Category: Women's Health
Women's Health market research reports by Euromonitor International
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Transforming Women’s Health: Cross-Industry Impact and Innovation
Transforming Women’s Health: Cross-Industry Impact and Innovation The evolution of women’s health hinges on a more resilient innovation ecosystem that adopts a sex-based lens across all aspects of health needs, from inception to path-to-purchase engagement and marketing. Business expansion and scali ... Read More
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The Rise of Women’s Health: Innovation and Inspiration in Consumer Health
The Rise of Women’s Health: Innovation and Inspiration in Consumer Health Women’s health is driving interest in consumer health, with consumers looking for solutions for common health considerations across life stages. Euromonitor conducted a comprehensive review of over 40,000 women’s health produc ... Read More
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Australia Menstrual Care
Menstrual Care in Australia Menstrual care in Australia experienced growth in both retail volume and current value terms in 2023, fuelled by several factors. As consumers resumed their normal routines, including going back to work and being more mobile, the demand for menstrual care products increas ... Read More
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India Menstrual Care
India Menstrual Care Menstrual care in India witnessed high single-digit retail current value and volume growth in 2023, on account of habit persistence, new product launches, and growing awareness regarding the importance of menstrual hygiene. Regular users of menstrual care products continued to u ... Read More
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Menstrual Care in Mexico
Menstrual Care in Mexico Menstrual care saw both retail volume and current value growth in Mexico in 2023. In menstrual care, the aftermath of 2022’s inflation-heightened consumer price sensitivity compelled brands to engage in a promotional arms race within hypermarkets and supermarkets. Brands dep ... Read More
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Menstrual Care in South Africa
Menstrual Care in South Africa Demand for menstrual care in South Africa continued to increase in 2023, despite the country experiencing high inflation, driving up prices of food, transport and electricity. This also influenced the value performance of menstrual care, with rising costs ensuring that ... Read More
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Menstrual Care in the United Kingdom
Menstrual Care in the United Kingdom Menstrual care in the UK experienced growth in both volume and value terms in 2023. Continuing on from its strong performance in 2022, the category’s current value growth in high single digits was only marginally below the previous year. As inflation remained ele ... Read More
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Menstrual Care in Uzbekistan
Menstrual Care in Uzbekistan Menstrual care continued on a developing trend in Uzbekistan in 2023, driven by population growth in women of child-bearing age, along with an observable expansion of consumer education levels into regions where awareness and availability of female sanitary products have ... Read More
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Menstrual Care in Ukraine
Menstrual Care in Ukraine In 2023, menstrual care experienced a decline in volume sales in Ukraine, primarily stemming from the departure of the female population from the country amid the ongoing war. While sales rose slightly in current value terms, this was primarily the result of rising prices, ... Read More
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Menstrual Care in Vietnam
Menstrual Care in Vietnam Vietnam’s population reached continued to grow in 2023 with 31% of the population being females aged 12-54 years, with this being important to the continued growth of the category. Menstrual care continued to boast stronger growth rates compared to other Southeast Asian mar ... Read More
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Menstrual Care in Tunisia
Menstrual Care in Tunisia Menstrual care in Tunisia registered both moderate constant value and volume growth in 2023, despite continuing inflation and a challenging economy. Continuing population growth supported increased volume sales, as did frequent discounting from the major brands such as Lila ... Read More
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Menstrual Care in Uruguay
Menstrual Care in Uruguay Menstrual care in Uruguay witnessed a sharp decline in retail volume sales in 2023, with the category contracting for the second consecutive year. Uruguayans are still buying menstrual care products, but many consumers opted to buy these products at a much cheaper price in ... Read More
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Megatrends: Wellness - Mapping Strategic Priorities in Health, Beauty and Fashion
Megatrends: Wellness - Mapping Strategic Priorities in Health, Beauty and Fashion Amid a proliferating wellness market, successful strategies hinge on a delicate balance of accessibility, authenticity, and tangible results, with emphasis on scientific backing, affordability, and seamless integration ... Read More
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Transforming Women’s Health: Empowering Women Through the Life Cycle
Transforming Women’s Health: Empowering Women Through the Life Cycle With advances in women’s health accelerating, commercial prospects are becoming a firm proposition for business. Embracing women’s wellness through dedicated solutions that cater for unique needs requires a holistic outlook factori ... Read More
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Exploring Paths to Growth in Menstrual Care Amid Value Reckoning
Exploring Paths to Growth in Menstrual Care Amid Value Reckoning Current value growth in gross consumer lending in Argentina in 2022 is set to surpass that recorded in 2021, as is growth in the total outstanding balance. However, these results have been skewed by the fact that the country’s chronica ... Read More
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