Region: Nigeria
Category: Consumer Goods

Nigeria Consumer Goods

(264 reports matching your criteria)
  • Supermarkets in Nigeria

    ... consumers' purchasing power, prompting a shift in buying habits towards essentials. Supermarkets, well-stocked with groceries, capitalised on this trend and experienced growth in sales. The introduction of quick commerce by Glovo further facil... Euromonitor International's ... Read More

  • Retail E-Commerce in Nigeria

    ... surge in popularity among Nigerian consumers, fuelled by factors such as growing internet connectivity and the removal of fuel subsidies. With increased access to smartphones and improved internet infrastructure, more Nigerians embraced the convenience of ... Read More

  • Apparel and Footwear Specialists in Nigeria

    ... as groceries and medicine, discretionary spending on clothing and footwear dwindled. The perception of clothing as a luxury item led many consumers to opt for more affordable alternatives, including second-hand clothing, further dampening sales for ... Read More

  • General Merchandise Stores in Nigeria

    ... found themselves grappling with reduced purchasing power, prompting a significant adjustment in their spending habits. With the imperative to stretch their budgets, consumers began prioritising essential items over non-essentials, leading to a decline in sales ... Read More

  • Appliances and Electronics Specialists in Nigeria

    ... priorities, leading to a decline in sales within this channel. With limited disposable income, consumers shifted their focus towards purchasing essential items, such as groceries, while opting for more affordable brands in the electronics and ... Read More

  • Home Products Specialists in Nigeria

    ... from fifteen million to fifty million naira, played a crucial role in driving sales within this channel. This boost in mortgage financing incentivised both consumers and estate developers, leading to increased demand for various home ... Read More

  • Discounters in Nigeria

    ... consumers became increasingly hesitant to make bulk purchases, opting instead to frequent outdoor markets where prices could be negotiated or bought in bulk at near wholesale rates. This reluctance to buy in bulk contributed to ... Read More

  • Health and Beauty Specialists in Nigeria

    ... growth of this channel. Pharmacies capitalised on this trend by diversifying their offerings to include groceries and other essentials. For example, H-Medix pharmacies and stores dominate the pharmacy landscape in the federal capital territory and ... Read More

  • Convenience Retailers in Nigeria

    ... and a large segment of financially excluded consumers, severely impacted sales in the first quarter. Cash became scarce, resembling a precious commodity, hindering consumers' ability to make daily purchases. Convenience stores, reliant on cash transactions, ... Read More

  • Direct Selling in Nigeria

    ... and word of mouth, saw a decline in retail value sales. In response to rising unemployment, many individuals turned to direct selling as a means of income generation. Brands like GLND capitalised on this trend, ... Read More

  • Hypermarkets in Nigeria

    ... the flagship store in Port-Harcourt, marked a milestone for the brand, expanding its footprint to 25 outlets across the country. This expansion not only enhances accessibility to formal retail for consumers but also presents growth ... Read More

  • Retail in Nigeria

    ... in Nigeria's cash-based economy. Additionally, inflationary pressures, the removal of fuel subsidies, and forex scarcity further compounded the difficulties faced by retailers and consumers alike. Both groups found themselves frequently adjusting their sales and consumption ... Read More

  • Laundry Care in Nigeria

    ... retail volume growth due to their essential nature. The country's population is growing, which continues to drive growth despite low purchasing power, as washing clothes frequently and essential. However, aside from bar soap and hand ... Read More

  • Home Insecticides in Nigeria

    ... These products are viewed by many as being essential home care, growing in popularity in rural and urban cities, particularly in the northern part of the country. However, spray/aerosol insecticides recorded a slight retail volume ... Read More

  • Home Care in Nigeria

    ... rising prices, and the sharp devaluation of the currency and inflationary pressure. These factors challenged retail volume sales throughout the year. This led to moderate retail volume growth in areas of home care that were ... Read More

  • Surface Care in Nigeria

    ... registered a slight drop in retail volume sales, with home care disinfectants continuing to register positive retail volume growth despite low purchasing power. Home care disinfectant is considered essential by many, with health and sanitation ... Read More

  • Dishwashing in Nigeria

    ... the removal of fuel subsidies, most consumers tried to reduce their expenses. This included dining at home instead of outside the household, boosting sales of hand dishwashing, particularly for large families. Euromonitor International's Dishwashing in ... Read More

  • Air Care in Nigeria

    ... current terms. The affordability of gel air fresheners and spray/aerosol air fresheners continued to appeal to consumers, aligning with their reduced disposable incomes. As such, these two product areas were the only affordable choices for ... Read More

  • Toilet Care in Nigeria

    ... toilet care recorded a slight growth in retail volume terms, as consumers considered it an essential product for healthy living. Growth is driven by toilet liquids/foams, which is the main product area available on the ... Read More

  • Polishes in Nigeria

    ... perceived essentials amid poor purchasing power. Furthermore, consumers have alternative options to polishes available that do not have the same cost, with many cleaning their shoes and furniture with water. Furniture polish was the most ... Read More

  • Bleach in Nigeria

    ... or clothes with stubborn stains, as well as using the product as a household multi-purpose cleaner for kitchens, bathrooms and toilets. Therefore, the growth in retail volume terms amid increased unit prices drove strong double-digit ... Read More

  • Middle East and Africa Lab Grown Diamonds Market, By Manufacturing (High Pressure High Temperature (HPHT), Chemical Vapor Deposition (CVD)); By Application (Construction & Mining, Jewelry, Healthcare, Electronics); By Country (Saudi Arabia, UAE, Qatar, Kuwait, South Africa, Nigeria, Algeria, Rest of MEA), Trend Analysis, Competitive Landscape & Forecast, 2019–2030

    ... Africa, Nigeria, Algeria, Rest of MEA), Trend Analysis, Competitive Landscape & Forecast, 2019–2030 Middle East and Africa Lab Grown Diamonds Market Size Expands at Significant CAGR of 6.79% to Touch USD 1.12 Billion by 2030 ... Read More

  • Middle East and Africa Pet Insurance Market, By Policy Type (Lifetime Cover (Accidental Cover, Illness Cover); Non-lifetime Cover (Accidental Cover, Illness Cover); By Animal Type (Cat, Dog, Horse, Exotic Pets); By End User (Agency, Broker, Bancassurance, Direct Writing); By Country (Saudi Arabia, UAE, Qatar, Kuwait, South Africa, Nigeria, Algeria, Rest of MEA), Trend Analysis, Competitive Landscape & Forecast, 2019–2030

    ... Bancassurance, Direct Writing); By Country (Saudi Arabia, UAE, Qatar, Kuwait, South Africa, Nigeria, Algeria, Rest of MEA), Trend Analysis, Competitive Landscape & Forecast, 2019–2030 Middle East and Africa Pet Insurance Market Size Expands at Significant ... Read More

  • Macroeconomic Outlook Report - Nigeria

    ... three sectors are expected to grow by 16.8%, 16.8%, and 16.4%, respectively, in 2023. Three cities generated around 23.0% of Nigeria’s GDP and comprised 11.1% of the country’s population, as of 2022, according to GlobalData’s ... Read More

  • Nigeria Travel and Tourism Market Summary and Forecast

    ... 2027). The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Key Highlights The travel & tourism industry consists of revenues generated by passenger ... Read More

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