Category: Consumer Goods & Retailing
Morocco Consumer Goods & Retailing
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Appliances and Electronics Specialists in Morocco
... since 2020. This trend indicates a nuanced consumer behaviour, where preferences are directed towards smaller, more affordable appliances even in the face of economic challenges. Euromonitor International's Appliances and Electronics Specialists in Morocco report offers ... Read More
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Health and Beauty Specialists in Morocco
... options for customers, especially for brands not directly available in hypermarkets. By bridging brands to perfumeries, wholesalers contribute to a diverse and accessible product range in the market, catering to varied consumer preferences and budget ... Read More
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Convenience Retailers in Morocco
... outlets like Hanout and souks but also from emerging channels such as discounters. The phenomenon of cannibalisation, extending beyond conventional competitors, underscored the need for innovative approaches to differentiation and value proposition. Euromonitor International's Convenience ... Read More
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General Merchandise Stores in Morocco
... the Ministry of Industry and Commerce aim to enhance the competitiveness of Moroccan industries, promoting sustainable growth and quality employment opportunities. This strategic partnership underscores a commitment to harnessing domestic potential and fostering economic resilience ... Read More
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Discounters in Morocco
... affordable shopping alternatives, favouring discounters over traditional formats like convenience stores and supermarkets. This trend was further supported by the continued expansion of discounters' outlet networks, with a total of 625 outlets toward the end... ... Read More
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Direct Selling in Morocco
... skin care show signs of recovery, driven by renewed consumer interest in beauty products. While lockdown measures initially shifted demand towards health-focused products, the return to pre-pandemic habits fuels demand for beauty and wellness items. ... Read More
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Retail in Morocco
... the COVID-19 pandemic, the need for modernisation and digitalisation has become evident. In the forthcoming years, substantial developments in the digital market are anticipated, albeit Morocco lags behind other regional counterparts such as Egypt. Nevertheless, ... Read More
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Home Products Specialists in Morocco
... design. Positioned in the ""accessible luxury"" niche, Sketch Furniture's success underscores the growing demand for contemporary furnishings that seamlessly integrate traditional and Western aesthetics. With a strategic blend of online distribution, in-store sales, a... Euromonitor ... Read More
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Hypermarkets in Morocco
... International's Hypermarkets in Morocco report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health ... Read More
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Apparel and Footwear Specialists in Morocco
... Decathlon has successfully democratised access to sports and leisure apparel and footwear in Morocco. Over the past 14 years, the company has opened 18 stores across the country, emphasising its commitment to locally made products. ... Read More
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Retail E-Commerce in Morocco
... in online transactions, reflecting a growing consumer inclination towards digital shopping channels. This trend underscores a fundamental shift in consumer behaviour, with more Moroccans embracing the convenience and accessibility offered by online platforms for their ... Read More
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Morocco Argan Oil Market Size, Trends, Analysis, and Outlook to 2030- Uncover Country and Company Growth Opportunities in 2024 and Beyond
... 2024 to 2030 as compared to CAGR between 2018 and 2023. The market size outlook is spurred by investments in capitalizing untapped potential and future possibilities. Our analysts foresee a boom in niche market segments ... Read More
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World textile and apparel trade and production trends: Egypt, Morocco, Tunisia and Turkey, November 2023
... Egypt, Morocco, Tunisia and Turkey. The report presents a wealth of information and is essential for anyone who is considering sourcing from, selling to or investing in these countries or their export markets. In particular, ... Read More
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Morocco Conversational Commerce Market Intelligence and Future Growth Dynamics Databook – 75+ KPIs on Conversational Commerce Trends by End-Use Sectors, Operational KPIs, Product Offering, and Spend By Application - Q2 2023 Update
... conversational commerce industry in Morocco is expected to grow by 23.7% on annual basis to reach US$0.5 billion in 2023. The conversational commerce industry is expected to grow steadily over the forecast period, recording a ... Read More
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morocco argan oil Market Size, Share, Trends, Growth, Outlook, and Insights Report, 2023- Industry Forecasts by Type, Application, Segments, Countries, and Companies, 2018- 2030
... industry. In 2023, the market is poised to register positive year-on-year growth over 2022. Further, the morocco argan oil market size maintains a super-linear growth trajectory, registering continuous expansion from 2023 to 2030. As we ... Read More
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Imaging Devices in Morocco
... some smartphones can meet the imaging device needs of many households. As a result, consumers do not perceive the need to purchase a separate imaging device. This is also aligned with the broader rejection trend ... Read More
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Home Video in Morocco
... televisions sold is increasing as household preference is for thinner and larger screen sizes. Consumers are always looking for new technologies and features in their TVs, especially with the growing use of home video gaming ... Read More
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In-Car Entertainment in Morocco
... due to general inflation, particularly stemming from rising energy prices as a result of the war in Ukraine, and also due to supply shortages of key components, which is also driving up prices. Both these ... Read More
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Headphones in Morocco
... both expected to register volume declines. Sales of headbands are slow due to the availability of newer, less bulky alternatives in the market. Euromonitor International's Headphones in Morocco report offers a comprehensive guide to the ... Read More
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Wearable Electronics in Morocco
... sales of wearable electronics, as consumers look to lead active, healthy lifestyles. Smart wearables are also expected to outperform activity wearables in terms of growth, as consumers appreciate their multifunctionality, while at the same time, ... Read More
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Home Audio and Cinema in Morocco
... to support volume sales. Hi-Fi systems is expected to register positive growth as these products are more affordable than other speaker systems. However, unlike more mature markets, Moroccan consumers are still not particularly sensitive towards ... Read More
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Consumer Electronics in Morocco
... pandemic and the war in Ukraine have exacerbated the situation, limiting the ability of many Moroccans to invest in consumer electronics. While the country's digitalisation journey has led to a slight increase in demand for ... Read More
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Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Morocco
... in Morocco where Iqos retails at MAD750, while HEETS heated tobacco sticks are sold in different retail outlets such as tobacco specialists and even hypermarkets/supermarkets for MAD35 per unit. The HEETS was launched in four ... Read More
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Cigars, Cigarillos and Smoking Tobacco in Morocco
... in on-trade outlets, which account for more than 80% of total cigars and smoking tobacco sales. These two categories, which were severely hit since the outbreak of the pandemic in 2020, saw further revival with ... Read More
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Tobacco in Morocco
... especially for the agricultural sector, which was strongly affected by the rainfall deficit. The geopolitical context in Europe linked to the war in Ukraine continued to fuel the rise in commodity prices at the international ... Read More
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