Category: Consumer Goods
Morocco Consumer Goods
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Morocco Deodorants
... more men purchasing deodorants to carry with them and use throughout the day to freshen up. Another significant factor contributing to the growth of deodorants was the poor economic performance in 2023, as deodorants, specifically ... Read More
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Morocco Fragrances
... in the review period, as consumers shifted to mass fragrances. Mass women’s fragrances saw the fastest increase in the final year of the review period. Mass women’s fragrances has benefited more than most beauty and ... Read More
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Morocco Mass Beauty and Personal Care
... masstige brands. The gloomy economic environment has affected sales of premium brands, while improving quality and new developments in masstige products have also helped to lure consumers away from expensive brands. Masstige brands such as ... Read More
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Morocco Beauty and Personal Care
... consumers became very price sensitive and sought ways to save money while doing everyday shopping. Current value growth was also dampened by price discounts, which were often employed by manufacturers to improve retail volume sales. ... Read More
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Morocco Sun Care
... enjoyed steady development due to the expansion of tourism, with tourists looking to protect their skin in Morocco’s hot climate. Another influential factor to consider is the increased awareness amongst the local population of the ... Read More
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Morocco Skin Care
... Dermocosmetic skin care products are largely sold via parapharmacies, followed by pharmacies. Euromonitor International's Skin Care in Morocco report offers a comprehensive guide to the size and shape of the market at a national level. ... Read More
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Morocco Dog Food
... rural areas where dogs are typically used as guard dogs, for hunting or herding sheep. Euromonitor International's Dog Food in Morocco report offers a comprehensive guide to the size and shape of the market at ... Read More
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Morocco Pet Care
... in 2021, the performance of the Moroccan economy stood at 1.2% in 2022. In 2023, it grew modestly by 2.4%, due to the unfavourable economic situation - particularly for the agricultural sector, which was impacted ... Read More
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Morocco Other Pet Food
... in pets such as birds, fish and other mammals. As such, the continuous decrease in the other pet population and the shift from prepared to unprepared food is negatively impacting sales. The vast majority of ... Read More
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Morocco Cat Food
... considered more desirable pets, acceptable animals to keep at home. This makes cats a popular pet among town and city dwellers living in smaller accommodations or flats. Many cat owners are urban females who are ... Read More
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Morocco Pet Products
... same time, other pet product goods are highly expensive, and therefore, considered to be a luxury by most low- and middle-income Moroccan pet owners. Consequently, most pet care products are purchased by upper-income pet owners ... Read More
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Global Concentrate Morocco Argan Oil Market Growth 2024-2030
... downstream market, the Concentrate Morocco Argan Oil is forecast to a readjusted size of US$ million by 2030 with a CAGR of % during review period. The research report highlights the growth potential of the ... Read More
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Global Absolute Morocco Argan Oil Market Growth 2024-2030
... downstream market, the Absolute Morocco Argan Oil is forecast to a readjusted size of US$ million by 2030 with a CAGR of % during review period. The research report highlights the growth potential of the ... Read More
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Global Organic Morocco Argan Oil Market Growth 2024-2030
... downstream market, the Organic Morocco Argan Oil is forecast to a readjusted size of US$ million by 2030 with a CAGR of % during review period. The research report highlights the growth potential of the ... Read More
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Global Natural Morocco Argan Oil Market Growth 2024-2030
... downstream market, the Natural Morocco Argan Oil is forecast to a readjusted size of US$ million by 2030 with a CAGR of % during review period. The research report highlights the growth potential of the ... Read More
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Global Blend Morocco Argan Oil Market Growth 2024-2030
... downstream market, the Blend Morocco Argan Oil is forecast to a readjusted size of US$ million by 2030 with a CAGR of % during review period. The research report highlights the growth potential of the ... Read More
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Global Morocco Argan Oil Market Growth 2024-2030
... the Morocco Argan Oil is forecast to a readjusted size of US$ million by 2030 with a CAGR of % during review period. The research report highlights the growth potential of the global Morocco Argan ... Read More
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Air Care in Morocco
... product type, as well as posting the strongest overall performance. Growth was supported by the rapid expansion of modern retailers in both urban and rural areas, which led to wider product availability. Such products also ... Read More
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Home Care in Morocco
... significant upturn in demand. With manufacturers experiencing higher energy, raw material and shipping costs, they were forced to pass these on to an increasingly price sensitive consumer base. As a result, Moroccans traded down to ... Read More
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Dishwashing in Morocco
... increases were somewhat counteracted by heavy discounting practices employed by manufacturers and modern retailers, as they sought to entice low-income consumers to switch from multi-purpose paste soaps to more modern household staples, such as dishwashing ... Read More
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Laundry Care in Morocco
... by rising energy and other input costs, opted to pass these onto consumers in the form of higher prices. This resulted in consumers seeking out more affordable, basic products, rather than specialised offerings designed for ... Read More
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Surface Care in Morocco
... material and transport costs. The category is dominated by multi-purpose cleaners, which were valued for their versatility, while also costing less than purchasing separate products for different tasks . Multi-purpose cleaners were also considered effective ... Read More
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Polishes in Morocco
... be expensive and unnecessary. As such, they tended to be purchased mainly by upper-income groups, with low- to middle-income households opting for cheaper, multi-purpose alternatives. Moreover, with the exception of shoe polish, availability is largely ... Read More
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Toilet Care in Morocco
... prices compared to in-cistern devices. In addition, toilet liquids/foams are considered less wasteful than in-cistern devices, which rely on continuous use. This was especially relevant in the tough economic environment, which saw households looking to ... Read More
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Bleach in Morocco
... product has an old-fashioned image in the country, especially younger consumers, who consider it to be harmful to both their own health and that of the environment. Bleach was also increasingly considered to be damaging ... Read More
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