Category: Food
Africa Food
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Meals and Soups in Morocco
... focus on the category. This trend aligns with consumer preferences, as many Moroccans perceive ready meals as less healthy and less flavourful compared to freshly prepared foods, while also being more expensive. Consequently, ready meals ... Read More
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Baked Goods in Nigeria
... and significant increases in product prices, which have eroded consumer purchasing power. The primary cause has been the rising import costs of wheat, sugar, and other key ingredients, exacerbated by the depreciation of the Naira. ... Read More
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Rice, Pasta and Noodles in Nigeria
... High inflation and weakened disposable incomes have forced consumers to prioritise affordable and versatile staple foods, with pasta and noodles becoming particularly favoured for their cost-effectiveness and ease of preparation. While packaged rice has seen ... Read More
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Processed Meat, Seafood and Alternatives To Meat in Nigeria
... eroded consumer purchasing power. These products are often perceived as luxury items in Nigeria, meaning consumers have adjusted their purchasing habits to prioritise essential goods. The sharp depreciation of the naira has led to steep ... Read More
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Meals and Soups in Kenya
... are even switching brands or stores in order to save money. This price sensitivity has resulted in rising demand for smaller pack sizes and more affordable product options in the year. Euromonitor International's Meals and ... Read More
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Processed Fruit and Vegetables in Tunisia
... is that persistent drought is negatively impacting yields of local fruit and vegetables. Shelf stable still accounts for most value sales, in particular shelf stable vegetables, which is expected to register very healthy volume growth. ... Read More
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Processed Fruit and Vegetables in Nigeria
... being essential complements to popular dishes like jollof rice served during social events, have been deprioritised as consumers focus on more basic necessities. Rising prices, largely stemming from the reliance on imports, have further dampened ... Read More
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Sauces, Dips and Condiments in Kenya
... sizes. Sauces from brands like Zesta (Trufoods Ltd) and Peptang (Premier Foods Plc), for instance, are now available in sachets, which are more affordable to consumers seeking value for money. Euromonitor International's Sauces, Dips and ... Read More
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Sweet Spreads in Kenya
... instance, products like DairyLand chocolate spread and Blueband Choco are now available in smaller pack sizes, making them more affordable for consumers amid inflation. Euromonitor International's Sweet Spreads in Kenya report offers in-depth knowledge of ... Read More
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Baked Goods in Tunisia
... with continuing high inflation and worryingly high levels of debt. While unpackaged leavened bread is subsidised, there are prices rises across all other product areas, due to the rising costs of products like wheat, flour, ... Read More
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Sauces, Dips and Condiments in Nigeria
... positive volume growth, as many of its products are essential cooking ingredients. However, rising unit prices, following sharp increases in 2023, have forced consumers to adapt their purchasing habits. Price sensitivity remains relatively limited for ... Read More
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Baked Goods in Morocco
... has compelled manufacturers to increase reliance on imported cereals to meet domestic demand. The resulting surge in raw material costs, including wheat flour and sugar, has driven up the prices of baked goods, thereby exerting ... Read More
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Staple Foods in Nigeria
... the industry, driving unit prices upwards and weakening consumer purchasing power. In response to these dynamics, industry players have adopted various strategies to mitigate the impact of these challenges. For instance, manufacturers have increasingly turned ... Read More
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Sweet Spreads in Cameroon
... segments have been driven by escalating raw material costs. For instance, raw cacao beans, critical to chocolate spreads, reached record prices of XAF4,200/kg in early 2024. Similarly, while the prices of fruits and vegetables – ... Read More
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Vanilla Bean Market - Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2031 - By Product, Technology, Grade, Application, End-user, Region: (North America, Europe, Asia Pacific, Latin America and Middle East and Africa)
... global vanilla beans market is projected to grow at a value-based CAGR of 5.0% during 2024-2031, with revenues increasing from USD 2.69 billion in 2024 to USD 3.77 billion by 2031. Growth is driven by ... Read More
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Processed Meat, Seafood and Alternatives To Meat in Tunisia
... tinned tune, continues to account for most value sales, and is considered an affordable source of protein and is heavily promoted in modern grocery retailers . Euromonitor International's Processed Meat, Seafood and Alternatives to Meat ... Read More
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Edible Oils in Morocco
... 2023, following the suspension of import duties on raw oilseeds such as sunflower, soybean, and rapeseed in June 2022, growth in volume sales has remained subdued. Many consumers have adjusted their habits, opting to reduce ... Read More
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Breakfast Cereals in Morocco
... non-essential products such as breakfast cereals. With tighter household budgets, many have shifted to more affordable alternatives, such as bread-based meals, which are perceived to be both more economical and filling compared to breakfast cereals. ... Read More
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Sauces, Dips and Condiments in Cameroon
... for packaged herbs, spices, tomato paste, and stock cubes, all of which are staples in the average Cameroonian kitchen. Price sensitivity has intensified, with consumers opting for the most cost-effective solutions to meet their daily ... Read More
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Edible Oils in Nigeria
... Inflation, which has continued from 2023, has contributed to substantial increases in the unit prices of edible oil brands. Nonetheless, the category has managed to achieve marginal volume growth in 2024, as consumers, constrained by ... Read More
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Meals and Soups in Nigeria
... by the majority of Nigerian consumers, and the weakened disposable income of middle- and lower-income groups has further reduced demand. This sensitivity to pricing has been exacerbated by steep increases in unit prices, discouraging purchases. ... Read More
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Breakfast Cereals in Nigeria
... cereals, coupled with the broader economic situation, has resulted in reduced consumption, while simultaneously driving strong growth in current value sales. Consumers have been highly price-sensitive, leading many to opt for cheaper alternatives, such as ... Read More
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Breakfast Cereals in Tunisia
... nutritional benefits of breakfast cereal, as well as the convenience, is driving growth, with players positioning breakfast cereal as providing health benefits. Children’s breakfast cereals continues to account for most value sales. Euromonitor International's Breakfast ... Read More
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Sweet Spreads in Nigeria
... them as non-essential compared to margarine, the dominant bread spread. Furthermore, the depreciation of the naira has significantly driven up unit prices, especially for imported brands, leading to a reduction in overall consumption. Euromonitor International's ... Read More
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Staple Foods in Morocco
... Ukraine have continued to exert upward pressure on global energy and raw material prices, including staple food categories. Inflation reached a significant 6.2% in 2023, exacerbating the cost-of-living crisis for many households and dampening consumption ... Read More
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