Category: Beverages
Europe Beverages
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Poland Alcoholic Drinks
... was the result of a significant increase in the prices of alcoholic drinks resulting from both an increase in production and distribution costs, as well as another increase in excise duty. Production costs, raw materials, ... Read More
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Italy Beer
... demand for beer in the off-trade declined in 2022. However, this was mostly due to channel shifts, as consumer spending in 2022 moved towards the on-trade. In 2023, though, demand for beer in both the ... Read More
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Italy Spirits
... year. Indeed, consumers became more and more conservative in their spending. However, many consumers chose to drink less rather than trade down within spirits by moving from the premium or super premium categories down towards ... Read More
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Denmark Alcoholic Drinks
... while non-grape wine, brandy, cognac, and cider witnessed decline. In the spirits area, premium spirits faced challenges due to economic uncertainties, whereas well-established standard brands saw heightened demand. Despite lower unit prices per litre in ... Read More
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The Czech Republic Alcoholic Drinks
... High inflation and the rising cost of living hindered consumer purchasing power, with many choosing to avoid drinking in the on-trade or drinking less on visits. The on-trade channel was hardest hit in volume terms ... Read More
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Finland Rtds
... Finns more price sensitive, Anora Group expanded its no-fuss Pirske line of RTD alcoholic beverages with a new lime and vodka flavour, as well as introducing Leijona Masikka-Raparperi, a pink-coloured, sweet, non-carbonated RTD cocktail with ... Read More
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Poland Rtds
... RTDs in 2023. For example, in 2023 Jack Daniel's & Cola was launched by Coca-Cola HBC Polska Sp zoo, with these well-known brands combining to instant success. Elsewhere, CEDC International Sp zoo launched its Zubrowka ... Read More
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The Czech Republic Rtds
... Indeed, RTDs have been a cost-effective solution during the tough economic climate, contributing to the strong rebound in volume sales since 2022. Euromonitor International's RTDs in Czech Republic report offers a comprehensive guide to the ... Read More
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Bulgaria Beer
... thus lowering at-home beer consumption. The country’s population decline negatively affected mature categories like beer where there is limited growth potential per capita. On-trade beer volume sales witnessed only a marginal increase, but sales remain ... Read More
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Denmark Rtds
... alongside emerging low-cost and premium cocktail-type RTD mixes, contributed significantly to this expansion. The area witnessed an influx of diverse offerings, with a broader range of low-cost imported brands and premium selections such as the ... Read More
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Poland Spirits
... Although these price rises translated into strong growth in current value terms in 2023 it put a dent in sales of spirits in total volume terms. At a time of soaring inflation consumers limited purchases ... Read More
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Belgium Wine
... preferences within the dominant still light grape wine category. The main trend in still light grape wine in Belgium is that consumers are a somewhat bored with classic wines. Younger adults of legal drinking age ... Read More
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Belgium Innovation: Food and Beverage
... new brand and sub-brand launch activity. Euromonitor International’s Innovation: Food and Beverage in Belgium report provides data and analysis on new product launch activity across digital shelf in a specific country. The reports explore what ... Read More
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Hungary Wine
... celebrations and special occasions, is increasingly being enjoyed on more everyday occasions. In response to this trend, a growing number of wineries are adding sparkling wine to their portfolios, mostly in the premium segment. Currently, ... Read More
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Hungary Cider/Perry
... growing, in contrast to alcoholic flavoured/mixed lagers, which witnessed continued decline in total volume sales in the final year of the review period. The fact that cider comes in glass bottles, offering a more premium ... Read More
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Switzerland Spirits
... strong increase in 2023, following only a slight increment in 2022. Despite consumers’ general and growing inclination to reduce their alcohol consumption, spirits benefitted from alcoholic drinks being consumed more as an indulgence or a ... Read More
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Bulgaria Cider/Perry
... and long drinks, especially among younger and health-conscious consumers. The category increased even faster growth in current value terms, due to the prevailing high level of inflation and cumulative price rises, particularly in the first ... Read More
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Belgium Cider/Perry
... players and retailers were the main reasons for the downward trajectory in consumption towards the end of the review period. However, a silver lining has emerged as consumers turn to cider as a cheaper alternative ... Read More
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Finland Cider/Perry
... The beverage has traditionally been promoted as a lighter alternative to wine and a suitable accompaniment to meals, especially fish, seafood and spicy dishes. While large breweries continued to dominate the market, an increasing number ... Read More
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Bulgaria Wine
... inflationary conditions and price increases hindered demand and outweighed the reduced levels of VAT enjoyed by consumer foodservice operators since the COVID-19 pandemic. Locals chose to avoid or frequent on-trade establishments less frequently. Nonetheless, Bulgarians ... Read More
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Belgium Spirits
... of still relatively high inflation and strong pressure on consumer disposable incomes. Despite these economic challenges, spirits demonstrated some resilience, finding strength in the twin pillars of premiumisation and the awakening cocktail culture. It is ... Read More
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Denmark Wine
... as there were no new products, and it mainly appealed to older consumers. Still grape wine trends have been transformed during the review period. Wine from the USA and Australia has seen the biggest growth ... Read More
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Bosnia and Herzegovina Spirits
... spirits categories. While whisky categories enjoyed robust consumer demand, the demand for rakija stagnated, and other distilled beverages saw a decline as the population shrank and the consumer base contracted. Despite these challenges, all spirits ... Read More
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Hungary Rtds
... decisions, as these products are comparatively expensive, and at the retail level – where consumption is heavily concentrated – spirits mixed with soft drinks provide a much more economical substitute. Nonetheless, it still managed to ... Read More
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Bulgaria Alcoholic Drinks
... this had little impact on retail prices, which continued to rise in some cases. Most producers found it necessary to increase prices as they had tried not to in 2022, so as to remain relevant ... Read More
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