Category: Therapeutic Area
Therapeutic Area market research reports by Euromonitor International
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Cough, Cold and Allergy (Hay Fever) Remedies in Austria
Cough, Cold and Allergy (Hay Fever) Remedies in Austria After the extreme uplift in sales caused by the COVID-19 pandemic, cough, cold and allergy remedies recorded a low level of growth in 2024. However, moderate growth remained, with antihistamines achieving decent value sales growth due to the fr ... Read More
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Consumer Health in Austria
Consumer Health in Austria In 2024, consumer health recorded positive retail value growth, boosted by the ongoing interest in health and wellness. Austrian consumers in 2024 have become increasingly self-reliant and proactive regarding their health and wellbeing, maintaining healthier lifestyles and ... Read More
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Eye Care in Austria
Eye Care in Austria Eye care saw a positive performance in retail value and volume sales in 2024. Sales benefitted positively from factors such as weather conditions, which specifically boosted the performance of allergy eye care. Furthermore, the continuously aging population drove sales, while inc ... Read More
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Paediatric Consumer Health in Austria
Paediatric Consumer Health in Austria Paediatric consumer health recorded retail value sales growth in 2024, with mixed results for volume, depending on the product area. Paediatric cough/cold medications decreased in demand, with consumers reverting back to home remedies and/or doctor-prescribed pr ... Read More
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NRT Smoking Cessation Aids in Austria
NRT Smoking Cessation Aids in Austria In Austria, smoking is stated to be the most common addiction, and according to the Austria Health Portal (Gesungheit.bv.at) approximately 21% of consumers smoke daily. Even though cigarette consumption has declined over the past five years, smoking in Austria r ... Read More
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Digestive Remedies in Austria
Digestive Remedies in Austria Digestive remedies saw a strong performance in current retail value sales in 2024 in Austria. Tolerated price increases contributed to the stronger growth of value sales, which outperformed the rise in demand. Stress and worries, including economic and financial develop ... Read More
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NRT Smoking Cessation Aids in Germany
NRT Smoking Cessation Aids in Germany In addition to government-led initiatives to reduce smoking rates, the broader wellness trend is supporting demand for some NRT smoking cessation aids in Germany. This trend is expected to continue as increasing numbers of consumers prioritise healthier lifestyl ... Read More
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Paediatric Consumer Health in Germany
Paediatric Consumer Health in Germany Paediatric consumer health in Germany is recording moderate retail value growth in 2024, driven primarily by paediatric cough/cold remedies. Another product category to gain visibility is paediatric vitamins and dietary supplements due to the preventative trend ... Read More
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Digestive Remedies in Germany
Digestive Remedies in Germany Retail value sales of digestive remedies in Germany continue to grow in 2024. Demand for a number of digestive remedies is rising due to an increase in travel post-pandemic, while sales of others have been boosted by the resurgence of stressful, hectic lifestyles among ... Read More
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Eye Care in Germany
Eye Care in Germany Overall demand for eye care in Germany continues to rise in 2024, and remains significantly above pre-pandemic levels. Several factors are contributing to the demand for eye care in Germany, including prolonged exposure to digital screens, which is leading to a greater proportion ... Read More
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Cough, Cold and Allergy (Hay Fever) Remedies in Germany
Cough, Cold and Allergy (Hay Fever) Remedies in Germany Sales of cough, cold and allergy (hay fever) remedies in Germany continue to grow in 2024. While shortages of certain medicines and inflationary pressures from previous years continue to affect consumer behaviour, Germany is gradually returning ... Read More
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Paediatric Consumer Health in Indonesia
Paediatric Consumer Health in Indonesia The paediatric consumer health market in Indonesia is projected to grow faster than the overall market in 2024, despite a decline in the child population. This trend is driven by the increasing importance parents place on their offsprings’ wellness and wellbei ... Read More
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Digestive Remedies in Indonesia
