Category: General House & Home
General House & Home market research reports by Euromonitor International
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Polishes in Belgium
PPI Euromonitor International's Polishes in Belgium market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading compa ... Read More
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Polishes in the Netherlands
The continued shift towards informal wear in the Dutch workplace combined with hybrid working models has further reduced the demand for formal shoes, and hence shoe polish. Dutch consumers increasingly prefer casual or athletic footwear, leading to a noticeable decline in the use of shoe polish prod ... Read More
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Home Insecticides in Brazil
Facing a sanitary crisis in 2024, with one of the worst dengue outbreaks in history, home insecticides in Brazil saw higher growth in retail volume terms than in the previous year, and maintained dynamic growth in retail current value terms, as consumers aimed to protect their household. Nevertheles ... Read More
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Polishes in Brazil
Polishes in Brazil saw declines in both retail volume and current value terms in 2024. Cleaning habits have been changing in the country due to the entry of younger generation consumers in the market, as well as the rise of single-person households looking to save space and time, which is leading to ... Read More
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Home Insecticides in the United Kingdom
Home insecticides in the United Kingdom saw negligible retail volume growth in 2024, as demand for these products tends to remain relatively stable. However, home insecticides are generally are not considered to be of great importance to consumers, with this remaining by far the smallest home care c ... Read More
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Bleach in Malaysia
Retail volume sales of bleach remained fairly stable in 2024, despite the growing availability of more innovative cleaning products. Bleach's affordability and versatility ensure its continued popularity among rural consumers, lower-income households, and overseas workers. Its multipurpose functiona ... Read More
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Home Insecticides in Malaysia
As of August 2024, Malaysia had witnessed a significant surge in dengue fever cases, with a reported total of 92,420 cases, representing a 25% increase compared to the same period in 2023. The high number of cases and associated deaths were largely attributed to unusually hot weather conditions, cre ... Read More
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Home Insecticides in the United Arab Emirates
With inflation continuing to rise at the end of the review period, local consumers became increasingly price-sensitive in their purchasing decisions, especially for household essentials such as home insecticides in the United Arab Emirates. Discounts, bundles, and multipack deals can often influence ... Read More
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Polishes in the United Arab Emirates
Amid inflationary pressures and consumers prioritising essential spending in 2024, sales growth of polishes in the United Arab Emirates remained slow. Furniture polish and shoe polish both recorded low volume growth, while demand for floor polish and metal polish declined during the year, as consume ... Read More
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Home Insecticides in China
In 2024, following the same trend seen in 2023, home insecticides saw continued declines in both retail volume and current value terms in China. Traditional insecticide coils and spray/aerosol insecticides, which contain chemicals, and require users to stay out of the room after spraying, are consid ... Read More
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Home Insecticides in Spain
Home insecticides in Spain saw continuous rising demand across all category members except for moth proofers in 2024, driven by record-breaking temperatures beginning in the summer and extreme weather conditions persisting thereafter and causing increased concern about pests and insect infestations. ... Read More
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Polishes in France
The polishes category in France continued to suffer from persistent decline in 2024 - a trend driven by several interconnected factors. Overall, the category benefited only marginally from price increases, as volume sales fell significantly. French consumers are increasingly turned away from these p ... Read More
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Polishes in Switzerland
In 2024, retail value sales of polishes decreased by 1% in Switzerland, while retail volume fell by 3%. An increasing number of Swiss consumers are leading hectic lifestyles, leaving them with less time to devote to household chores, which has negatively impacted the polishes market. In addition, be ... Read More
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Polishes in Ireland
Both retail volume sales and retail constant value sales of polishes continued to decline in 2024. Floor polish, furniture polish, metal polish and shoe polish all saw declining retail volume sales during the year. Local consumers are using polishes less frequently in their daily lives, and some spe ... Read More
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Home Insecticides in Ireland
Having reached double digits in 2023, the rate of growth in retail current value sales of home insecticides slowed significantly during 2024 but remained robust. This growth was mainly driven by price increases, rather than growth in retail volume sales, which slowed notably between 2023 and 2024. T ... Read More
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Home Insecticides in Bolivia
It was a changing landscape for home insecticides in Bolivia in 2024. Severe shortage of US dollars, owing to falling foreign reserves arising from declining gas production and mounting debt levels, led to hefty price rises, particularly for imported brands. This saw local brands gain value share. T ... Read More
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Polishes in Colombia
Sales of polishes continued to decline in current value and retail volume terms in 2024, driven by a reduction in demand and more moderate price increases compared to the previous two years. Shoe polish, which accounts for the largest share of category sales, witnessed a reduction in demand. This de ... Read More
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Polishes in Denmark
Danish households are seeking more versatile and multi-functional polishes in Denmark. This helps to simplify cleaning routines, offers cost savings, and minimises the use of home storage space. Manufacturers are responding to this requirement. For example, in shoe polish, Silver Universal Waterproo ... Read More
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Home Insecticides in Denmark
Consistent with the broader trend shaping home care, consumers want added features that improve the effectiveness of home insecticides. As such insecticides are actively promoting the effectiveness and quick acting attributes of their products to appeal to this desire. In spray/ aerosol insecticides ... Read More
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Polishes in New Zealand
The economic situation shaped demand trends in polishes in New Zealand in 2024, For the majority of the year, New Zealand was gripped by cost-of-living pressures as the country’s central bank fought high inflation and interest levels. As a consequence, consumers experienced reduced levels of discret ... Read More
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Home Insecticides in the Czech Republic
Home insecticides in Czech Republic benefitted from an overabundance of mosquitos in 2024. During the year, Czech Republic experienced a notable surge in mosquito populations, driven by an unusual combination of warm and wet weather that began in spring. Typically, mosquitoes are a seasonal issue co ... Read More
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Polishes in Australia
In 2024, polishes in Australia recorded declining volume and value sales across most segments. Several Australians turned to frugal habits to manage financial pressures, as highlighted by Euromonitor’s Voice of the Consumer: Lifestyles Survey. Around 50% actively sought bargains and prioritised mult ... Read More
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Polishes in the United Kingdom
Polishes experienced a steep decline in retail volume terms in the United Kingdom in 2024. Historically this category was in decline; however, the fall in sales in 2024 was steeper than in historic years. There was a universal decline across all product categories within polishes, with the biggest d ... Read More
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Polishes in Indonesia
Polishes was somewhat static in Indonesia in 2024, with minimal activity across most subcategories. One reason for this is the limited demand for furniture and metal polishes, as consumers are increasingly less focused on maintaining these items - particularly as disposable, lower-maintenance furnit ... Read More
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Polishes in Saudi Arabia
In 2024, polishes in Saudi Arabia benefitted from rising consumer interest in household maintenance and preservation. Local consumers are increasingly turning to floor polish as a practical solution to maintain and enhance the appearance of their flooring. These products not only provide a polished ... Read More
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