Category: Hair Care
Hair Care market research reports by Euromonitor International
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Indonesia Beauty and Personal Care
Indonesia Beauty and Personal Care Beauty and personal care in Indonesia registered positive growth in both volume and current value terms in 2023,. As the country emerged from the pandemic, consumers spent more time outside the home, which meant that they were more likely to use products such as co ... Read More
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Indonesia Premium Beauty and Personal Care
Indonesia Premium Beauty and Personal Care The market for premium beauty and personal care in Indonesia saw relatively modest growth in current value terms in 2023, when compared to the previous year. Such products have a distinct target audience, being comprised mainly of consumers in higher-income ... Read More
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Uruguay Premium Beauty and Personal Care
Uruguay Premium Beauty and Personal Care Premium beauty and personal care registered another very strong sales performance during 2023, the fourth-year during which double-digit current value growth was registered in the category as demand continued to rise steadily. In particular, sales growth is b ... Read More
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North Macedonia Beauty and Personal Care
North Macedonia Beauty and Personal Care It was a muted picture for beauty and personal care in North Macedonia in 2023. Inflation was still high, though it eased somewhat. However, measures to contain inflation took their toll on consumption. As a result, while beauty and personal registered high c ... Read More
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North Macedonia Mass Beauty and Personal Care
North Macedonia Mass Beauty and Personal Care Mass beauty and personal care still accounted for significantly more value sales than premium in North Macedonia in 2023. However, with inflation still being high, there was only a slight increase in constant value sales, as rising costs hit profit margi ... Read More
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Denmark Mass Beauty and Personal Care
Denmark Mass Beauty and Personal Care Mass beauty and personal care in Denmark continued to see positive value growth in 2023 and slightly outperformed premium beauty and personal care. The weaker economy led to some downtrading to cheaper alternatives as Danes faced higher interest rates and energy ... Read More
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Malaysia Hair Care
Malaysia Hair Care The Malaysian hair care market continued to benefit from the post-pandemic return to previous patterns and habits in 2023. The COVID-19 pandemic and the resulting lockdowns and home seclusion promoted a change in the hair care routines of many consumers. Unable or unwilling to vis ... Read More
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Malaysia Mass Beauty and Personal Care
Malaysia Mass Beauty and Personal Care Mass skin care in Malaysia posted strong growth in 2023, with current value sales rising at a robust rate. Development and innovation were often centred around breakthrough ingredients claimed to provide superior efficacy, such as glutathione, retinol, hyaluron ... Read More
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Qatar Beauty and Personal Care
Qatar Beauty and Personal Care In 2023, Qatar is witnessing a surge in beauty and personal care, driven by a burgeoning interest in various grooming products and services. With a flourishing salon and spa industry offering an extensive range of treatments, Qatar's affluent population, renowned for t ... Read More
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Serbia Beauty and Personal Care
Serbia Beauty and Personal Care In 2023, beauty and personal care in Serbia witnessed a notable shift driven by inflationary pressures, leading to price increases across all product areas. While value sales experienced growth primarily due to these price hikes, volume sales saw a slowdown or decline ... Read More
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Lithuania Beauty and Personal Care
Lithuania Beauty and Personal Care In 2023, beauty and personal care in Lithuania saw positive retail value growth, driven by price inflation and a heightened demand for products following a return to socialising post-COVID-19. While inflation was present, price increases were lower than in 2022, wi ... Read More
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Georgia Hair Care
Georgia Hair Care Hair care in Georgia registered moderate constant value and volume growth in 2023. However, the offering remained basic, with standard shampoo being the most popular product and little demand for products such as serums or styling agents. Hair colourants are also popular, as Georgi ... Read More
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Ecuador Mass Beauty and Personal Care
Ecuador Mass Beauty and Personal Care Direct selling remained one of the most important and influential distribution channels within mass beauty and personal care during 2023. Between Yanbal, Belcorp and Natura & Co, more than 28% of value sales in this category are accounted for by direct selling c ... Read More
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Georgia Mass Beauty and Personal Care
Georgia Mass Beauty and Personal Care Mass beauty and personal care still accounted for significantly more value sales than premium in Georgia in 2023. However, its current value growth was lower. That being said, there was growth. Mass beauty and personal products are continually innovating and are ... Read More
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Denmark Hair Care
Denmark Hair Care Hair care in Denmark continued to witness positive current value growth in 2023, largely driven by inflation in 2023 with rising prices contributing to stagnant retail volume sales. Lower consumer purchasing power resulted in some downtrading to more affordable solutions. However, ... Read More
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Serbia Premium Beauty and Personal Care
Serbia Premium Beauty and Personal Care Premium beauty and personal care in Serbia continued its impressive ascent in 2023, characterised by stable double-digit growth in retail value sales. This upward trajectory was predominantly underpinned by a strategic price increase strategy adopted by key ma ... Read More
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Ecuador Hair Care
Ecuador Hair Care Specialist hair care products are becoming increasingly important in Ecuador, not least as many consumers are looking for products that have been specifically developed to address their personal needs more effectively. Within this context, for example, categories such as salon prof ... Read More
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Latvia Premium Beauty and Personal Care
Latvia Premium Beauty and Personal Care The premium segment represents a relatively small proportion of beauty and personal care in Latvia. Nonetheless, in value terms, premium products are growing at almost twice the pace of mass products. Consumer preferences for premium products is well developed ... Read More
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Georgia Beauty and Personal Care
Georgia Beauty and Personal Care It was a positive trading year for beauty and personal care in Georgia in 2023. Inflation decreased significantly and resulted in both healthy constant value and moderate volume growth. Population growth also supported the increased volume sales, partly due to the in ... Read More
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Estonia Mass Beauty and Personal Care
Estonia Mass Beauty and Personal Care In 2023, retail value sales in mass beauty and personal care in Estonia recorded double-digit retail value growth. While this is below the value growth for premium offerings, the vast majority of sales are generated by mass products. Key areas for retail volume ... Read More
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Kazakhstan Hair Care
Kazakhstan Hair Care 2023 saw a significant rise in hair care product prices in Kazakhstan due to increased raw material and logistics costs. Interestingly, this has not significantly impacted consumer demand. With the lifting of COVID restrictions, personal appearance has regained importance, and c ... Read More
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Egypt Mass Beauty and Personal Care
Egypt Mass Beauty and Personal Care Mass beauty and personal care saw double-digit current value growth in Egypt in 2023 driven by the hard economic situation and the high rate of inflation, which reached more than 35%. The marked rise in prices, and lack of governmental control over prices, adverse ... Read More
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Egypt Premium Beauty and Personal Care
Egypt Premium Beauty and Personal Care Premium beauty and personal care segment saw double-digit current value growth in Egypt in 2023 but significant decline in volumes during the year. Two main factors impeded the performance of premium beauty and personal care during the year. Firstly, the low pu ... Read More
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Latvia Beauty and Personal Care
Latvia Beauty and Personal Care In 2023, beauty and personal care in Latvia registered strong double digit current value growth for the second consecutive year. Price inflation was less severe compared to 2022 supporting a mild recovery in consumer purchasing power, although much economic uncertaint ... Read More
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Serbia Mass Beauty and Personal Care
Serbia Mass Beauty and Personal Care The surge in mass beauty and personal care sales in Serbia during 2023 was primarily fuelled by a robust escalation in prices. This inflationary trend, coupled with heightened price sensitivity among consumers, prompted a notable transition across categories. Not ... Read More
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