Digestive Remedies in Indonesia The market for digestive remedies in Indonesia is projected to maintain its positive growth trajectory in current value terms throughout 2024. Diarrhoea continues to be a prevalent issue, particularly in rural areas. Water quality - especially in rivers - requires sig ... Read More
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Cough, Cold and Allergy (Hay Fever) Remedies in Indonesia
Cough, Cold and Allergy (Hay Fever) Remedies in Indonesia The growing market for cough, cold, and allergy remedies in Indonesia is closely linked to the phenomenon known as ""pancaroba"", which refers to the transitional period between the dry and rainy seasons. During this time, characterised by un ... Read More
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Eye Care in Romania
Eye Care in Romania The eye care market in Romania continues to register a positive performance, largely driven by the standard care segment. The rise in retail value sales is primarily due to higher average unit prices, reflecting consumers' growing willingness to invest in their eye health. This m ... Read More
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Paediatric Consumer Health in Romania
Paediatric Consumer Health in Romania The paediatric consumer health market in Romania is experiencing significant expansion, driven by a heightened awareness of child health and wellbeing. As parents become more informed about their children's health needs, consumer health manufacturers are increas ... Read More
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Digestive Remedies in Romania
Digestive Remedies in Romania The market for digestive remedies in Romania is set to continue to expand in 2024. An increasing number of consumers are experiencing gastrointestinal issues due to unhealthy eating habits, with factors such as high consumption of saturated fats and larger portion sizes ... Read More
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NRT Smoking Cessation Aids in Romania
NRT Smoking Cessation Aids in Romania NRT smoking cessation aids in Romania are grappling with significant challenges, primarily due to rising inflation and shifting consumer preferences. Although volume sales in this category are projected to decline in 2024, current market value is anticipated to ... Read More
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Cough, Cold and Allergy (Hay Fever) Remedies in Romania
Cough, Cold and Allergy (Hay Fever) Remedies in Romania Cough, cold and allergy (hay fever) remedies in Romania will see continued growth in current value terms in 2024. This performance is being driven by a higher incidence of viral infections and respiratory issues, prompting Romanians to seek fas ... Read More
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Digestive Remedies in North Macedonia
Digestive Remedies in North Macedonia Digestive remedies in North Macedonia has shown another positive performance in 2024, with growth in total current value sales remaining strong and most categories poised to record improved results in volume growth terms. The resumption of pre-pandemic routines ... Read More
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Paediatric Consumer Health in North Macedonia
Paediatric Consumer Health in North Macedonia Despite slowing birth rates in North Macedonia, paediatric consumer health has performed reasonably well in 2024, with overall current value growth remaining strong and all categories expanding in volume terms. Sales continue to be buoyed by rising healt ... Read More
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Paediatric Consumer Health in Cameroon
Paediatric Consumer Health in Cameroon Paediatric consumer health is seeing mixed results in Cameroon in 2024, depending on the type of product. Analgesics, and cough, cold, and allergy remedies tend to be the most popular, as these products deal with common and familiar ailments in children, such a ... Read More
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Cough, Cold and Allergy (Hay Fever) Remedies in Cameroon
Cough, Cold and Allergy (Hay Fever) Remedies in Cameroon Cough, cold and allergy (hay fever) remedies is another consumer health category which remains popular in Cameroon in 2024. Indeed, there is a disturbing rise in coughs and colds in the country, also with seasonal allergies becoming more notab ... Read More
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Dermatologicals in Cameroon
Dermatologicals in Cameroon Trends in dermatologicals in Cameroon are being driven by the rising prevalence of skin-related diseases in 2024. This is connected to local issues around access to water, sanitation and hygiene (WASH). Indeed, a lack of portable water which has resulted to Cameroonians u ... Read More
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Dermatologicals in North Macedonia
Dermatologicals in North Macedonia Demand for dermatologicals in North Macedonia has remained reasonably stable in 2024, with all categories expanding in volume terms. Sales continue to be buoyed by the fact that various acute and chronic skin-related problems are becoming more prevalent among the p ... Read More
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