Category: Consumer Goods
Turkey Consumer Goods
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Traditional and Connected Watches in Turkey
... Patek Phililppe in Turkey remains around 1.5 years highlighting robust demand for such luxury brands. Consumer demand outperformed supply over the review period with highly affluent shoppers unaffected by the inflationary conditions. Overall, volume sales ... Read More
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Jewellery in Turkey
... jewellery registered a weaker performance compared to women’s due to higher levels of price-sensitivity amongst men. The propensity to go shopping amongst men has been hit hard by the weak macroeconomic conditions and political uncertainty. ... Read More
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Bags and Luggage in Turkey
... its store network in Turkey from 88 to 100 at the end of 2025. The retailer had begun to expand its store sizes from 150-200 square meters to 350-400 square meters in its newly opened ... Read More
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Writing Instruments in Turkey
... for items used in educational settings. Private label was a standout performer in this context as they are cheaper and deemed to be just as effective as other branded products. Affordable prices were important due ... Read More
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Personal Accessories in Turkey
... consumers were increasingly drawn to more affordable personal accessories, whilst the affluent population and those less affected by the economic downturn continued to opt for luxury brands. In Turkey, sales of bags, watches and jewellery ... Read More
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Turkiye Cigarettes - Market Assessment and Forecasts to 2029
... expenditure of cigarettes stood at $78.9 in 2023 in Turkiye, which was lower than the global level ($110.0) and regional level ($187.1). Scope Per capita expenditure of cigarettes was lower in Turkiye than the global ... Read More
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The World Nonwovens Industry: Part 2 -20 MEDIUM SIZED PRODUCERS, jANUARY 2025. World Textile And Apparel Trade And Production Trends: Egypt, Morocco, Tunisia and Turkey, December 2024
... medium sized nonwovens producers, namely: Avgol, Dalian Ruiguang Nonwoven Group, Fibertex Nonwovens, Fibertex Personal Care, Gülsan Holding, Hassan Group, Hollingsworth & Vose, Jofo Group, Johns Manville, Mitsui Chemicals Asahi Life Materials, Nan Liu Enterprise, PFNonwovens, ... Read More
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Turkiye Forecourt Market to 2028
... to the sector. Based on research with fuel retailers, it provides commercial (B2B) forecourt sales which include fuel sales, car wash sales, convenience sales and foodservice sales for 2019-2023 and forecasts to 2028. Scope Volume ... Read More
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Menswear in Turkey
... the challenging economy and political uncertainty. In addition, many men prefer to spend their precious disposable income on experiences, such as holidays, to the detriment of menswear products. Euromonitor International's Menswear in Turkey report offers ... Read More
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Footwear in Turkey
... to the benefit of sportswear and sneakers. International brands like adidas, Nike, and Puma are very popular in Turkey for their sports footwear and athleisure ranges. At the end of 2023, Skechers have launched Hands ... Read More
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Apparel Accessories in Turkey
... behaviour. Turkish consumers generally prefer to make frequent small purchases of clothing accessories to stylise their look and upgrade existing outfits. The relatively low cost of apparel accessories enticed consumers as they could justify a ... Read More
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Jeans in Turkey
... climate change and water security programs. Mavi aims to make its entire denim collection eco-friendly by 2030. In 2023, its Mavi Jeans All Blue collection featured a number of “green” alternatives, including organic cotton, recycled ... Read More
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Apparel and Footwear in Turkey
... devaluation of the Turkish Lira and soaring retail prices. As the economic crisis evolved, price-sensitive consumers were increasingly drawn to more affordable products while the more affluent population continued to opt for luxury brands. With ... Read More
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Childrenswear in Turkey
... Turkish parents continued to see a decline in real disposable incomes. As such, consumers prioritised price when shopping for many goods including children’s clothing. Demand remained strong for more affordable mainstream brands, such as those ... Read More
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Womenswear in Turkey
... to more casual styles and outfits among Turkish women. Meanwhile, interest in health and wellness remains high because many consumers have become more aware of the importance of physical and mental wellbeing. Euromonitor International's Womenswear ... Read More
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Hosiery in Turkey
... consumers reigning in expenditure. Rising health-awareness in Turkey has made consumers more aware of poor foot hygiene and its link to toenail fungus. Locals are realising this condition can be prevented by changing hosiery frequently ... Read More
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Sportswear in Turkey
... consumers increasingly demand technology that adds value, and manufacturers will increasingly be expected to develop and introduce more technologically advanced products. The rising interest in running is driving demand for performance-oriented sportswear tailored for comfort ... Read More
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Vacuum Cleaners in Turkey
... and further hikes in average retail current unit prices slowed growth rates. Importantly, the steep devaluation of the local currency continued to see higher costs related to imports, raw materials, manufacturing, and distribution. Furthermore, the ... Read More
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Refrigeration Appliances in Turkey
... sales development to exceptionally hot summer days during the main Eid al-Adha holiday, which created a surge in demand for freezers with the heightened need to store meat and for longer. However, the overall growth ... Read More
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Personal Care Appliances in Turkey
... the strong rebound in demand, especially for the dominant hair care appliances category, in the post-Coronavirus (COVID-19) period dampened retail volume growth. The average retail current unit price of all categories of personal care appliances ... Read More
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Air Treatment Products in Turkey
... in 2024. The surge in demand for split air conditioners is attributed to factors like rising temperatures amid global warming and the replacement of older models with energy-efficient variants. Manufacturers like Beko (Arçelik, Beko brands) ... Read More
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Food Preparation Appliances in Turkey
... people have been experimenting with new recipes and cooking at home more frequently since the Coronavirus (COVID-19) pandemic. Various promotions offered by companies supported the increasing interest in cooking at home, contributing to the category’s ... Read More
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Large Cooking Appliances in Turkey
... in anticipation of further price increases. While the 2024 retail volume growth performance was significantly lower than the review period CAGR, it was in keeping with the slowdown in demand following Coronavirus (COVID-19)-induced spikes. Another ... Read More
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Home Laundry Appliances in Turkey
... machines, recorded strong, but much slower growth than automatic dryers, partly because of an already very high household ownership rate. Additionally, the decline in house sales towards the end of the review period restricted the ... Read More
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Dishwashers in Turkey
... upcoming price increases. On the other hand, the slowdown in house sales towards the end of the review period limited growth, with 2023 and 2024 increases below the rates posted in the early-to-mid-review period. Euromonitor ... Read More
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