Category: Apparel
Apparel market research reports by Euromonitor International
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Affordability, Value, and the Cost of Living: Beyond Price Tags in Consumer Goods
Affordability, Value, and the Cost of Living: Beyond Price Tags in Consumer Goods After decades of low inflation, consumers are grappling with rising living costs, prompting shifts in priorities and preferences. This report delves into four major consumer goods industries – apparel, beauty and perso ... Read More
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Competitor Strategies in Apparel and Footwear
Competitor Strategies in Apparel and Footwear Global inflation continues impacting the apparel and footwear industries. Rising production costs, driven by increased prices of raw materials and transportation, have led to higher retail prices. This inflationary pressure is straining purchasing power ... Read More
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Global Overview of the Textile and Leather Products Industry
Global Overview of the Textile and Leather Products Industry This briefing examines how the textile and leather products industry is performing globally and in the largest countries in terms of textile and leather products output. The report also provides data for production, market size, imports, e ... Read More
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Footwear in Germany
Footwear in Germany After seeing close to double-digit current value growth in 2022, footwear has been facing challenges in Germany in 2023, and growth is set to slow. Several insolvencies have been filed in 2023 – an increase compared with the year before – particularly in the footwear industry, wh ... Read More
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Womenswear in Germany
Womenswear in Germany After a challenging end to 2022, when the holiday sales season’s underwhelming results left retailers apprehensive for the year ahead, 2023 started on a more positive note in womenswear. German consumers took a conservative approach to non-discretionary spending during winter 2 ... Read More
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Menswear in Germany
Menswear in Germany After seeing slow volume growth and exceptional current value growth in 2022, menswear is set to turn to volume decline in 2023, and much slower, although still significant, current value growth, largely driven by high inflation. In value terms, menswear is set to surpass the pre ... Read More
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Jeans in Germany
Jeans in Germany Levi Strauss Germany is set to maintain its leading position in both men’s and women's premium jeans in Germany in 2023, and stores have seen a consistently positive business performance. Levi’s enjoys long-time brand recognition amongst consumers, and has established itself as a ho ... Read More
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Childrenswear in Germany
Childrenswear in Germany Childrenswear in Germany is expected to continue to see current value growth in 2023, given the high inflation rate and resultant price increases. Nevertheless, volume sales are set to decline, reflecting the cost-of-living crisis and low consumer confidence. Girls’ apparel ... Read More
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Hosiery in Germany
Hosiery in Germany In 2023, hosiery in Germany has continued experiencing a shift in consumer behaviour, which started along with the reopening of businesses. Given the return to events outside of the home, such as socialising, travel, and office work, sheer hosiery is set to see growth in both volu ... Read More
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Apparel Accessories in Germany
Apparel Accessories in Germany Volume demand for apparel accessories is expected to see a notable decline in 2023, demonstrating a shift in behaviour from German shoppers. Although the pandemic is over, changes in consumer behaviour have remained. The need for apparel accessories is lower than befor ... Read More
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Sportswear in Germany
Sportswear in Germany Sportswear in Germany had a shy start to 2023, after the last quarter of 2022, when consumer confidence was at a record low. Despite initial pessimism about the economy in 2023, given the spike in energy prices, winter was less rigorous than expected. Inflation has stayed high ... Read More
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Apparel and Footwear in Germany
Apparel and Footwear in Germany In Germany, inflation and interest rates have remained high in 2023, and real GDP has remained relatively flat, negatively affecting consumer spending and demand for non-essential goods such as fashion items. Despite the expectation of an increase for apparel and foot ... Read More
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Menswear in Mexico
Menswear in Mexico The landscape of men’s fashion has undergone notable changes in response to evolving workplace dynamics. Initially, the pandemic fostered a shift towards hybrid work models, allowing men to embrace less formal attire. The smart-casual style, blending formal elements such as blazer ... Read More
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Apparel and Footwear in Mexico
Apparel and Footwear in Mexico In 2023, categories within apparel and footwear in Mexico are set to experience diverse trajectories in terms of current value growth. While the overall trend is expected to be positive, apparel accessories is anticipated to continue to see a decline. This downturn can ... Read More
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Jeans in Mexico
Jeans in Mexico Jeans is set to experience near statis in volume sales in Mexico in 2023, following a pronounced rebound during 2021 and 2022, when post-pandemic trends favoured more casual styles, particularly for workplace attire. In anticipation of a full return to normalcy, during the post-pande ... Read More
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Sportswear in Mexico
Sportswear in Mexico In 2022, buoyed by post-pandemic recovery optimism, sportswear giants such as adidas and Nike significantly ramped up their import volumes. However, by 2023, the import volumes for these two brands were seeing a sharp decline, especially when comparing the first six months of th ... Read More
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Apparel Accessories in Mexico
Apparel Accessories in Mexico In the evolving world of fashion, current trends indicate a notable shift away from apparel accessories, underscoring a preference for a more casual and minimalistic aesthetic. Modern dress styles increasingly favour elements such as jewellery, watches, and sunglasses t ... Read More
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Hosiery in Mexico
Hosiery in Mexico After the post-pandemic years, a shift back towards more formal attire in the workplace has been emerging in 2023, despite the persistence of hybrid work models. While many employees continue to work remotely for part of the week, the days spent in the office are increasingly seen ... Read More
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Childrenswear in Mexico
Childrenswear in Mexico Films targeted towards children, or those featuring iconic childhood characters, significantly influence childrenswear trends. Licensing has always been essential to boost sales in this category, especially with the regular release of children’s films. However, there are inst ... Read More
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Footwear in Mexico
Footwear in Mexico The year 2023 has marked a period of robust value growth for Mexican companies, yet the national footwear industry faces critical economic challenges that threaten its progress. A key concern is labour shortages, as the younger workforce is exploring alternative livelihoods, seeki ... Read More
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Womenswear in Mexico
Womenswear in Mexico In 2023, the release of the Barbie film in the middle of the year had an astounding impact on womenswear, giving rise to the “Barbiecore” trend, whereby enthusiasts sought to emulate the iconic dolls’ outfits and colour palettes. This trend endured for months after the film’s de ... Read More
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Africa’s Fashion: A Tale of Diversity
Africa’s Fashion: A Tale of Diversity This briefing explores the forces driving apparel demand and supply in Sub-Saharan Africa, which has historically been a protected market, with tariffs, quotas and bans. It discusses how market routes, supply chains and competition have evolved. A one-size-fits- ... Read More
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Footwear in Sweden
Footwear in Sweden Similar to apparel, footwear is projected to exhibit a decline in retail volume growth in 2023, with retail value sales remaining positive, primarily attributed to inflation and rising unit prices. The sector faced a steeper decline than apparel during COVID-19 in 2020 but rebound ... Read More
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Hosiery in Israel
Hosiery in Israel In 2022, Israel’s hosiery sales were boosted by a protracted winter, which ended much later than usual, and retail stores adapting to the weather and continuing to push their winter products with bigger discounts. On the other hand, 2023 saw unfavourable weather in Q4 2022 and Q1 2 ... Read More
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Menswear in Israel
Menswear in Israel After two years of robust growth, menswear is anticipated to experience a slowdown in 2023. The category's limited growth is attributable to a challenging economic environment characterised by a sustained increase in interest rates, spanning from April 2022 to June 2023. High infl ... Read More