Category: General House & Home
General House & Home market research reports by Euromonitor International
-
Tissue and Hygiene in Malaysia
Retail tissue sales in Malaysia 2024 slowed slightly compared to the previous year, as the effect of inflation has begun to subside, and prices have stabilised. A civil servant salary increase of more than 13%, that began in December 2024, is likely to boost local consumer spending by improving purc ... Read More
-
Retail Tissue in Bulgaria
Retail tissue developed positively in current value terms over 2024, although there was a noticeable slowdown compared to recent years, due to falling inflation and price stabilisation. Volume sales rose slightly as the propensity to buy some additional retail tissue products improved, notably paper ... Read More
-
Wipes in Bulgaria
Demand for wipes in Bulgaria remained robust over 2024, although current value growth slowed over the year. There is a growing need for convenience with Bulgarians living busy lifestyles out of the home, and higher levels of travel. Wipes is a relatively new category in the country but has strong po ... Read More
-
Retail Tissue in Colombia
Price wars driven by the expansion of discounters, coupled with inflationary pressures and tighter household budgets, led to a decline in retail value sales of tissue products in 2024. To sustain demand, brands intensified promotional activity and reduced product weights over the past two years to o ... Read More
-
Tissue and Hygiene in Hong Kong, China
Tissue and hygiene in Hong Kong demonstrated a steady performance in 2024, bolstered by improved international visitor inflows. However, local consumers have been facing tighter budgets amid rising living costs, prompting a shift towards volume and value discounts. Tourist spending has notably decre ... Read More
-
Wipes in France
Consumers in France lost touch with pandemic-era habits in 2024, leading to a continued decline in current value sales of wipes at a faster pace than in 2023. Personal wipes remained the largest subcategory within wipes in both volume and current value terms, though sales for both measures fell over ... Read More
-
Retail Tissue in the US
In 2024, retail tissue in the US continued to witness strains such as supply costs and shrinkflation; hence saw softer current value growth compared with 2023. While unit price growth was comparatively lower than the previous year, there remained a complicated relationship regarding labour shortages ... Read More
-
Away-From-Home Tissue and Hygiene in the US
Away-from-home (AFH) tissue in the US posted positive current value and volume growth in 2024, although the rates of increase were slower than in the previous few years. Sales continued to climb towards their pre-pandemic baseline, nearly achieving this target in 2024, with return-to-work policies i ... Read More
-
Retail Tissue in Germany
Both volume and value sales of retail tissue in Germany continued to rise in 2024. Toilet paper remained the largest and most dynamic category within retail tissue during the year, with demand steadily increasing. This growth was driven by a combination of factors, including the development of priva ... Read More
-
Away-From-Home Tissue and Hygiene in Hong Kong, China
In 2024, away-from-home tissue in Hong Kong recorded another year of solid growth rates, with AFH toilet paper comprising the largest value category. This growth was bolstered by a resurgence in international tourism and various government initiatives, due to the continuous relaxation of travel rest ... Read More
-
Retail Tissue in the United Arab Emirates
In 2024, value sales growth of retail tissue in the United Arab Emirates slowed compared to the previous year, as unit prices recorded only marginal increases. This encouraged a stronger performance in volume growth terms. Facial tissues, including boxed facial tissues and pocket handkerchiefs, rema ... Read More
-
Home Products Specialists in the Philippines
Home products specialists in the Philippines saw healthy growth in current value terms in 2024. With continued economic recovery, demand in construction and real estate is surging, prompting more consumers to invest in home renovation projects. Whether opting for professional construction services o ... Read More
-
Wipes in Germany
Value sales of wipes in Germany continued to rise in 2024 as local consumers used them as alternatives to tissue products for various purposes. Personal wipes was the largest category in 2024, with value sales rising by single digits and demand remaining fairly stable. General purpose wipes are used ... Read More
-
Wipes in Hong Kong, China
Sales of wipes in Hong Kong continued to rise in 2024. General purpose wipes, included under the largest value category of personal wipes, emerged as the most dynamic performer during the year. This growth can largely be attributed to the sustained hygiene practices adopted by local consumers, along ... Read More
-
Retail Tissue in Malaysia
In 2024, the effect of inflation in Malaysia subsided, helping retail tissue prices to stabilise. This supported solid growth in both value and volume terms. The availability of tissue products shipped directly from China at competitive prices has also led to lower unit prices, although most brands ... Read More
-
Tissue and Hygiene in the US
Tissue and hygiene in the US witnessed continued current value growth in 2024, although this was slower than in the previous year, due to easing strain on price growth and inflation. While unit price growth was comparatively lower in 2024 than in the previous year, there remained a complicated relat ... Read More
-
Home Products Specialists in Malaysia
All categories of home products specialists in Malaysia registered positive growth in retail value sales and outlet terms in 2024. Amidst economic pressures, such as inflation and high interest rates, consumers in Malaysia remained cautious over spending. Against this backdrop, retailers that focuse ... Read More
-
Retail Tissue in Hong Kong, China
In 2024, volume sales of retail tissue in Hong Kong continued to rise, albeit more slowly compared to the previous year, with toilet paper the largest category overall due to its perceived essential nature. On the other hand, pocket handkerchiefs emerged as the most dynamic category within retail ti ... Read More
-
Away-From-Home Tissue and Hygiene in Malaysia
Growth in away-from-home (AFH) tissue and hygiene in Malaysia continued in 2024, supported by the return of the workforce to offices, a rebound in tourism activities, higher foot traffic in shopping malls and expansion in the food service industry and hospitals. As of September 2024, the Ministry of ... Read More
-
Wipes in the United Arab Emirates
In 2024, value sales of wipes in the United Arab Emirates continued to rise strongly, supported by the largest category of baby wipes. The latter also recorded the most dynamic value growth during the year. Local brands are gaining traction due to their affordability compared to imported competitors ... Read More
-
Retail Tissue in France
Current value sales of retail tissue in France recorded a decline in 2024, following a sharp increase in 2023. Toilet paper remained the largest subcategory in both volume and current value terms, and it also showed the highest value sales growth, whereas paper towels led in volume growth. Volume sa ... Read More
-
Away-From-Home Tissue and Hygiene in the Philippines
Away-from-home (AFH) tissue and hygiene enjoyed robust current value growth in 2024 due to the Philippine government's focus on infrastructure development through the ""Build Better More"" programme, which has Increased spending on infrastructure projects, improved connectivity and boosted economic ... Read More
-
Away-From-Home Tissue and Hygiene in Colombia
In 2024, volume sales of away-from-home tissue products grew at a low rate. Demand from institutions such as schools, hospitals, and corporate offices remained stable, as these sectors had already resumed pre-pandemic operations, leaving little room for fluctuations in tissue consumption. However, c ... Read More
-
Wipes in the US
Wipes maintained retail current value growth in the US in 2024, although the growth rate slowed as inflation eased. Personal wipes saw stronger growth than home care wipes and floor cleaning systems, and within personal wipes, moist toilet wipes recorded the highest retail current value growth in 20 ... Read More
-
Retail Tissue in the Philippines
Retail tissue saw robust growth in both volume terms and current value terms in 2024. This trend was supported by better economic conditions, combined with enhanced hygiene concerns post-pandemic. The category is dominated by toilet paper, which is used for a wide variety of purposes thanks to its s ... Read More
Research Assistance
