Category: Hair Care
Hair Care market research reports by Euromonitor International
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Kenya Premium Beauty and Personal Care
Kenya Premium Beauty and Personal Care Premium beauty and personal care in Kenya suffered from high inflation in 2023, continuing from 2022, leaving consumers with limited budgets – especially those in lower-income segments – and encouraging a shift away from premium-positioned products in most beau ... Read More
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Uzbekistan Premium Beauty and Personal Care
Uzbekistan Premium Beauty and Personal Care Premium beauty and personal care products faced significant affordability challenges for a considerable number of consumers in Uzbekistan in 2023, particularly among the majority residing in major cities like the capital, Tashkent. This affordability issue ... Read More
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Kenya Mass Beauty and Personal Care
Kenya Mass Beauty and Personal Care Mass beauty and personal care in Kenya in 2023 saw demand driven largely by low- and mid-income consumers. Mass products’ relative affordability held high appeal given high inflation across 2022 and 2023, with budget-conscious consumers seeking out cost-friendly o ... Read More
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Australia Hair Care
Australia Hair Care Hair care in Australia experienced steady growth, driven by the ongoing skinification trend. The latter continued to influence category development, with an increasing number of hair care products incorporating premium skin care ingredients to enhance their appeal. Particularly n ... Read More
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US Hair Care
US Hair Care 2022 was characterised by high inflation, which brought price increases and volume pullbacks across the US consumer goods space. Amidst this economic environment, hair care witnessed divergent performances in the US, as consumers tightened their wallets, whilst partaking in premium inve ... Read More
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Australia Premium Beauty and Personal Care
Australia Premium Beauty and Personal Care In 2023, premium beauty and personal care in Australia experienced a strong rebound after a period of slowing value sales growth the previous year. This slowdown in 2022 was influenced by various factors, including exceptional performances the preceding yea ... Read More
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Myanmar Beauty and Personal Care
Myanmar Beauty and Personal Care Beauty and personal care players continued to adjust to shifting consumer habits and fluctuations in the economy in 2023 by launching smaller pack sizes and low-cost alternatives to fight inflation, marketing initiatives including price discounts, and personal sellin ... Read More
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Australia Beauty and Personal Care
Australia Beauty and Personal Care Despite facing significant cost-of-living pressures in 2023, beauty and personal care in Australia exhibited resilience amid economic challenges. This resilience was particularly evident in the premium segment, which recorded strong growth despite a previous slowdo ... Read More
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US Beauty and Personal Care
US Beauty and Personal Care In 2023, beauty and personal care in the US posted high single-digit current value growth for the second year in a row, with an improving volume performance. It is a dynamic and fast-growing industry that continues to evolve along with changing consumer preferences and tr ... Read More
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Australia Mass Beauty and Personal Care
Australia Mass Beauty and Personal Care Despite the persistent impact of cost-of-living pressures over 2023, beauty and personal care in Australia showed resilience. Local consumers did not necessarily reduce their purchases of beauty products but instead sought more affordable options. This resulte ... Read More
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US Premium Beauty and Personal Care
US Premium Beauty and Personal Care In 2023, premium beauty and personal care continued to outpace the current value growth rate of overall beauty and personal care in the US, as well as its mass counterpart, maintaining double-digit growth. However, premium beauty and personal care saw its current ... Read More
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US Mass Beauty and Personal Care
US Mass Beauty and Personal Care Mass beauty and personal care maintained solid current value growth in the US in 2023. In particular, the growing focus on health and wellness amongst consumers significantly raised demand for products that prioritise safety, ingredient transparency, and claims suppo ... Read More
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Bangladesh Beauty and Personal Care
Bangladesh Beauty and Personal Care Beauty and personal care volume sales stagnated in Bangladesh in 2023, while sales rose strongly in current value terms. This situation resulted from a marked rise in prices and challenging economic conditions, which led to consumers reducing the frequency of thei ... Read More
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Slovenia Premium Beauty and Personal Care
Slovenia Premium Beauty and Personal Care In 2023, some of the best performing categories in beauty and personal care in Slovenia were those with a relatively high proportion of premium brands, notably skin care and fragrances. The products in these categories are increasingly seen as essential amon ... Read More
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Pakistan Beauty and Personal Care
Pakistan Beauty and Personal Care Despite facing economic challenges such as inflationary pressures, beauty and personal care in Pakistan witnessed robust growth in 2023. This growth was fuelled by resilient consumer spending driven by a heightened awareness of health and wellness. Pakistani consume ... Read More
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Slovenia Beauty and Personal Care
Slovenia Beauty and Personal Care In 2023, beauty and personal care faced challenges as the Slovenian economy slowed and consumers became more price sensitive. Discount shopping reached an all-time high driving greater momentum in volume sales. With consumers adopting this frugal mindset, private la ... Read More
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Indonesia Mass Beauty and Personal Care
Indonesia Mass Beauty and Personal Care Mass beauty and personal care products continued to outsell their premium counterparts in Indonesia in 2023. These products remain the most affordable option for the majority of the population, many of whom do not have the financial resources to purchase premi ... Read More
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Uruguay Hair Care
Uruguay Hair Care 2023 was the second year in a row that hair care recorded declining volume sales in Uruguay, with the category having registered falling demand during four out of the five years that comprised the review period. While sales declines earlier in the review period were due to the impa ... Read More
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Pakistan Mass Beauty and Personal Care
Pakistan Mass Beauty and Personal Care The preference for affordable and essential beauty and personal care products remained prominent amidst economic uncertainties in Pakistan in 2023. Basic categories like hair care, oral care, and bath products witnessed steady growth as consumers prioritised ne ... Read More
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Pakistan Hair Care
Pakistan Hair Care In 2023, a notable trend emerged among mass consumers in Pakistan towards products offered at discounted prices and lower price points. This shift in purchasing patterns reflects a growing preference for affordability and value for money, as consumers seek cost-effective options w ... Read More
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Slovenia Hair Care
Slovenia Hair Care Hair care in Slovenia recorded another good strong year in 2023 with the return to normal grooming habits following the COVID-19 pandemic. Private label has witnessed increasing popularity thanks to its affordability at a time of high inflation and economic uncertainty. In 2023, d ... Read More
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North Macedonia Hair Care
North Macedonia Hair Care It was a muted picture for hair care in North Macedonia in 2023, with high inflation continuing to hit profit margins and a declining population also dampening volume growth. Standard shampoo continued to account for most value sales, but more niche products registered high ... Read More
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Uruguay Beauty and Personal Care
Uruguay Beauty and Personal Care 2023 saw Uruguay’s beauty and personal care industry face declining volume sales as cross-border shopping and the informal trade in parallel imports and contraband smuggled in from Argentina continues to erode demand for products distributed through official retail c ... Read More
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Angola Beauty and Personal Care
Angola Beauty and Personal Care In 2024, beauty and personal care in Angola is facing continued price increases for imported items like fragrances and colour cosmetics due to currency fluctuations and transport costs. Conversely, domestically produced skin and hair products experienced more modest p ... Read More
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Slovenia Mass Beauty and Personal Care
Slovenia Mass Beauty and Personal Care Mass beauty and personal care registered a strong performance in 2023, driven by increased demand for cheaper products as high inflation prevailed in Slovenia. This development has positively impacted the performance of private label in recent years. Mass colou ... Read More
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