Category: General House & Home
General House & Home market research reports by Euromonitor International
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India Wipes
India Wipes In 2023, wipes maintained dynamic double-digit retail volume and current value growth in India. Sales of home care wipes and floor cleaning systems remained negligible in 2023, therefore all sales were accounted for by personal wipes. The surge in sales in 2023 was primarily driven by a ... Read More
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India Retail Tissue
India Retail Tissue In 2023, retail tissue continued to experience double-digit retail volume and current value growth in India, on the basis of changing hygiene practices, increasing consumer awareness, and habit persistence. Traditionally, cloth rags and fabric were often used in Indian households ... Read More
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India Tissue and Hygiene
India Tissue and Hygiene Tissue and hygiene in India continued its positive trajectory in volume and current value terms in 2023, with growth for both retail and away-from-home (AFH) tissue and hygiene. In most categories, volume growth slowed slightly compared with 2022. This was in part due to the ... Read More
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Brazil Home Furnishings
Brazil Home Furnishings In 2023, bedroom furniture in Brazil recorded a marginal value sales decline, driven by various factors. Deflation in raw material costs, primarily driven by a fall in volume sales and industry-wide operating reductions, led to abundant inventories and diminished sales. Despi ... Read More
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Brazil Home Improvement
Brazil Home Improvement Home improvement in Brazil faced challenges in 2023 due to several factors. Although the price of construction materials stabilised, high household debt and lingering interest rates posed a challenge. Both floor tiles and wall tiles remained resilient due to affordability, di ... Read More
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Polishes in Germany
Polishes in Germany In 2023, busier lifestyles compounded the ongoing decline in demand for polishes in Germany, reflecting changing cleaning habits. With less time spent at home and more hectic lives, local consumers increasingly favour quicker and easier alternatives, causing traditional polishes, ... Read More
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Home Insecticides in Germany
Home Insecticides in Germany As temperatures in Germany rose in 2023, there was a noticeable increase in flying insects such as bumblebees and hornets in comparison to previous years. This surge in insect activity prompted demand for home insecticides, not only among households, but also within the ... Read More
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Away-From-Home Tissue and Hygiene in Brazil
Away-From-Home Tissue and Hygiene in Brazil Away-from-home (AFH) tissue and hygiene endured significant sales fluctuations in recent years, mirroring the economic and social challenges facing the nation. The onset of the pandemic dealt a severe blow to the category as businesses shuttered and consum ... Read More
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Tissue and Hygiene in Brazil
Tissue and Hygiene in Brazil In recent years, Brazil witnessed a significant transformation in its tissue and hygiene industry, solidifying its position as a major player in the global market. With remarkable growth in revenue and volume sales in some categories, the industry in Brazil outpaced that ... Read More
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Retail Tissue in Brazil
Retail Tissue in Brazil In 2023, retail tissue saw dynamic retail volume and current value growth in Brazil. In the tumultuous landscape of this year, the category witnessed profound consolidation, marking a pivotal moment in its evolution. Preceded by years of economic uncertainty compounded by the ... Read More
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Wipes in Brazil
Wipes in Brazil Amidst the aftermath of the pandemic and with the prevailing socioeconomic challenges, wipes has consolidated as an essential category in retail hygiene in Brazil, and maintained dynamic current value growth in 2023. As the pandemic instilled a heightened sense of awareness regarding ... Read More
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World Market for Retail Tissue and Hygiene
World Market for Retail Tissue and Hygiene As demand for tissue and hygiene products further recovers, key demographic fundamentals and lifestyle factors are back as drivers of category performance. With inflation still imposing pressure on consumer spending, businesses need to benchmark growth stra ... Read More
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Home Products Specialists in Sweden
Home Products Specialists in Sweden Home products specialists in Sweden were impacted by the lowered rates of new construction, which started to decrease in 2022. In 2023, the rate of new construction reached its lowest point since 2011, with only 25,500 new houses starting construction, compared to ... Read More
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Where Consumers Shop for Tissue and Hygiene
Where Consumers Shop for Tissue and Hygiene Sales of tissue and hygiene are dominated by offline retailers, mainly driven by supermarkets, pharmacies and hypermarkets. Since the onset of the COVID-19 pandemic, e-commerce has been thriving with increasing acceptance from broader consumer groups among ... Read More
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Home Products Specialists in Germany
Home Products Specialists in Germany In 2023, value sales of home products specialists in Germany experienced a marginal downturn following a particularly strong performance the previous year. This channel, which includes home improvement and gardening stores, homewares and home furnishings, and pet ... Read More
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Away-From-Home Tissue and Hygiene in Mexico
Away-From-Home Tissue and Hygiene in Mexico In 2022, away-from-home (AFH) tissue and hygiene in Mexico saw a positive performance as various establishments, such as restaurants, hotels, schools, and recreational venues, began to reopen, or operated at increased capacity. This recovery trend extended ... Read More
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Retail Tissue in Mexico
Retail Tissue in Mexico In 2022, retail tissue faced significant challenges due to high inflation, supply chain disruptions, and rising raw materials costs, particularly cellulose and paper pulp. These factors contributed to a substantial increase in retail current value growth across various catego ... Read More
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Tissue and Hygiene in Mexico
Tissue and Hygiene in Mexico While 2022 marked the end of the transition back to normalcy following the COVID-19 pandemic, 2023 witnessed a return to full normalcy, bolstered by favourable macroeconomic conditions which spurred growth in the tissue and hygiene industry in Mexico. In this year, the e ... Read More
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Home Products Specialists in South Korea
Home Products Specialists in South Korea Home products specialists maintained its decline in outlet numbers in South Korea in 2023, but returned to low growth in current value terms. Homewares and home furnishings stores saw the slowest value growth rate in 2023. This channel faced challenges in the ... Read More
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Retail Tissue in Japan
Retail Tissue in Japan Retail tissue turned to decline in Japan in volume terms in 2023, although current value growth continued. 2022 and 2023 were years of price increases for the category. For instance, Daio Paper increased the B2C product shipment price by 15% or more in March 2022. In January 2 ... Read More
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Wipes in Nigeria
Wipes in Nigeria Wipes in Nigeria suffered category-wide declines in terms of volume sales in 2023, in response to negative economic conditions. In particular, high inflation caused by hikes in fuel prices, and a weakened local currency collaborated to severely undermine consumer spending power, for ... Read More
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Tissue and Hygiene in Austria
Tissue and Hygiene in Austria Retail sales of tissue and hygiene in Austria registered a positive performance in current value terms in 2023, following the significant growth of the previous year. However, this was mainly due to prevailing inflationary pressures, as rising raw material, production a ... Read More
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Away-From-Home Tissue and Hygiene in Nigeria
Away-From-Home Tissue and Hygiene in Nigeria Demand for away-from-home (AFH) tissue and hygiene products in Nigeria was severely undermined in 2023. Demand typically comes from foodservice restaurant chains, hotels, office complexes and healthcare facilities that invest in customer service and care, ... Read More
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Retail Tissue in Switzerland
Retail Tissue in Switzerland Retail tissue in Switzerland reported growth across all subcategories in 2023, with toilet paper the largest product category overall. Spending patterns are normalising after the pandemic resulting in steady demand for retail tissue products such as toilet paper, paper t ... Read More
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Home Insecticides in India
Home Insecticides in India In 2023, sales of home insecticides continued to rise in retail current value terms, due to factors such as changing consumer preferences and weather conditions. Consumers have increasingly been trading up from cheaper variants, such as insecticide coils, to premium offeri ... Read More
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