management and wellbeing returned to positive growth. Sports ... Read More
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Consumer Health in Norway
Consumer Health in Norway The consumer health market in Norway is seeing a return to pre-pandemic patterns. 2024 has continued the performance registered in 2023, namely moderate, sustainable growth, in line with the performance seen during the pre-pandemic years. This is in contrast with the consid ... Read More
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Paediatric Consumer Health in Uruguay
Paediatric Consumer Health in Uruguay Paediatric consumer health is set to rebound in current value growth in Uruguay in 2024, hitting value growth of 9%. This is due to the change in the Argentina exchange rate, which had an immediate impact on prices from February 2024. As a consequence, small-sca ... Read More
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Digestive Remedies in Slovakia
Digestive Remedies in Slovakia The market for digestive remedies in Slovakia is projected to experience continued growth in current value terms in 2024, fuelled by the return of pre-pandemic travel norms. Slovak consumers have retained the habit of purchasing diarrheal remedies at home before going ... Read More
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Digestive Remedies in Uruguay
Digestive Remedies in Uruguay Digestive problems are increasingly common amongst Uruguayan consumers, with rates boosted by several factors, including sociocultural aspects. However, since COVID-19, digestive problems have intensified, with unhealthy eating habits and the rise of sedentary lives imp ... Read More
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NRT Smoking Cessation Aids in Norway
NRT Smoking Cessation Aids in Norway NRT smoking cessation aids is set to see current value growth in Norway in 2024. As in many OTC consumer health categories, NRT smoking cessation aids surged in 2020 during the pandemic when the desire to live a healthier lifestyle increased and people had more t ... Read More
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Digestive Remedies in Latvia
Digestive Remedies in Latvia Digestive remedies in Latvia is facing a slowdown in current value growth as the category reaches saturation. With many consumers already familiar with and regularly using brands like Mezym Forte and Espumisan, it is becoming more challenging for companies to drive signi ... Read More
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Cough, Cold and Allergy (Hay Fever) Remedies in Lithuania
Cough, Cold and Allergy (Hay Fever) Remedies in Lithuania In 2024, cough, cold and allergy (hay fever) remedies remains stable, with no real changes in growth patterns. The overall category witnessed huge fluctuations during the COVID-19 era, and now things have settled back down again. The typical ... Read More
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NRT Smoking Cessation Aids in Morocco
NRT Smoking Cessation Aids in Morocco In 2024, NRT smoking cessation aids in Morocco is benefitting from substantial price increases for cigarettes and other tobacco products. These price hikes result from changes to tobacco taxation rates as part of a broader governmental strategy aimed at reducing ... Read More
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Cough, Cold and Allergy (Hay Fever) Remedies in Slovakia
Cough, Cold and Allergy (Hay Fever) Remedies in Slovakia The market for cough, cold, and allergy remedies in Slovakia is projected to maintain healthy growth in current value terms in 2024. While shortages of certain medicines and inflationary pressures of p[previous years will continue to have a li ... Read More
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Digestive Remedies in Israel
Digestive Remedies in Israel Digestive remedies is set to see current value growth in Israel in 2024. The diarrhoeal remedies category is seeing growth due to the fact that many Israelis have irritable bowel disease and need to take diarrhoeal remedies to help to calm some of the symptoms. In additi ... Read More
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Cough, Cold and Allergy (Hay Fever) Remedies in Morocco
Cough, Cold and Allergy (Hay Fever) Remedies in Morocco Cough, cold and allergy (hay fever) remedies in Morocco is seeing generic variants gain ground in 2024. This is thanks to local consumers’ cost-consciousness, with affordability being a critical factor in purchasing decisions. Euromonitor Inter ... Read More
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Consumer Health in Uruguay
Consumer Health in Uruguay Consumer health is set to record positive, double-digit retail value growth in 2024, recovering from the decline in sales noted in 2023. In the previous year, sales struggled due to illicit trade, with goods including medicines, dermatological and digestive products, sport ... Read More
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Digestive Remedies in Norway
Digestive Remedies in Norway Digestive remedies is expected to see current value growth in Norway in 2024. Similar to many OTC consumer health categories, digestive remedies has displayed large fluctuations during the COVID-19 crisis and its aftermath. The marked decline in travel during the pandemi ... Read More
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NRT Smoking Cessation Aids in Israel
NRT Smoking Cessation Aids in Israel NRT smoking cessation aids is set to see current value growth in Israel in 2024. However, smoking is on the rise during the year following on from a constant rise in smoking since the COVID-19 crisis and related confinement. This has meant a slowdown in volume gr ... Read More
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Paediatric Consumer Health in Norway
Paediatric Consumer Health in Norway Paediatric consumer health is set to see current value growth in Norway in 2024. Paediatric consumer health is both a relatively modest category by size and a mature category in the sense that adding volume is more difficult than in adult segments. The reason for ... Read More
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Consumer Health in Morocco
Consumer Health in Morocco In 2024, Morocco's consumer health industry faces a mix of challenges and advancements. The lingering effects of inflation continue to weaken purchasing power, despite government measures such as VAT exemptions and cuts in import duties. While Morocco has managed to avoid ... Read More
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